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Sep 2025
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Home/Insights/Retailers/cleancult.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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17.8K
Revenue
Sep 25
15.2K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Cleancult.com is a website that sells household cleaning products. They offer an extensive range of eco-friendly cleaning solutions such as laundry detergent, dish soap, hand sanitizer, and surface cleaners. The company aims to provide effective and sustainable alternatives to traditional cleaning products, using plant-based ingredients and plastic-free packaging.

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cleancult.com Annual Revenue and Growth

cleancult.com's annual sales on its online store amounted to $643.5K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$643.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cleancult.com revenue by year

cleancult.com's monthly revenueOVER TIME
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Over the past three months, cleancult.com revenue has experienced decline of 45%, compared to the preceding three months.

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cleancult.com revenue decline for last six months
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OVERVIEW
In September 2025, cleancult.com generated $17,820 in online sales, significantly below the health industry median of $86,581, with a conversion rate of 1.50-2.00%, trailing behind the high benchmark of 5.22%. The average order value (AOV) ranged from $75-100, well under the industry's high of $381, and recorded 15,194 sessions, far from the median of 24,842 sessions, compared to Walgreens, the leading store with a staggering 57,099,485 sessions. Overall, cleancult.com’s performance metrics highlight challenges in sales and traffic relative to industry standards.
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cleancult.com competitors

In September 2025, cleancult.com had a revenue of $17,820 with 234 transactions and 15,194 sessions, resulting in an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, cleancult.com falls behind in terms of revenue, transactions, and sessions. mollyssuds.com outperformed cleancult.com with a revenue of $74,395, 1,510 transactions, and 36,916 sessions, boasting a higher conversion rate of 4.00-4.50%. Similarly, branchbasics.com and dropps.com also surpassed cleancult.com in revenue, transactions, and sessions. However, cleancult.com had a competitive AOV and conversion rate when compared to branchbasics.com, with both companies having an AOV of $75-100 and conversion rates of 4.50-5.00% and 1.50-2.00% respectively. Overall, cleancult.com can focus on increasing its revenue, transactions, and sessions to better compete with its counterparts.

mollyssuds.com screenshot
#1 mollyssuds.com
74.4K
Revenue
36.9K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
blueland.com screenshot
#2 blueland.com
858.6K
Revenue
425K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
branchbasics.com screenshot
#3 branchbasics.com
940.6K
Revenue
239.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
dropps.com screenshot
#4 dropps.com
350.5K
Revenue
112.8K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
woolzies.com screenshot
#5 woolzies.com
114.7K
Revenue
17.1K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
cleancult.com vs top market performers
cleancult.com
top retailers
conversion rate vs average order value for cleancult.com and its competitors
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Revenue share by device at cleancult.com

In September large majority of sales on cleancult.com, 94% was finalized on desktop devices, with 6.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on cleancult.com, 94% was finalized on desktop devices, with 6.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cleancult.com channels

Identify top traffic channels that drive growth for cleancult.comand discover how performance of traffic channels has changed over time.

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cleancult.com Google Ads spend

Evaluate cleancult.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cleancult.com devices

Review cleancult.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cleancult.com top markets

Explore cleancult.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cleancult.com country & global rank

Assess the ranking of cleancult.com among other retailers within its primary country and worldwide.

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