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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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2.9M
Revenue
Nov 25
4.5M
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Adidas.co is an e-commerce website that predominantly sells athletic apparel, footwear, and accessories. The site showcases a wide range of products catering to different sports, such as running, soccer, basketball, and training. It offers a diverse collection of styles for men, women, and kids.

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adidas.co Annual Revenue and Growth

adidas.co's annual sales on its online store amounted to $21M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$21M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
adidas.co revenue by year

adidas.co's monthly revenueOVER TIME
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Over the past three months, adidas.co revenue has experienced growth of 7.7%, compared to the preceding three months.

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adidas.co revenue growth for last six months
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OVERVIEW
In November 2025, adidas.co, a major player in the lifestyle/fashion and apparel sector, achieved online sales revenue of $2,935,190, significantly outperforming the industry median of $93,064, yet falling short of the top competitor shein.com’s $916,157,774. The website’s conversion rate ranged from 0.50-1.00%, below the sector's high of 3.37% but above its low of 0.73%. With an average order value (AOV) between $75-100, it aligns closely with the industry low of $76 but is far from the high of $375. The site attracted 4,467,035 sessions, a stark contrast to shein.com's 342,497,064.
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adidas.co competitors

In November 2025, adidas.co generated $2,935,190 in revenue from 35,622 transactions and 4,467,035 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, adidas.com outperformed with revenue of $70,090,631 from 713,892 transactions and 36,870,199 sessions, a higher AOV of $75-100, and a conversion rate of 1.50-2.00%. Similarly, adidas.es also had a stronger performance with $7,172,154 in revenue from 90,240 transactions and 5,672,543 sessions, and a conversion rate of 1.50-2.00%. zalando.es had revenue of $28,104,141 from 292,052 transactions and 13,816,539 sessions, showcasing a higher conversion rate of 2.00-2.50%. While adidas.co may not be leading in revenue and transactions, its AOV and conversion rate metrics are competitive in the market.

adidas.com screenshot
#1 adidas.com
70.1M
Revenue
36.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
adidas.es screenshot
#2 adidas.es
7.2M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
zalando.es screenshot
#3 zalando.es
28.1M
Revenue
13.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
adidas.mx screenshot
#4 adidas.mx
15.3M
Revenue
5.9M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
stockx.com screenshot
#5 stockx.com
138.4M
Revenue
29.8M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
adidas.co vs top market performers
adidas.co
top retailers
conversion rate vs average order value for adidas.co and its competitors
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Revenue share by device at adidas.co

In November large majority of sales on adidas.co, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on adidas.co, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.co channels

Identify top traffic channels that drive growth for adidas.coand discover how performance of traffic channels has changed over time.

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adidas.co Google Ads spend

Evaluate adidas.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co devices

Review adidas.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co top markets

Explore adidas.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co country & global rank

Assess the ranking of adidas.co among other retailers within its primary country and worldwide.

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