blueland.com
Blueland.com is an online platform that sells sustainable household cleaning products. The website offers a range of cleaning solutions, including non-toxic and eco-friendly cleaning tablets and reusable cleaning bottles. Additionally, Blueland.com provides information on their environmental mission and promotes a plastic-free lifestyle.
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blueland.com Annual Revenue and Growth
blueland.com's annual sales on its online store amounted to $15.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
blueland.com's monthly revenueOVER TIME
Over the past three months, blueland.com revenue has experienced growth of 24%, compared to the preceding three months.
blueland.com competitors
In December 2025, blueland.com outperformed its competitors in terms of revenue, with a total revenue of $1,086,940. The closest competitor in terms of revenue was dirtylabs.com, with a revenue of $283,078. blueland.com also had the highest number of transactions, with 21,258 transactions, followed by dirtylabs.com with 5,010 transactions. Additionally, blueland.com had the highest number of sessions, with 504,828 sessions, compared to dirtylabs.com with 100,952 sessions. Despite having a similar average order value (AOV) of $50-75, blueland.com had a slightly lower conversion rate of 4.00-4.50%, while dirtylabs.com had a higher conversion rate of 4.50-5.00%. Overall, blueland.com demonstrated strong performance compared to its competitors in December 2025.
Revenue share by device at blueland.com
In December large majority of sales on blueland.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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blueland.com channels
Identify top traffic channels that drive growth for blueland.comand discover how performance of traffic channels has changed over time.
blueland.com Google Ads spend
Evaluate blueland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
blueland.com devices
Review blueland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
