maccosmetics.com
The website maccosmetics.com is an online platform operated by MAC Cosmetics, a renowned makeup brand. Known for their extensive range of professional-quality cosmetics, MAC offers a diverse collection of products including foundations, lipsticks, eyeshadows, blushes, and more. Their website allows customers to explore and purchase these beauty items conveniently.
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maccosmetics.com Annual Revenue and Growth
maccosmetics.com's annual sales on its online store amounted to $131.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
maccosmetics.com's monthly revenueOVER TIME
Over the past three months, maccosmetics.com revenue has experienced growth of 6.8%, compared to the preceding three months.
maccosmetics.com competitors
In August 2025, maccosmetics.com generated $8,345,755 in revenue from 44,398 transactions and 2,002,354 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, glambot.com had much lower revenue at $20,083 with 306 transactions and 20,085 sessions, a lower AOV of $50-75, but a comparable conversion rate. makeupforever.com had higher revenue of $1,138,348 with 9,044 transactions and 394,984 sessions, a higher AOV of $125-150, and a similar conversion rate. nyxcosmetics.com had revenue of $904,313 with 19,065 transactions and 1,090,839 sessions, a lower AOV, and a slightly lower conversion rate. charlottetilbury.com outperformed maccosmetics.com in revenue, transactions, and sessions, with a higher AOV and conversion rate. toofaced.com had lower revenue, transactions, and sessions than maccosmetics.com, with a similar AOV and conversion rate.
Revenue share by device at maccosmetics.com
In August large majority of sales on maccosmetics.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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maccosmetics.com channels
Identify top traffic channels that drive growth for maccosmetics.comand discover how performance of traffic channels has changed over time.
maccosmetics.com Google Ads spend
Evaluate maccosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
maccosmetics.com devices
Review maccosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
