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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.8M
Revenue
Oct 25
2.7M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Adidas.co is an e-commerce website that predominantly sells athletic apparel, footwear, and accessories. The site showcases a wide range of products catering to different sports, such as running, soccer, basketball, and training. It offers a diverse collection of styles for men, women, and kids.

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adidas.co Annual Revenue and Growth

adidas.co's annual sales on its online store amounted to $21M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$21M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
adidas.co revenue by year

adidas.co's monthly revenueOVER TIME
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Over the past three months, adidas.co revenue has experienced decline of 11%, compared to the preceding three months.

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adidas.co revenue decline for last six months
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OVERVIEW
In October 2025, adidas.co generated $1,840,718 in online sales, significantly surpassing the FASHION AND APPAREL median of $80,524, yet far behind the industry leader, shein.com at $977,396,912. The site’s conversion rate ranged from 0.50-1.00%, underperforming against a high of 3.36% and just above a low of 0.74%. adidas.co's average order value (AOV) fell between $75-100, well below the high of $378 in the industry, while attracting 2,662,163 sessions, considerably higher than the median of 33,163, but overshadowed by shein.com’s impressive 321,650,758 sessions.
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adidas.co competitors

In October 2025, adidas.co had a revenue of $1,840,718 with 22,925 transactions and 2,662,163 sessions. Its average order value (AOV) ranged from $75-100, with a conversion rate of 0.50-1.00%. In comparison, adidas.com outperformed adidas.co significantly with a revenue of $46,424,214, 487,606 transactions, and 27,144,703 sessions. adidas.es also had higher revenue at $4,773,287 with 58,852 transactions and 3,919,227 sessions, while adidas.mx had $8,694,377 revenue with 67,963 transactions and 3,793,764 sessions, boasting a higher AOV range of $125-150. zalando.es had $18,745,730 revenue, 197,583 transactions, and 9,115,055 sessions, along with a conversion rate of 2.00-2.50%. stockx.com surpassed all competitors with $91,331,147 revenue, 314,716 transactions, and 24,482,418 sessions, with an AOV range of $275-300 and a conversion rate of 1.00-1.50%.

adidas.com screenshot
#1 adidas.com
46.4M
Revenue
27.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
adidas.es screenshot
#2 adidas.es
4.8M
Revenue
3.9M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
zalando.es screenshot
#3 zalando.es
18.7M
Revenue
9.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
adidas.mx screenshot
#4 adidas.mx
8.7M
Revenue
3.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
stockx.com screenshot
#5 stockx.com
91.3M
Revenue
24.5M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
adidas.co vs top market performers
adidas.co
top retailers
conversion rate vs average order value for adidas.co and its competitors
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Revenue share by device at adidas.co

In October large majority of sales on adidas.co, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In October large majority of sales on adidas.co, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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adidas.co channels

Identify top traffic channels that drive growth for adidas.coand discover how performance of traffic channels has changed over time.

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adidas.co Google Ads spend

Evaluate adidas.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co devices

Review adidas.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co top markets

Explore adidas.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co country & global rank

Assess the ranking of adidas.co among other retailers within its primary country and worldwide.

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