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Aug 2025
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Home/Insights/Retailers/danieldefense.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1.1M
Revenue
Aug 25
408.3K
Sessions
Aug 25
0.0-0.5%
Conv. rate
Aug 25
$800-900
AOV
Aug 25
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Danieldefense.com is a website that offers various firearms, gun accessories, and related products for sale. Their inventory includes rifles, pistols, lower receivers, barrels, muzzle devices, sights, handguards, magazines, and apparel. The platform allows customers to browse and purchase these items, making use of their user-friendly interface.

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danieldefense.com Annual Revenue and Growth

danieldefense.com's annual sales on its online store amounted to $19.1M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$19.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
danieldefense.com revenue by year

danieldefense.com's monthly revenueOVER TIME
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Over the past three months, danieldefense.com revenue has experienced growth of 0.22%, compared to the preceding three months.

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danieldefense.com revenue growth for last six months
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OVERVIEW
In August 2025, danieldefense.com in the SPORTS industry had a revenue of $1,070,892 with a median of $103,840. The conversion rate ranged from 0.00% to 0.50%, with a very high of 2.44% and a very low of 0.48%. The AOV was between $800-825, with a very high of $636 and a very low of $104. The site had 408,336 sessions, compared to the highest at 12,467,945 from gunbroker.com and a median of 37,927 in the SPORTS industry.
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danieldefense.com competitors

In August 2025, danieldefense.com reported a revenue of $1,070,892 with 1,339 transactions and 408,336 sessions, boasting an average order value (AOV) between $800 and $825 and a conversion rate ranging from 0.00% to 0.50%. In comparison, its competitors show a wide range of performance metrics. For example, bravocompanyusa.com leads in revenue with $1,510,092, 6,299 transactions, and 423,709 sessions, but has a lower AOV of $225-$250. charliescustomclones.com follows closely behind with $312,243 in revenue, 480 transactions, and 64,278 sessions, with a higher AOV of $650-$675. westernsport.com, gandrtactical.com, and ballisticadvantage.com fall somewhere in between in terms of revenue, transactions, sessions, AOV, and conversion rates when compared to danieldefense.com.

westernsport.com screenshot
#1 westernsport.com
32.4K
Revenue
9.6K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
charliescustomclones.com screenshot
#2 charliescustomclones.com
312.2K
Revenue
64.3K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
gandrtactical.com screenshot
#3 gandrtactical.com
22.7K
Revenue
10K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
bravocompanyusa.com screenshot
#4 bravocompanyusa.com
1.5M
Revenue
423.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
ballisticadvantage.com screenshot
#5 ballisticadvantage.com
210.6K
Revenue
121.8K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
danieldefense.com vs top market performers
danieldefense.com
top retailers
conversion rate vs average order value for danieldefense.com and its competitors
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Revenue share by device at danieldefense.com

In August large majority of sales on danieldefense.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on danieldefense.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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danieldefense.com channels

Identify top traffic channels that drive growth for danieldefense.comand discover how performance of traffic channels has changed over time.

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danieldefense.com Google Ads spend

Evaluate danieldefense.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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danieldefense.com devices

Review danieldefense.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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danieldefense.com top markets

Explore danieldefense.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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danieldefense.com country & global rank

Assess the ranking of danieldefense.com among other retailers within its primary country and worldwide.

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