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Jul 2025
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Home/Insights/Retailers/cleancult.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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30.7K
Revenue
22.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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Cleancult.com is a website that sells household cleaning products. They offer an extensive range of eco-friendly cleaning solutions such as laundry detergent, dish soap, hand sanitizer, and surface cleaners. The company aims to provide effective and sustainable alternatives to traditional cleaning products, using plant-based ingredients and plastic-free packaging.

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cleancult.com's revenueOVER TIME
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Over the past three months, cleancult.com revenue has experienced decline of 35%, compared to the preceding three months.

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cleancult.com revenue decline for last six months
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OVERVIEW
In July 2025, cleancult.com's online sales revenue was $30,666 in the HEALTH industry with a conversion rate of 1.50-2.00%, AOV of $50-75, and 22,055 sessions. The median revenue in the HEALTH industry was $87,025, highest online store revenue from walgreens.com was $144,889,389, conversion rate ranged from 1.23% to 5.18%, AOV ranged from $51 to $351, and sessions varied from 27,953 to 56,141,481.
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cleancult.com competitors

In July 2025, cleancult.com lags behind its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. mollyssuds.com leads in revenue with $80,122, followed by branchbasics.com with $1,153,806, while cleancult.com generates $30,666. branchbasics.com also boasts the highest AOV of $75-100, compared to cleancult.com's AOV of $50-75. In terms of conversion rate, woolzies.com leads at 5.00-5.50%, followed by mollyssuds.com at 4.00-4.50%, whereas cleancult.com has a conversion rate of 1.50-2.00%. Additionally, blueland.com and dropps.com surpass cleancult.com in transactions and sessions, indicating a larger customer base and more engagement. Overall, cleancult.com has room for growth and improvement in various key performance indicators when compared to its competitors in the eco-friendly household products market.

mollyssuds.com screenshot
#1 mollyssuds.com
80.1K
Revenue
36.9K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
blueland.com screenshot
#2 blueland.com
948.4K
Revenue
503.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
branchbasics.com screenshot
#3 branchbasics.com
1.2M
Revenue
301.4K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
dropps.com screenshot
#4 dropps.com
273K
Revenue
87.9K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
woolzies.com screenshot
#5 woolzies.com
141.8K
Revenue
17.7K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
cleancult.com vs top market performers
cleancult.com
top retailers
conversion rate vs average order value for cleancult.com and its competitors
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Revenue share by device at cleancult.com

In July large majority of sales on cleancult.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on cleancult.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cleancult.com channels

Identify top traffic channels that drive growth for cleancult.comand discover how performance of traffic channels has changed over time.

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cleancult.com Google Ads spend

Evaluate cleancult.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cleancult.com devices

Review cleancult.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cleancult.com top markets

Explore cleancult.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cleancult.com country & global rank

Assess the ranking of cleancult.com among other retailers within its primary country and worldwide.

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