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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for ariat.comariat.com

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11.7M
Revenue
May 26
5.3M
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$175-200
AOV
May 26
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Ariat.com is a website that sells a range of apparel and footwear for equestrian athletes and enthusiasts. With an emphasis on durability, comfort, and style, their products include riding boots, breeches, jackets, tops, hats, accessories, and more. Ariat caters to those involved in various equestrian disciplines and outdoor activities.

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ariat.com Annual Revenue and Growth

ariat.com's annual sales on its online store amounted to $160.2M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$160.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
ariat.com revenue by year

ariat.com's monthly revenueOVER TIME
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Over the past three months, ariat.com revenue has experienced decline of 34%, compared to the preceding three months.

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ariat.com revenue decline for last six months
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OVERVIEW
In May 2026, ariat.com dominated the pets_and_animals category, generating $11,731,603 in online sales, significantly outperforming the median revenue of $21,762. With a conversion rate between 1.00-1.50%, ariat.com fell short of the high end benchmark of 2.96%, while its average order value (AOV) ranged from $175-200, lower than the peak AOV of $313. The website also recorded an impressive 5,257,789 sessions, marking the highest traffic in the pets_and_animals category, yet well above the median of 14,721 sessions, underscoring its strong market presence and customer engagement in the industry.
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ariat.com competitors

In May 2026, ariat.com reported revenue of $11,731,603 from 66,535 transactions across 5,257,789 sessions, achieving a conversion rate between 1.00-1.50%. In comparison, bootbarn.com outperformed with a revenue of $15,286,236, driven by 116,505 transactions from 6,227,425 sessions, and a higher conversion rate of 1.50-2.00%. cavenders.com showed solid performance with revenue at $3,481,580 and a similar AOV range, but lagged in revenue and sessions. countryoutfitter.com, while boasting a higher conversion rate of 3.00-3.50%, generated only $1,320,828 in revenue from 6,460 transactions. sheplers.com fell significantly behind with revenue of $984,285, and overlookboots.com also struggled with $433,958. Overall, ariat.com maintains a strong position among competitors, particularly in its revenue and transaction numbers, while bootbarn.com leads the field.

sheplers.com screenshot
#1 sheplers.com
984.3K
Revenue
480.5K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
countryoutfitter.com screenshot
#2 countryoutfitter.com
1.3M
Revenue
187.9K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
cavenders.com screenshot
#3 cavenders.com
3.5M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
bootbarn.com screenshot
#4 bootbarn.com
15.3M
Revenue
6.2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
overlookboots.com screenshot
#5 overlookboots.com
434K
Revenue
109.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
ariat.com vs top market performers
ariat.com
top retailers
conversion rate vs average order value for ariat.com and its competitors
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Revenue share by device at ariat.com

In May large majority of sales on ariat.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In May large majority of sales on ariat.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

Industries ariat.com operates in

ariat.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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ariat.com channels

Identify top traffic channels that drive growth for ariat.comand discover how performance of traffic channels has changed over time.

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ariat.com Google Ads spend

Evaluate ariat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ariat.com devices

Review ariat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ariat.com top markets

Explore ariat.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ariat.com country & global rank

Assess the ranking of ariat.com among other retailers within its primary country and worldwide.

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