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Jan 2026
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Home/Insights/Retailers/riflegear.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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1.5M
Revenue
Jan 26
216.2K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$600-700
AOV
Jan 26
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RifleGear.com has a great selection of the finest parts and accessories for your AR-15 or M-16 rifle. Shop online and choose from our large selection of grips, stocks, forearms, scopes, sights, and much, much more.

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riflegear.com Annual Revenue and Growth

riflegear.com's annual sales on its online store amounted to $15.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$15.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
riflegear.com revenue by year

riflegear.com's monthly revenueOVER TIME
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Over the past three months, riflegear.com revenue has experienced growth of 50%, compared to the preceding three months.

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riflegear.com revenue growth for last six months
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OVERVIEW
In January 2026, riflegear.com generated $1,540,796 in online sales, significantly exceeding the SPORTS median of $109,374, although far below the category leader gunbroker.com at $331,602,389. The site's conversion rate ranged between 1.00-1.50%, falling short of the high benchmark of 2.57% but above the low of 0.52%. Its average order value (AOV) was $675-700, exceeding the high AOV of $639, while its traffic sessions totaled 216,203, well above the median of 44,742 but dwarfed by gunbroker.com's 14,743,769 sessions.
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riflegear.com competitors

In January 2026, riflegear.com outperformed its competitors in terms of revenue, with a total revenue of $1,540,796. Compared to its competitors, riflegear.com had the highest average order value (AOV) ranging between $675-700. Despite having a lower conversion rate range of 1.00-1.50%, riflegear.com had the second highest number of sessions at 216,203 and transactions at 2,258. In comparison, some of its competitors like turners.com had a higher conversion rate range of 2.00-2.50%, but significantly higher revenue of $6,642,625. Other competitors like riflesupply.com had lower revenue at $140,729 and a lower AOV range of $225-250, while bauer-precision.com had a higher AOV range of $1,100-1,125, but lower revenue of $1,306,066. Overall, riflegear.com's performance stood out in revenue and AOV among its competitors in the firearms industry.

wbtguns.com screenshot
#1 wbtguns.com
630.7K
Revenue
163.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
riflesupply.com screenshot
#2 riflesupply.com
140.7K
Revenue
66.4K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
bauer-precision.com screenshot
#3 bauer-precision.com
1.3M
Revenue
146.7K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
turners.com screenshot
#4 turners.com
6.6M
Revenue
870.6K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
rainierarms.com screenshot
#5 rainierarms.com
573.8K
Revenue
296.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
riflegear.com vs top market performers
riflegear.com
top retailers
conversion rate vs average order value for riflegear.com and its competitors
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Revenue share by device at riflegear.com

In January large majority of sales on riflegear.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on riflegear.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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riflegear.com channels

Identify top traffic channels that drive growth for riflegear.comand discover how performance of traffic channels has changed over time.

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riflegear.com Google Ads spend

Evaluate riflegear.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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riflegear.com devices

Review riflegear.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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riflegear.com top markets

Explore riflegear.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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riflegear.com country & global rank

Assess the ranking of riflegear.com among other retailers within its primary country and worldwide.

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