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Apr 2026
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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for bootbarn.combootbarn.com

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16.9M
Revenue
Apr 26
6.3M
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com Annual Revenue and Growth

bootbarn.com's annual sales on its online store amounted to $151.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$151.4M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
bootbarn.com revenue by year

bootbarn.com's monthly revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 35%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
In April 2026, bootbarn.com, operating in the FASHION AND APPAREL industry, generated online sales revenue of $16,935,452, significantly higher than the median of $78,791, though far behind the leading shein.com with $860,961,522. The site achieved a conversion rate of 2.00-2.50%, slightly below the industry high of 3.05% and well above the low of 0.65%. With an average order value (AOV) between $125-150, bootbarn.com remains competitive, although it lags behind the industry high of $389. The site recorded 6,297,352 sessions, notably exceeding the median of 35,276 yet still trailing shein.com's impressive 281,585,790 sessions.
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bootbarn.com competitors

As of April 2026, bootbarn.com leads its competitors significantly in revenue with $16,935,452 from 132,126 transactions, indicating a conversion rate of 2.00-2.50% across 6,297,352 sessions. In contrast, ariat.com, the closest competitor, generated $13,415,634 from 77,684 transactions but had a lower conversion rate of 1.00-1.50%. cavenders.com saw revenue of $3,166,692 with a conversion rate of 1.50-2.00%, while countryoutfitter.com excelled in AOV ($200-225) but earned only $1,906,502, achieving a high conversion rate of 3.50-4.00%. sheplers.com reported just $740,054 in revenue, a stark difference, alongside a low conversion rate of 0.50-1.00%. nrsworld.com, while achieving an AOV of $250-275, brought in only $1,172,390. Overall, bootbarn.com stands out for its strong revenue performance and conversion rates compared to its peers.

sheplers.com screenshot
#1 sheplers.com
740.1K
Revenue
420K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
cavenders.com screenshot
#2 cavenders.com
3.2M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
countryoutfitter.com screenshot
#3 countryoutfitter.com
1.9M
Revenue
246.9K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
ariat.com screenshot
#4 ariat.com
13.4M
Revenue
5.2M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
nrsworld.com screenshot
#5 nrsworld.com
1.2M
Revenue
198.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
bootbarn.com vs top market performers
bootbarn.com
top retailers
conversion rate vs average order value for bootbarn.com and its competitors
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Revenue share by device at bootbarn.com

In April large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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