blueland.com
Blueland.com is an online platform that sells sustainable household cleaning products. The website offers a range of cleaning solutions, including non-toxic and eco-friendly cleaning tablets and reusable cleaning bottles. Additionally, Blueland.com provides information on their environmental mission and promotes a plastic-free lifestyle.
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blueland.com Annual Revenue and Growth
blueland.com's annual sales on its online store amounted to $15.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
blueland.com's monthly revenueOVER TIME
Over the past three months, blueland.com revenue has experienced decline of 16%, compared to the preceding three months.
blueland.com competitors
In September 2025, blueland.com outperformed its competitors in terms of revenue, transactions, and sessions. blueland.com generated $858,595 in revenue from 16,779 transactions and 425,026 sessions. Its conversion rate fell in the middle range at 3.50-4.00, with an average order value (AOV) of 50-75. In comparison, dirtylabs.com had revenue of $197,086 from 3,349 transactions and 75,305 sessions, with a slightly higher conversion rate of 4.00-4.50. cleancult.com and zerowastestore.com had significantly lower revenue, transactions, and sessions, with AOV in the 75-100 range but lower conversion rates. vitaloxide.com had a higher AOV of 400-425 but lower revenue and conversion rate. grabgreenhome.com had the lowest performance across all metrics. Overall, blueland.com emerged as a strong competitor with a significant lead in revenue and traffic compared to its rivals.
Revenue share by device at blueland.com
In September large majority of sales on blueland.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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blueland.com channels
Identify top traffic channels that drive growth for blueland.comand discover how performance of traffic channels has changed over time.
blueland.com Google Ads spend
Evaluate blueland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
blueland.com devices
Review blueland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
