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Dec 2025
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Home/Insights/Retailers/cleancult.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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13.2K
Revenue
Dec 25
9.5K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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Cleancult.com is a website that sells household cleaning products. They offer an extensive range of eco-friendly cleaning solutions such as laundry detergent, dish soap, hand sanitizer, and surface cleaners. The company aims to provide effective and sustainable alternatives to traditional cleaning products, using plant-based ingredients and plastic-free packaging.

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cleancult.com Annual Revenue and Growth

cleancult.com's annual sales on its online store amounted to $643.5K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$643.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cleancult.com revenue by year

cleancult.com's monthly revenueOVER TIME
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Over the past three months, cleancult.com revenue has experienced decline of 21%, compared to the preceding three months.

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cleancult.com revenue decline for last six months
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OVERVIEW
In December 2025, cleancult.com generated $13,246 in online sales, significantly below the HEALTH median of $97,286, with sessions totaling 9,470 compared to the median of 27,706; its conversion rate ranged from 2.00% to 2.50%, while a high conversion rate in the industry is 5.42%. The average order value (AOV) was between $50 and $75, lower than the HEALTH high of $363, showcasing a modest performance against industry giants like walgreens.com, which reported a staggering $134,927,102 in revenue and 74,557,289 sessions.
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cleancult.com competitors

In December 2025, cleancult.com reported a revenue of $13,246 with 196 transactions and 9,470 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Compared to its competitors, cleancult.com falls behind in terms of revenue and sessions but maintains a competitive AOV and conversion rate. mollyssuds.com leads the pack with a revenue of $109,148 from 2,363 transactions and 42,685 sessions, with an AOV of $25-50 and a conversion rate of 5.50-6.00%. Other strong competitors like blueland.com, branchbasics.com, and dropps.com also outperform cleancult.com in revenue and transactions, but cleancult.com stands out with a higher AOV compared to woolzies.com. Overall, while cleancult.com may have lower revenue and sessions than its competitors, it holds its own in terms of AOV and conversion rate.

mollyssuds.com screenshot
#1 mollyssuds.com
109.1K
Revenue
42.7K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
blueland.com screenshot
#2 blueland.com
1.1M
Revenue
504.8K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
branchbasics.com screenshot
#3 branchbasics.com
1.2M
Revenue
323.9K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
dropps.com screenshot
#4 dropps.com
468.3K
Revenue
121.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
woolzies.com screenshot
#5 woolzies.com
107.1K
Revenue
13.1K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
cleancult.com vs top market performers
cleancult.com
top retailers
conversion rate vs average order value for cleancult.com and its competitors
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Revenue share by device at cleancult.com

In December large majority of sales on cleancult.com, 94% was finalized on desktop devices, with 6.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on cleancult.com, 94% was finalized on desktop devices, with 6.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cleancult.com channels

Identify top traffic channels that drive growth for cleancult.comand discover how performance of traffic channels has changed over time.

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cleancult.com Google Ads spend

Evaluate cleancult.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cleancult.com devices

Review cleancult.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cleancult.com top markets

Explore cleancult.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cleancult.com country & global rank

Assess the ranking of cleancult.com among other retailers within its primary country and worldwide.

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