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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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14.7M
Revenue
Aug 26
6.9M
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$125-150
AOV
Aug 26
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com Annual Revenue and Growth

bootbarn.com's annual sales on its online store amounted to $151.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$151.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bootbarn.com revenue by year

bootbarn.com's monthly revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 9.5%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
In August 2026, bootbarn.com, which operates in the fashion and apparel category, generated $14.7 million in online sales. This revenue significantly exceeds what a typical fashion and apparel store generates, around $87,900 a month. With a conversion rate of 1.50-2.00%, bootbarn.com is within the typical range of 0.65% to 3.1%. Its average order value (AOV) of $125-150 is also within the typical range of $84 to $408. Furthermore, bootbarn.com recorded 6.9 million sessions, well above the typical fashion and apparel store's 37,200 sessions per month.
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bootbarn.com competitors

bootbarn.com excels in revenue, transactions, and sessions, leading the competition with $14.7 million in revenue, 109,000 transactions, and 6.9 million sessions. In August 2026, countryoutfitter.com trails significantly, generating $1.2 million from 5,995 transactions and 186,000 sessions. ariat.com follows closely with $13.8 million in revenue but records fewer transactions at 77,900 and slightly less traffic at 6.3 million sessions. Meanwhile, nrsworld.com shows an AOV of 275-300 but only achieves $2 million in revenue and 198,000 sessions. sheplers.com and cavenders.com fall further behind, with revenues of $593,000 and $4.5 million, respectively. Although countryoutfitter.com and nrsworld.com have higher AOVs, they cannot compete with bootbarn.com’s overall performance metrics, clearly establishing bootbarn.com as the top choice in the market.

sheplers.com screenshot
#1 sheplers.com
593.1K
Revenue
431.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
cavenders.com screenshot
#2 cavenders.com
4.5M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
countryoutfitter.com screenshot
#3 countryoutfitter.com
1.2M
Revenue
185.5K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
ariat.com screenshot
#4 ariat.com
13.8M
Revenue
6.3M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
nrsworld.com screenshot
#5 nrsworld.com
2M
Revenue
198.3K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
bootbarn.com vs top market performers
bootbarn.com
top retailers
conversion rate vs average order value for bootbarn.com and its competitors
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Industries bootbarn.com operates in

bootbarn.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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