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Sep 2025
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Home/Insights/Retailers/americangolf.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for americangolf.co.ukamericangolf.co.uk

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3.1M
Revenue
Sep 25
1.2M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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The website americangolf.co.uk primarily focuses on selling a wide range of golf-related products and equipment. Featuring an extensive selection of golf clubs, balls, clothing, footwear, and accessories, the site offers a comprehensive shopping experience for individuals interested in purchasing items related to the sport of golf.

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americangolf.co.uk Annual Revenue and Growth

americangolf.co.uk's annual sales on its online store amounted to $53.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$53.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
americangolf.co.uk revenue by year

americangolf.co.uk's monthly revenueOVER TIME
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Over the past three months, americangolf.co.uk revenue has experienced decline of 10%, compared to the preceding three months.

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americangolf.co.uk revenue decline for last six months
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OVERVIEW
In September 2025, americangolf.co.uk achieved $3,094,897 in online sales, significantly outpacing the SPORTS median of $106,758, yet falling short of 2ndswing.com’s $7,094,884. The site’s conversion rate ranged between 1.50-2.00%, below the industry high of 3.1% and above the low of 0.7%. With an average order value (AOV) of $150-175, it sits between the SPORTS AOV extremes of $106 and $444. Furthermore, americangolf.co.uk recorded 1,238,889 sessions, substantially exceeding the median of 49,981, but trailing behind mygolfspy.com's peak of 3,700,603 sessions, indicating robust traffic and sales potential.
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americangolf.co.uk competitors

In September 2025, americangolf.co.uk outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. American Golf had a revenue of $3,094,897 with 19,951 transactions and 1,238,889 sessions, compared to its closest competitor mygolfspy.com which had a revenue of $2,864,322 with 33,884 transactions and 3,700,603 sessions. American Golf also had a higher AOV range of $150-175 and a conversion rate of 1.50-2.00%, whereas its competitors had lower AOV and conversion rates ranging from $50-150 and 0.50-1.00% respectively. While callawaygolf.com had the highest revenue of $5,431,870, its AOV range was significantly higher at $550-575, making it a niche player in the market compared to the more accessible offerings of American Golf.

clarkesgolf.co.uk screenshot
#1 clarkesgolf.co.uk
130K
Revenue
140.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
function18.com screenshot
#2 function18.com
302.4K
Revenue
231.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
mygolfspy.com screenshot
#3 mygolfspy.com
2.9M
Revenue
3.7M
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
expressgolf.co.uk screenshot
#4 expressgolf.co.uk
29.1K
Revenue
61.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
callawaygolf.com screenshot
#5 callawaygolf.com
5.4M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
americangolf.co.uk vs top market performers
americangolf.co.uk
top retailers
conversion rate vs average order value for americangolf.co.uk and its competitors
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Revenue share by device at americangolf.co.uk

In September large majority of sales on americangolf.co.uk, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on americangolf.co.uk, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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americangolf.co.uk channels

Identify top traffic channels that drive growth for americangolf.co.ukand discover how performance of traffic channels has changed over time.

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americangolf.co.uk Google Ads spend

Evaluate americangolf.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americangolf.co.uk devices

Review americangolf.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americangolf.co.uk top markets

Explore americangolf.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americangolf.co.uk country & global rank

Assess the ranking of americangolf.co.uk among other retailers within its primary country and worldwide.

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