ariat.com
Ariat.com is a website that sells a range of apparel and footwear for equestrian athletes and enthusiasts. With an emphasis on durability, comfort, and style, their products include riding boots, breeches, jackets, tops, hats, accessories, and more. Ariat caters to those involved in various equestrian disciplines and outdoor activities.
GRIPS CUSTOMERS & RESEARCH PARTNERS
ariat.com Annual Revenue and Growth
ariat.com's annual sales on its online store amounted to $160.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
ariat.com's monthly revenueOVER TIME
Over the past three months, ariat.com revenue has experienced decline of 37%, compared to the preceding three months.
ariat.com competitors
In March 2026, ariat.com had a revenue of $14,049,087 from 82,979 transactions and 5,566,648 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.00-1.50%. When compared to its competitors, ariat.com's revenue falls below bootbarn.com's $17,600,586, but surpasses sheplers.com's $746,417, countryoutfitter.com's $2,042,443, cavenders.com's $3,565,327, and overlookboots.com's $492,689. ariat.com's AOV is in line with cavenders.com and overlookboots.com, but lower than sheplers.com and countryoutfitter.com. Its conversion rate falls between cavenders.com and overlookboots.com. Despite not leading in revenue, ariat.com's performance metrics showcase competitive strength in the online western wear market, especially in terms of conversion rate and AOV.
Revenue share by device at ariat.com
In March large majority of sales on ariat.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
Gain even more insights with the Grips app
ariat.com channels
Identify top traffic channels that drive growth for ariat.comand discover how performance of traffic channels has changed over time.
ariat.com Google Ads spend
Evaluate ariat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ariat.com devices
Review ariat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
