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Apr 2026
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Home/Insights/Retailers/bareminerals.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for bareminerals.combareminerals.com

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649.4K
Revenue
Apr 26
676.3K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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bareminerals.com is a website offering mineral-based cosmetics. Their products range from complexion-enhancing foundations, bronzers, and blushes to eyeshadows, eyeliners, and lip colors. In addition, they provide various skincare items, including cleansers, moisturizers, and serums. The website also features tutorials, beauty tips, and customer reviews.

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bareminerals.com Annual Revenue and Growth

bareminerals.com's annual sales on its online store amounted to $11.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$11.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bareminerals.com revenue by year

bareminerals.com's monthly revenueOVER TIME
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Over the past three months, bareminerals.com revenue has experienced decline of 25%, compared to the preceding three months.

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bareminerals.com revenue decline for last six months
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OVERVIEW
In April 2026, bareminerals.com generated $649,445 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $40,161, with a conversion rate of 1.50-2.00%, slightly below the industry high of 4.38% and above the low of 1.08%. The average order value (AOV) ranged between $50-75, lower than the high of $195 in the sector and just above the low of $45. The site recorded 676,272 sessions, far exceeding the median of 20,819, but still a fraction of sephora.com’s 84,653,344 sessions, the largest online store in the category.
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bareminerals.com competitors

In April 2026, bareminerals.com reported a revenue of $649,445 from 11,581 transactions over 676,272 sessions, achieving a conversion rate of 1.50-2.00% and an average order value (AOV) of $50-75. In comparison, planetbeauty.com led in revenue with $716,173 but had a lower transaction count at 6,439, achieving a significantly higher conversion rate of 3.00-3.50%. janeiredale.com generated $248,870 from 2,825 transactions with an AOV of $75-100, matching bareminerals.com in conversion rates. Meanwhile, beautybridge.com garnered $29,214 with a higher AOV of $100-125 but a lower conversion rate of 1.00-1.50%. Skin Dimensions Online had modest revenue at $6,432 and a conversion rate of 2.00-2.50%, while mineralfusion.com had similar AOV to bareminerals.com at $50-75 but significantly lower revenue at $19,893. Overall, bareminerals.com stands strong against its competitors but is outperformed in revenue by a few key players.

skindimensionsonline.com screenshot
#1 skindimensionsonline.com
6.4K
Revenue
2.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
beautybridge.com screenshot
#2 beautybridge.com
29.2K
Revenue
21.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
planetbeauty.com screenshot
#3 planetbeauty.com
716.2K
Revenue
185.3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
mineralfusion.com screenshot
#4 mineralfusion.com
19.9K
Revenue
20.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
janeiredale.com screenshot
#5 janeiredale.com
248.9K
Revenue
161.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
bareminerals.com vs top market performers
bareminerals.com
top retailers
conversion rate vs average order value for bareminerals.com and its competitors
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Revenue share by device at bareminerals.com

In April large majority of sales on bareminerals.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on bareminerals.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries bareminerals.com operates in

bareminerals.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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bareminerals.com channels

Identify top traffic channels that drive growth for bareminerals.comand discover how performance of traffic channels has changed over time.

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bareminerals.com Google Ads spend

Evaluate bareminerals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bareminerals.com devices

Review bareminerals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bareminerals.com top markets

Explore bareminerals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bareminerals.com country & global rank

Assess the ranking of bareminerals.com among other retailers within its primary country and worldwide.

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