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Home/Insights/Retailers/falabella.com.co
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for falabella.com.cofalabella.com.co

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11.9M
Revenue
Mar 26
12.8M
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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  • Main country of store: COLOMBIA
  • Website category: E COMMERCE AND SHOPPING

falabella.com.co is an online retail platform based in Colombia. The website offers a wide range of products, such as electronics, appliances, furniture, clothing, and beauty products. It serves as a marketplace for customers to shop for various items from trusted and renowned brands.

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falabella.com.co Annual Revenue and Growth

falabella.com.co's annual sales on its online store amounted to $157.1M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$157.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
falabella.com.co revenue by year

falabella.com.co's monthly revenueOVER TIME
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Over the past three months, falabella.com.co revenue has experienced decline of 35%, compared to the preceding three months.

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falabella.com.co revenue decline for last six months
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OVERVIEW
In March 2026, falabella.com.co generated $11,870,948 in online sales, significantly surpassing the e-commerce median of $87,386, but lagging behind industry leader qvc.com at $110,955,292. The site achieved a conversion rate of 0.50-1.00%, below the high of 3.76% but above the low of 0.76%, while its average order value (AOV) ranged from $100 to $125, compared to the industry high of $323 and low of $54. With 12,842,236 sessions, falabella.com.co's traffic was notably lower than the highest traffic site, boots.com, which had 29,131,775 sessions, and below the median of 37,859.
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falabella.com.co competitors

In March 2026, when comparing falabella.com.co to its competitors, it is evident that amazon.com leads the pack in terms of revenue, with $12,997,088,588. In contrast, falabella.com.co generated $11,870,948 in revenue. amazon.com also excels in the number of transactions and sessions, with 190,241,501 transactions and 2,537,121,103 sessions. However, falabella.com.co has a higher conversion rate range of 0.50-1.00% compared to Amazon's 7.00-7.50%. Similarly, ebay.com outperforms falabella.com.co in revenue, transactions, and sessions, with $2,478,129,663 in revenue, 31,023,116 transactions, and 670,631,119 sessions. However, ebay.com's conversion rate range of 4.50-5.00% is significantly higher than falabella.com.co's. Overall, while falabella.com.co may not be the top performer in terms of revenue and traffic, its conversion rate falls within a competitive range among its competitors.

ebay.com screenshot
#1 ebay.com
2.5B
Revenue
670.6M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
amazon.com screenshot
#2 amazon.com
13B
Revenue
2.5B
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
linio.com.mx screenshot
#3 linio.com.mx
43.1K
Revenue
3.5K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
adidas.co screenshot
#4 adidas.co
1.5M
Revenue
2.6M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
farfetch.com screenshot
#5 farfetch.com
108.8M
Revenue
27.6M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
falabella.com.co vs top market performers
falabella.com.co
top retailers
conversion rate vs average order value for falabella.com.co and its competitors
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Revenue share by device at falabella.com.co

In March large majority of sales on falabella.com.co, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on falabella.com.co, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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falabella.com.co channels

Identify top traffic channels that drive growth for falabella.com.coand discover how performance of traffic channels has changed over time.

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falabella.com.co Google Ads spend

Evaluate falabella.com.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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falabella.com.co devices

Review falabella.com.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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falabella.com.co top markets

Explore falabella.com.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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falabella.com.co country & global rank

Assess the ranking of falabella.com.co among other retailers within its primary country and worldwide.

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