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Home/Insights/Retailers/bootbarn.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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15.2M
Revenue
Jul 26
6.1M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Bootbarn.com is an online platform that offers a wide range of footwear, apparel, and accessories primarily catering to cowboys, ranchers, and outdoor enthusiasts. The website provides a convenient shopping experience, allowing customers access to a diverse selection of products including boots, hats, jeans, shirts, and various workwear items.

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bootbarn.com Annual Revenue and Growth

bootbarn.com's annual sales on its online store amounted to $151.4M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$151.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bootbarn.com revenue by year

bootbarn.com's monthly revenueOVER TIME
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Over the past three months, bootbarn.com revenue has experienced decline of 2.3%, compared to the preceding three months.

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bootbarn.com revenue decline for last six months
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OVERVIEW
In July 2026, bootbarn.com generated $15.2 million in online sales, significantly higher than the typical fashion and apparel store's $71,300 monthly revenue. Its conversion rate ranged from 1.50-2.00%, which is within the typical fashion and apparel store's range of 0.66% to 3.1%. The average order value (AOV) of bootbarn.com was between $125-150, also within the typical range of $84 to $403 for fashion and apparel. The site attracted 6.1 million sessions, far exceeding the typical fashion and apparel store's 28,400 monthly sessions. Overall, bootbarn.com demonstrates strong performance metrics within its category.
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bootbarn.com competitors

bootbarn.com stands out with the highest revenue among its competitors at $15.2 million, significantly leading ariat.com by $2.9 million. In July 2026, bootbarn.com also dominates in transactions, with 113,000 sales compared to ariat.com’s 69,900, a gap of 43,100 transactions. Additionally, bootbarn.com garners 6.1 million sessions, outperforming ariat.com by 400,000 sessions. While bootbarn.com has an average order value (AOV) ranging from $125-150, its competitors like nrsworld.com report a higher AOV of $275-300. In terms of conversion rates, bootbarn.com's performance, between 1.50-2.00%, is solid, though countryoutfitter.com excels with a conversion rate of 3.00-3.50%. Overall, bootbarn.com leads in crucial metrics, solidifying its competitive edge in the online western apparel market.

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Sessions
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AOV
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4.5M
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1.6M
Sessions
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#3 countryoutfitter.com
1.1M
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161.4K
Sessions
3.0-3.5%
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12.3M
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5.7M
Sessions
1.0-1.5%
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$175-200
AOV
nrsworld.com screenshot
#5 nrsworld.com
1.8M
Revenue
198K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
bootbarn.com vs top market performers
bootbarn.com
top retailers
conversion rate vs average order value for bootbarn.com and its competitors
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Industries bootbarn.com operates in

bootbarn.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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bootbarn.com channels

Identify top traffic channels that drive growth for bootbarn.comand discover how performance of traffic channels has changed over time.

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bootbarn.com Google Ads spend

Evaluate bootbarn.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bootbarn.com devices

Review bootbarn.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bootbarn.com top markets

Explore bootbarn.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bootbarn.com country & global rank

Assess the ranking of bootbarn.com among other retailers within its primary country and worldwide.

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