ariat.com
Ariat.com is a website that sells a range of apparel and footwear for equestrian athletes and enthusiasts. With an emphasis on durability, comfort, and style, their products include riding boots, breeches, jackets, tops, hats, accessories, and more. Ariat caters to those involved in various equestrian disciplines and outdoor activities.
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ariat.com Annual Revenue and Growth
ariat.com's annual sales on its online store amounted to $169.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
ariat.com's monthly revenueOVER TIME
Over the past three months, ariat.com revenue has experienced decline of 14%, compared to the preceding three months.
ariat.com competitors
In August 2025, ariat.com generated $9,022,541 in revenue from 53,153 transactions with 4,069,815 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. In comparison, sheplers.com brought in $904,597 from 3,790 transactions and 599,232 sessions, with an AOV of $225-250 and a conversion rate of 0.50-1.00%. countryoutfitter.com had $1,162,893 in revenue from 5,611 transactions and 198,607 sessions, with an AOV of $200-225 and a high conversion rate of 2.50-3.00%. cavenders.com generated $2,678,462 from 16,045 transactions and 1,120,243 sessions, matching ariat.com's AOV and conversion rate. bootbarn.com led the pack with $10,548,686 in revenue, 69,910 transactions, 4,217,777 sessions, a $150-175 AOV, and a conversion rate of 1.50-2.00%. overlookboots.com fell behind with $609,520 in revenue, 2,817 transactions, 165,269 sessions, a $200-225 AOV, and a conversion rate of 1.50-2.00%.
Revenue share by device at ariat.com
In August large majority of sales on ariat.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.
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ariat.com channels
Identify top traffic channels that drive growth for ariat.comand discover how performance of traffic channels has changed over time.
ariat.com Google Ads spend
Evaluate ariat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ariat.com devices
Review ariat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
