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May 2025
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Home/Insights/Retailers/cleancult.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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42.9K
Revenue
18.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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Cleancult.com is a website that sells household cleaning products. They offer an extensive range of eco-friendly cleaning solutions such as laundry detergent, dish soap, hand sanitizer, and surface cleaners. The company aims to provide effective and sustainable alternatives to traditional cleaning products, using plant-based ingredients and plastic-free packaging.

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cleancult.com's revenueOVER TIME
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Over the past three months, cleancult.com revenue has experienced decline of 11%, compared to the preceding three months.

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cleancult.com revenue decline for last six months
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OVERVIEW
In May 2025, cleancult.com's revenue for online sales in the HEALTH industry was $42,860, with a conversion rate of 3.00-3.50% and an AOV of $50-75. The store had 18,593 sessions, significantly lower than the highest sessions of 54,921,193 from walgreens.com in the same category. Despite having lower metrics compared to industry leaders like walgreens.com, cleancult.com remains competitive in the HEALTH sector.
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cleancult.com competitors

In May 2025, cleancult.com generated $42,860 in revenue from 18,593 sessions with 642 transactions, resulting in a conversion rate of 3.00-3.50% and an average order value (AOV) of $50-75. Comparing cleancult.com to its competitors, blueland.com stands out with $1,081,724 in revenue from 494,325 sessions and 19,841 transactions, boasting a higher conversion rate of 4.00-4.50%. mollyssuds.com follows with $80,937 revenue from 42,397 sessions and 1,606 transactions, showing a similar conversion rate of 3.50-4.00% to cleancult.com. woolzies.com has a higher AOV of $150-175 and a conversion rate of 4.50-5.00%, while branchbasics.com and dropps.com both have higher revenues than cleancult.com at $992,105 and $335,568 respectively, with conversion rates ranging from 3.50-5.00%. Overall, cleancult.com competes favorably in terms of conversion rate and AOV, but may need to increase sessions and transactions to match the revenue of its competitors.

mollyssuds.com screenshot
#1 mollyssuds.com
80.9K
Revenue
42.4K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
blueland.com screenshot
#2 blueland.com
1.1M
Revenue
494.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
branchbasics.com screenshot
#3 branchbasics.com
992.1K
Revenue
233.7K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
dropps.com screenshot
#4 dropps.com
335.6K
Revenue
91.5K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
woolzies.com screenshot
#5 woolzies.com
193.4K
Revenue
25.2K
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
cleancult.com vs top market performers
cleancult.com
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conversion rate vs average order value for cleancult.com and its competitors
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Revenue share by device at cleancult.com

In May large majority of sales on cleancult.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.

In May large majority of sales on cleancult.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices.
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cleancult.com channels

Identify top traffic channels that drive growth for cleancult.comand discover how performance of traffic channels has changed over time.

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cleancult.com Google Ads spend

Evaluate cleancult.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cleancult.com devices

Review cleancult.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cleancult.com top markets

Explore cleancult.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cleancult.com country & global rank

Assess the ranking of cleancult.com among other retailers within its primary country and worldwide.

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