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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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45.9M
Revenue
10.6M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
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Pacsun.com is an online retailer offering a wide range of apparel, accessories, and lifestyle products. Their inventory includes popular brands such as Nike, Vans, and Champion, along with streetwear, swimwear, and denim collections. Customers can find clothing options for both men and women of various styles and trends.

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pacsun.com's revenueOVER TIME
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Over the past three months, pacsun.com revenue has experienced growth of 2.5%, compared to the preceding three months.

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pacsun.com revenue growth for last six months
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OVERVIEW
In May 2025, pacsun.com, a FASHION AND APPAREL industry, generated $45,939,474 in online sales with a conversion rate of 3.50-4.00% and an AOV of $100-125. This performance falls below the median revenue of $81,783 but is higher than the low conversion rate of 0.67% and AOV of $82 in the industry. The website had 10,556,673 sessions, which is significantly lower than the highest sessions recorded by shein.com at 224,142,058 but above the median of 33,223 in the FASHION AND APPAREL category.
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pacsun.com competitors

In May 2025, pacsun.com generated $45,939,474 in revenue from 376,744 transactions with 10,556,673 sessions. With an average order value (AOV) ranging from $100-$125 and a conversion rate of 3.50-4.00%, PacSun stands out in the competitive online retail landscape. When compared to its competitors, pacsun.com falls behind in revenue compared to asos.com, which earned $99,695,645 from 674,560 transactions and 60,493,121 sessions with a higher AOV of $125-$150, but a lower conversion rate of 1.00-1.50%. However, pacsun.com surpasses zumiez.com in revenue, transactions, and sessions, while also offering a similar AOV but slightly higher conversion rate. Overall, pacsun.com maintains a competitive position in the market with room for growth and improvement in certain areas compared to its key competitors in the online retail sector.

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14.3M
Revenue
4.2M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
zumiez.com screenshot
#2 zumiez.com
6.9M
Revenue
2.8M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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77.9M
Revenue
23.5M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
asos.com screenshot
#4 asos.com
99.7M
Revenue
60.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
urbanoutfitters.com screenshot
#5 urbanoutfitters.com
71.3M
Revenue
21.3M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
pacsun.com vs top market performers
pacsun.com
top retailers
conversion rate vs average order value for pacsun.com and its competitors
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Revenue share by device at pacsun.com

In May large majority of sales on pacsun.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.

In May large majority of sales on pacsun.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.
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pacsun.com channels

Identify top traffic channels that drive growth for pacsun.comand discover how performance of traffic channels has changed over time.

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pacsun.com Google Ads spend

Evaluate pacsun.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pacsun.com devices

Review pacsun.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pacsun.com top markets

Explore pacsun.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pacsun.com country & global rank

Assess the ranking of pacsun.com among other retailers within its primary country and worldwide.

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