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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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13.9M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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tillys.com's revenueOVER TIME
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Over the past three months, tillys.com revenue has experienced growth of 5.3%, compared to the preceding three months.

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tillys.com revenue growth for last six months
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OVERVIEW
In July 2025, tillys.com, in the FASHION AND APPAREL industry, recorded online sales revenue of $13,894,514, with a conversion rate of 1.50-2.00% and an AOV of $125-150. Compared to the industry median revenue of $82,875, tillys.com's performance is strong but falls short of shein.com's $817,680,251 revenue. With 5,723,739 sessions, tillys.com has a significant online presence, although shein.com leads with 294,721,604 sessions. tillys.com's performance metrics showcase steady growth and stability in the competitive lifestyle and fashion apparel sector.
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tillys.com competitors

In July 2025, tillys.com reported revenue of $13,894,514 with 109,371 transactions and 5,723,739 sessions. The average order value (AOV) was between $125-150, and the conversion rate was 1.50-2.00%. Compared to its competitors, tillys.com falls behind in revenue when compared to pacsun.com with $39,300,492. However, tillys.com has a higher conversion rate than zumiez.com and vans.com, which reported conversion rates of 2.50-3.00% and 1.50-2.00%, respectively. journeys.com had the highest revenue at $17,468,969 with a conversion rate of 2.00-2.50%, while converse.com had a similar AOV range as tillys.com at $125-150. Overall, tillys.com holds its own in terms of conversion rate and AOV compared to its competitors, but falls behind in revenue when compared to pacsun.com and journeys.com.

zumiez.com screenshot
#1 zumiez.com
7.4M
Revenue
3.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vans.com screenshot
#2 vans.com
16.1M
Revenue
9.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
journeys.com screenshot
#3 journeys.com
17.5M
Revenue
6.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
pacsun.com screenshot
#4 pacsun.com
39.3M
Revenue
12.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
converse.com screenshot
#5 converse.com
33.7M
Revenue
10.2M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
tillys.com vs top market performers
tillys.com
top retailers
conversion rate vs average order value for tillys.com and its competitors
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Revenue share by device at tillys.com

In July large majority of sales on tillys.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on tillys.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tillys.com channels

Identify top traffic channels that drive growth for tillys.comand discover how performance of traffic channels has changed over time.

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tillys.com Google Ads spend

Evaluate tillys.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tillys.com devices

Review tillys.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tillys.com top markets

Explore tillys.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tillys.com country & global rank

Assess the ranking of tillys.com among other retailers within its primary country and worldwide.

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