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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for adidas.comadidas.com

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46.3M
Revenue
26.9M
Sessions
1.5-2.0%
Conversion rate
$100-125
Average order value
Online only revenue for adidas.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adidas.com is an e-commerce platform operated by Adidas, a globally renowned sportswear brand.The website offers a diverse range of products, including athletic footwear, apparel, accessories, and equipment for various sports and outdoor activities. It provides a user-friendly interface for customers to browse and purchase Adidas products.

adidas.com’s revenueOVER TIME
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Over the past three months, adidas.com revenue has experienced decline of 2.2%, compared to the preceding three months.

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adidas.com revenue decline for last six months
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OVERVIEW
adidas.com in September 2024 had online sales revenue of $46,348,580 in the FASHION AND APPAREL industry, with a conversion rate of 1.50-2.00% and an AOV of $100-125. The highest revenue was from shein.com at $621,844,493, with a conversion rate of 3.32% and an AOV of $399. The lowest revenue was $94,472, with a conversion rate of 0.81% and an AOV of $79. adidas.com had 26,854,998 sessions, while shein.com had 175,831,303 sessions, and the median sessions in the industry were 36,862.
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adidas.com competitors

When comparing adidas.com to its competitors in the sports apparel industry, we can see that Dick's Sporting Goods leads in terms of revenue with $99,750,689, followed by adidas.com with $46,348,580. However, adidas.com has a higher conversion rate of 1.50-2.00% compared to Dick's Sporting Goods' 2.00-2.50%. In terms of transactions and sessions, Dick's Sporting Goods also surpasses adidas.com, indicating a larger customer base and more active engagement on their website. Foot Locker follows with $26,439,929 in revenue and a similar conversion rate to adidas.com. RunRepeat and Hibbett Sports fall behind in revenue compared to adidas.com and have lower conversion rates. Finish Line has a higher AOV of $125-150 and a competitive conversion rate, positioning itself as a strong contender against adidas.com. Overall, while adidas.com may not lead in revenue among its competitors, its solid conversion rate and transaction numbers demonstrate strong customer engagement and potential for growth.

#1 runrepeat.com
11.8M
Revenue
5.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 footlocker.com
26.4M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#3 hibbett.com
9.1M
Revenue
4.4M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 finishline.com
17.1M
Revenue
5.3M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
#5 dickssportinggoods.com
99.8M
Revenue
36M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
adidas.com vs top market performers
adidas.com
top retailers
conversion rate vs average order value for adidas.com and its competitors
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adidas.com brandsby revenue

1
Logo for sportswearSportswear
2
Logo for men's • originalsMen's • Originals
3
Logo for originalsOriginals

adidas.com categoriesby revenue

1
Shoes
2
Apparel & Accessories
3
Shirts & Tops
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brands overtime comparison

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adidas.com channels

Identify top traffic channels that drive growth for adidas.comand discover how performance of traffic channels has changed over time.

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adidas.com Google Ads spend

Evaluate adidas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.com devices

Review adidas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.com top markets

Explore adidas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.com country & global rank

Assess the ranking of adidas.com among other retailers within its primary country and worldwide.

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