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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.1M
Revenue
Dec 25
3.4M
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Adidas.co is an e-commerce website that predominantly sells athletic apparel, footwear, and accessories. The site showcases a wide range of products catering to different sports, such as running, soccer, basketball, and training. It offers a diverse collection of styles for men, women, and kids.

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adidas.co Annual Revenue and Growth

adidas.co's annual sales on its online store amounted to $21M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$21M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
adidas.co revenue by year

adidas.co's monthly revenueOVER TIME
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Over the past three months, adidas.co revenue has experienced growth of 4.4%, compared to the preceding three months.

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adidas.co revenue growth for last six months
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OVERVIEW
In December 2025, adidas.co generated $2,127,442 in online sales, significantly outperforming the FASHION AND APPAREL median of $92,600, yet lagging behind market leader macys.com with $926,839,757. Its conversion rate ranged between 0.50-1.00%, lower than the high of 3.17%, with an average order value (AOV) between $75-100, matching the lower end of the spectrum. The site attracted 3,416,049 sessions, far exceeding the category median of 39,789 but dwarfed by shein.com’s 304,519,814 sessions, highlighting both its substantial reach and areas for improvement in conversion efficiency and traffic engagement within the competitive landscape.
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adidas.co competitors

In December 2025, when comparing adidas.co to its competitors, adidas.co falls behind in terms of revenue. adidas.com leads the pack with a revenue of $58,525,850, while adidas.co trails with $2,127,442. However, adidas.co performs better in conversion rate compared to some competitors like adidas.es and adidas.mx. adidas.com boasts a high conversion rate of 2.00-2.50%, while adidas.co sits at 0.50-1.00%. In terms of Average Order Value (AOV), adidas.co remains consistent at 75-100$, aligning with most competitors. zalando.es and stockx.com stand out in revenue with $22,127,557 and $170,493,635 respectively, but adidas.co surpasses them in transaction numbers. Despite facing tough competition, adidas.co maintains a strong presence in the market with steady performance across different domains.

adidas.com screenshot
#1 adidas.com
58.5M
Revenue
29.9M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
adidas.es screenshot
#2 adidas.es
5.6M
Revenue
4.8M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
zalando.es screenshot
#3 zalando.es
22.1M
Revenue
11.2M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
adidas.mx screenshot
#4 adidas.mx
6.8M
Revenue
4.7M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
stockx.com screenshot
#5 stockx.com
170.5M
Revenue
35.2M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
adidas.co vs top market performers
adidas.co
top retailers
conversion rate vs average order value for adidas.co and its competitors
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Revenue share by device at adidas.co

In December large majority of sales on adidas.co, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on adidas.co, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.co channels

Identify top traffic channels that drive growth for adidas.coand discover how performance of traffic channels has changed over time.

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adidas.co Google Ads spend

Evaluate adidas.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co devices

Review adidas.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co top markets

Explore adidas.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co country & global rank

Assess the ranking of adidas.co among other retailers within its primary country and worldwide.

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