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Jul 2025
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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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10.4M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com's revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 5.8%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
bootbarn.com, an online FASHION AND APPAREL retailer, recorded a revenue of $10,394,987 in July 2025, with a conversion rate ranging from 1.50-2.00% and an average order value (AOV) between $150-175. Compared to shein.com, the top competitor in the category with a revenue of $817,680,251, bootbarn.com falls short in terms of revenue. However, bootbarn.com attracted a significant number of sessions totaling 4,132,350, far exceeding the median of 36,317 for the FASHION AND APPAREL industry. Despite its lower AOV and conversion rate, bootbarn.com's high session count indicates strong potential for growth and optimization in the online retail market.
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bootbarn.com competitors

In July 2025, bootbarn.com generated a revenue of $10,394,987 from 65,883 transactions and 4,132,350 sessions with an average order value (AOV) ranging from $150 to $175 and a conversion rate between 1.50% and 2.00%. Comparing bootbarn.com to its competitors, sheplers.com had a lower revenue of $817,985 from 3,300 transactions and 593,389 sessions, but a higher AOV of $225 to $250 with a conversion rate of 0.50% to 1.00%. cavenders.com performed better than bootbarn.com in revenue with $2,387,171 from 13,841 transactions and 978,780 sessions, but had a similar AOV and conversion rate. countryoutfitter.com had a lower revenue of $1,299,920 but a higher conversion rate of 2.50% to 3.00%. ariat.com outperformed bootbarn.com in revenue with $8,692,865, while nrsworld.com had a similar revenue but higher AOV and conversion rate.

sheplers.com screenshot
#1 sheplers.com
818K
Revenue
593.4K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
cavenders.com screenshot
#2 cavenders.com
2.4M
Revenue
978.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
countryoutfitter.com screenshot
#3 countryoutfitter.com
1.3M
Revenue
212.1K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
ariat.com screenshot
#4 ariat.com
8.7M
Revenue
3.9M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
nrsworld.com screenshot
#5 nrsworld.com
1.3M
Revenue
168.8K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
bootbarn.com vs top market performers
bootbarn.com
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conversion rate vs average order value for bootbarn.com and its competitors
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Revenue share by device at bootbarn.com

In July large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bootbarn.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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