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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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63.4M
Revenue
Jan 26
20M
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Zappos.com is an online retailer providing a wide assortment of products, primarily focused on footwear. They offer a diverse range of shoes for men, women, and children along with accessories like clothing, bags, and beauty products. Customers can browse through various brands, styles, and sizes, aiming to find their desired footwear options.

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zappos.com Annual Revenue and Growth

zappos.com's annual sales on its online store amounted to $705.1M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$705.1M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
zappos.com revenue by year

zappos.com's monthly revenueOVER TIME
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Over the past three months, zappos.com revenue has experienced growth of 23%, compared to the preceding three months.

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zappos.com revenue growth for last six months
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OVERVIEW
In January 2026, zappos.com reported online sales revenue of $63,429,165, significantly below the lifestyle/fashion and apparel median of $91,806, with a conversion rate between 2.00-2.50%, lower than the sector's high of 3.1%. The average order value (AOV) ranged from $125-150, which is modest compared to the high of $390, while sessions totaled 19,957,070, far behind industry leader Shein's 279,580,739 and also below the sector median of 38,909. Overall, zappos.com exhibits below-average performance in key metrics within its competitive landscape.
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zappos.com competitors

In January 2026, zappos.com reported a revenue of $63,429,165 from 447,524 transactions and 19,957,070 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 2.00-2.50%. When compared to its competitors, dillards.com generated $53,108,038 in revenue from 531,531 transactions and 16,738,022 sessions, with an AOV of $75-100 and a conversion rate of 3.00-3.50%. dsw.com reported $42,667,460 in revenue from 486,528 transactions and 19,751,330 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. Lastly, nordstromrack.com saw a revenue of $64,197,867 from 781,346 transactions and 29,092,398 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%. zappos.com falls within the same range as its competitors in terms of AOV and conversion rate, but leads in revenue and transactions.

dillards.com screenshot
#1 dillards.com
53.1M
Revenue
16.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
dsw.com screenshot
#2 dsw.com
42.7M
Revenue
19.8M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
64.2M
Revenue
29.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
macys.com screenshot
#4 macys.com
474.7M
Revenue
79.4M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
bloomingdales.com screenshot
#5 bloomingdales.com
237.8M
Revenue
28.1M
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
zappos.com vs top market performers
zappos.com
top retailers
conversion rate vs average order value for zappos.com and its competitors
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Revenue share by device at zappos.com

In January large majority of sales on zappos.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on zappos.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zappos.com channels

Identify top traffic channels that drive growth for zappos.comand discover how performance of traffic channels has changed over time.

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zappos.com Google Ads spend

Evaluate zappos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zappos.com devices

Review zappos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zappos.com top markets

Explore zappos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zappos.com country & global rank

Assess the ranking of zappos.com among other retailers within its primary country and worldwide.

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