GRIPS CUSTOMERS & RESEARCH PARTNERS
coleman.com Annual Revenue and Growth
coleman.com's annual sales on its online store amounted to $18.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
coleman.com's monthly revenueOVER TIME
Over the past three months, coleman.com revenue has experienced growth of 14%, compared to the preceding three months.
coleman.com competitors
In September 2025, coleman.com outperformed its competitors in terms of revenue, with $1,551,879 in comparison to igloocoolers.com ($744,620), campsaver.com ($982,869), gooutdoors.co.uk ($8,372,416), elcapitan.com ($47,122), and outdoorgearlab.com ($6,531,192). Despite having fewer sessions than gooutdoors.co.uk and outdoorgearlab.com, coleman.com had a higher conversion rate of 2.00-2.50%, surpassing igloocoolers.com, campsaver.com, elcapitan.com, and outdoorgearlab.com. coleman.com also had a higher average order value (AOV) ranging from $150 to $175, which was comparable to gooutdoors.co.uk and higher than the other competitors. With a strong performance across revenue, conversion rate, and AOV, coleman.com demonstrated its competitive edge in the outdoor gear industry in September 2025.
Revenue share by device at coleman.com
In September large majority of sales on coleman.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
coleman.com channels
Identify top traffic channels that drive growth for coleman.comand discover how performance of traffic channels has changed over time.
coleman.com Google Ads spend
Evaluate coleman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
coleman.com devices
Review coleman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
