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Home/Insights/Retailers/falabella.com.co
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for falabella.com.cofalabella.com.co

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16.2M
Revenue
Sep 26
15.1M
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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  • Main country of store: COLOMBIA
  • Website category: E COMMERCE AND SHOPPING

falabella.com.co is an online retail platform based in Colombia. The website offers a wide range of products, such as electronics, appliances, furniture, clothing, and beauty products. It serves as a marketplace for customers to shop for various items from trusted and renowned brands.

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falabella.com.co Annual Revenue and Growth

falabella.com.co's annual sales on its online store amounted to $157.1M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$157.1M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
falabella.com.co revenue by year

falabella.com.co's monthly revenueOVER TIME
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Over the past three months, falabella.com.co revenue has experienced growth of 37%, compared to the preceding three months.

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falabella.com.co revenue growth for last six months
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OVERVIEW
falabella.com.co's revenue for online sales reached $16.2 million in September 2026. A typical store in the e-commerce and shopping category generates around $73,500 a month. The site recorded a conversion rate of 0.50-1.00%, which is within the category's typical range of 0.72% to 3.81%. With an average order value (AOV) of $100-125, falabella.com.co's AOV falls within the typical range of $59 to $347. The site attracted 15.1 million sessions, compared to about 34,400 for a typical store in the e-commerce and shopping category.
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falabella.com.co competitors

ebay.com leads the competitive landscape with impressive metrics, generating $2.4 billion in revenue from 28.2 million transactions across 655.1 million sessions, yielding a conversion rate of 4.00-4.50%. In September 2026, falabella.com.co achieved $16.2 million in revenue from 133,000 transactions within 15.1 million sessions, resulting in a conversion rate of 0.50-1.00%. While falabella.com.co trails behind amazon.com, which boasts $14.3 billion in revenue from 182.6 million transactions across 2.6 billion sessions and a conversion rate of 7.00-7.50%, it still outperforms adidas.co, with $2.5 million in revenue from 31,500 transactions. Overall, falabella.com.co ranks fourth among its competitors in revenue, transactions, and sessions.

ebay.com screenshot
#1 ebay.com
2.4B
Revenue
655.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
amazon.com screenshot
#2 amazon.com
14.3B
Revenue
2.6B
Sessions
7.0-7.5%
Conv. rate
$75-100
AOV
linio.com.mx screenshot
#3 linio.com.mx
29.6K
Revenue
3.3K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
adidas.co screenshot
#4 adidas.co
2.5M
Revenue
3M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
farfetch.com screenshot
#5 farfetch.com
139.9M
Revenue
33.9M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
falabella.com.co vs top market performers
falabella.com.co
top retailers
conversion rate vs average order value for falabella.com.co and its competitors
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Revenue share by device at falabella.com.co

In September large majority of sales on falabella.com.co, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on falabella.com.co, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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falabella.com.co channels

Identify top traffic channels that drive growth for falabella.com.coand discover how performance of traffic channels has changed over time.

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falabella.com.co Google Ads spend

Evaluate falabella.com.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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falabella.com.co devices

Review falabella.com.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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falabella.com.co top markets

Explore falabella.com.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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falabella.com.co country & global rank

Assess the ranking of falabella.com.co among other retailers within its primary country and worldwide.

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