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May 2025
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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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11.7M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com's revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 17%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
In May 2025, bootbarn.com in the FASHION AND APPAREL industry had online sales revenue of $11,691,965, conversion rate of 1.50-2.00%, AOV of $150-175, and 4,132,604 sessions. The median revenue in the industry was $81,783, the highest revenue was $731,622,726 from shein.com, the highest conversion rate was 3.09%, the lowest conversion rate was 0.67%, the highest AOV was $415, the lowest AOV was $82, the highest sessions were 224,142,058 from shein.com, and the median sessions were 33,223.
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bootbarn.com competitors

In May 2025, bootbarn.com generated $11,691,965 in revenue from 73,351 transactions with 4,132,604 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. Compared to its competitors, bootbarn.com falls behind in revenue when looking at a similar_domain like ariat.com, which earned $9,587,626 from 53,062 transactions and 3,947,612 sessions. However, bootbarn.com outperforms sheplers.com in terms of revenue, transactions, and sessions. In terms of conversion rates, bootbarn.com competes closely with similar_domain cavenders.com but lags behind similar_domain countryoutfitter.com and nrsworld.com, which both have higher conversion rates. When considering AOV, bootbarn.com is on par with cavenders.com but falls short of the higher AOV achieved by sheplers.com and nrsworld.com. Overall, bootbarn.com holds its own in the competitive online Western wear market.

sheplers.com screenshot
#1 sheplers.com
882.9K
Revenue
504.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
cavenders.com screenshot
#2 cavenders.com
2.7M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
countryoutfitter.com screenshot
#3 countryoutfitter.com
1.1M
Revenue
171K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
ariat.com screenshot
#4 ariat.com
9.6M
Revenue
3.9M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
nrsworld.com screenshot
#5 nrsworld.com
1.4M
Revenue
163.5K
Sessions
3.0-3.5%
Conv. rate
$250-275
AOV
bootbarn.com vs top market performers
bootbarn.com
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conversion rate vs average order value for bootbarn.com and its competitors
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Revenue share by device at bootbarn.com

In May large majority of sales on bootbarn.com, 52% was finalized on mobile devices, with 48% of sales coming from desktop devices.

In May large majority of sales on bootbarn.com, 52% was finalized on mobile devices, with 48% of sales coming from desktop devices.
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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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