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May 2026
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Home/Insights/Retailers/danieldefense.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.2M
Revenue
May 26
449.1K
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$800-900
AOV
May 26
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Danieldefense.com is a website that offers various firearms, gun accessories, and related products for sale. Their inventory includes rifles, pistols, lower receivers, barrels, muzzle devices, sights, handguards, magazines, and apparel. The platform allows customers to browse and purchase these items, making use of their user-friendly interface.

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danieldefense.com Annual Revenue and Growth

danieldefense.com's annual sales on its online store amounted to $16.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$16.1M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
danieldefense.com revenue by year

danieldefense.com's monthly revenueOVER TIME
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Over the past three months, danieldefense.com revenue has experienced decline of 7.5%, compared to the preceding three months.

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danieldefense.com revenue decline for last six months
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OVERVIEW
In May 2026, danieldefense.com generated online sales revenue of $1,150,513, significantly surpassing the SPORTS median of $105,886, with sessions totaling 449,111 against a median of 40,086; however, its conversion rate of 0.00-0.50% falls well below the industry average of 2.62%, and its average order value (AOV) between $800-825 exceeds the high benchmark of $630 in this sector. Despite these strong revenue figures, the site's performance highlights potential areas for improvement in conversion efficiency compared to competitors like gunbroker.com, which dominates the market with $328,707,341 in sales and 13,226,206 sessions.
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danieldefense.com competitors

As of May 2026, danieldefense.com boasts significant revenue of $1,150,513 from 1,409 transactions and 449,111 sessions, yielding an average order value (AOV) between $800 and $825. In contrast, competitors like bravocompanyusa.com lead in revenue with $2,015,086 from 8,541 transactions across 491,176 sessions, showcasing a much higher conversion rate of 1.50-2.00%. charliescustomclones.com follows with $352,180 in revenue and a comparable AOV of $650-675, maintaining a conversion rate of 0.50-1.00%. Notably, westernsport.com and gandrtactical.com lag with revenues of $45,247 and $41,289 respectively, both experiencing lower transaction volumes and session counts. ballisticadvantage.com performs reasonably with $245,938 and 1,170 transactions, while having an AOV of $200-225 and a conversion rate of 0.50-1.00%. Overall, danieldefense.com maintains a strong presence but faces competition from companies with higher conversion efficiencies.

westernsport.com screenshot
#1 westernsport.com
45.2K
Revenue
11.9K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
charliescustomclones.com screenshot
#2 charliescustomclones.com
352.2K
Revenue
65.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
gandrtactical.com screenshot
#3 gandrtactical.com
41.3K
Revenue
16.5K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
bravocompanyusa.com screenshot
#4 bravocompanyusa.com
2M
Revenue
491.2K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
ballisticadvantage.com screenshot
#5 ballisticadvantage.com
245.9K
Revenue
139.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
danieldefense.com vs top market performers
danieldefense.com
top retailers
conversion rate vs average order value for danieldefense.com and its competitors
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Revenue share by device at danieldefense.com

In May large majority of sales on danieldefense.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on danieldefense.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries danieldefense.com operates in

danieldefense.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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danieldefense.com channels

Identify top traffic channels that drive growth for danieldefense.comand discover how performance of traffic channels has changed over time.

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danieldefense.com Google Ads spend

Evaluate danieldefense.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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danieldefense.com devices

Review danieldefense.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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danieldefense.com top markets

Explore danieldefense.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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danieldefense.com country & global rank

Assess the ranking of danieldefense.com among other retailers within its primary country and worldwide.

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