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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for bootbarn.combootbarn.com

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17.6M
Revenue
Mar 26
5.9M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com Annual Revenue and Growth

bootbarn.com's annual sales on its online store amounted to $151.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$151.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bootbarn.com revenue by year

bootbarn.com's monthly revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 16%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
In March 2026, bootbarn.com generated $17,600,586 in online sales with a conversion rate of 2.00-2.50%, slightly below the high benchmark of 3.14% in the FASHION AND APPAREL industry. The Average Order Value (AOV) ranged from $125 to $150, well below the industry's high of $377. With 5,851,745 sessions, bootbarn.com’s traffic significantly outperformed the median of 36,457 sessions, but still lagged far behind industry leader shein.com, which boasted 298,145,068 sessions. Despite its strong performance, bootbarn.com operates in a competitive space where the highest revenues soar, as evidenced by shein.com's staggering $945,812,338.
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bootbarn.com competitors

In March 2026, bootbarn.com outperformed its competitors in terms of revenue, with $17,600,586. Its closest competitor in revenue was ariat.com with $14,049,087. bootbarn.com also had the highest number of transactions at 132,489, compared to ariat.com with 82,979 transactions. In terms of sessions, bootbarn.com had 5,851,745, putting it in second place behind ariat.com with 5,566,648 sessions. However, bootbarn.com had a higher conversion rate of 2.00-2.50%, compared to ariat.com with 1.00-1.50%. Additionally, bootbarn.com had an average order value (AOV) of $125-150, tying with cavenders.com and surpassing ariat.com's AOV of $150-175. Overall, bootbarn.com demonstrated strong performance across multiple domains when compared to its competitors in the online western wear market.

sheplers.com screenshot
#1 sheplers.com
746.4K
Revenue
415.6K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
cavenders.com screenshot
#2 cavenders.com
3.6M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
countryoutfitter.com screenshot
#3 countryoutfitter.com
2M
Revenue
245.4K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
ariat.com screenshot
#4 ariat.com
14M
Revenue
5.6M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
nrsworld.com screenshot
#5 nrsworld.com
1.3M
Revenue
165.7K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
bootbarn.com vs top market performers
bootbarn.com
top retailers
conversion rate vs average order value for bootbarn.com and its competitors
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Revenue share by device at bootbarn.com

In March large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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