maccosmetics.com
The website maccosmetics.com is an online platform operated by MAC Cosmetics, a renowned makeup brand. Known for their extensive range of professional-quality cosmetics, MAC offers a diverse collection of products including foundations, lipsticks, eyeshadows, blushes, and more. Their website allows customers to explore and purchase these beauty items conveniently.
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maccosmetics.com Annual Revenue and Growth
maccosmetics.com's annual sales on its online store amounted to $131.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
maccosmetics.com's monthly revenueOVER TIME
Over the past three months, maccosmetics.com revenue has experienced growth of 16%, compared to the preceding three months.
maccosmetics.com competitors
In October 2025, maccosmetics.com outperformed its competitors in terms of revenue and transactions. With a revenue of $12,829,266 and 67,775 transactions, it surpassed the likes of glambot.com, makeupforever.com, nyxcosmetics.com, and toofaced.com. However, maccosmetics.com lagged behind charlottetilbury.com in revenue, as the latter generated $13,846,132. In terms of sessions, maccosmetics.com had 1,930,596 sessions, which was higher than nyxcosmetics.com and toofaced.com but lower than charlottetilbury.com. The average order value (AOV) for maccosmetics.com ranged from $175 to $200, putting it on par with makeupforever.com and toofaced.com but higher than glambot.com and nyxcosmetics.com. Moreover, maccosmetics.com had a conversion rate of 3.50-4.00%, which was higher than most competitors except for charlottetilbury.com with a conversion rate of 6.00-6.50%.
Revenue share by device at maccosmetics.com
In October large majority of sales on maccosmetics.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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maccosmetics.com channels
Identify top traffic channels that drive growth for maccosmetics.comand discover how performance of traffic channels has changed over time.
maccosmetics.com Google Ads spend
Evaluate maccosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
maccosmetics.com devices
Review maccosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
