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Jan 2026
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Home/Insights/Retailers/dapperday.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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14.6K
Revenue
Jan 26
6.3K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Dapper Day is a website that provides information on fashionable events held at various theme parks worldwide. The site offers details on these events along with style inspirations, photos, and the latest news. Additionally, users can explore links to official merchandise, tickets, and participating vendors related to the events.

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dapperday.com Annual Revenue and Growth

dapperday.com's annual sales on its online store amounted to $301.3K in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$301.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
dapperday.com revenue by year

dapperday.com's monthly revenueOVER TIME
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Over the past three months, dapperday.com revenue has experienced decline of 15%, compared to the preceding three months.

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dapperday.com revenue decline for last six months
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OVERVIEW
In January 2026, dapperday.com generated $14,555 in online sales with a conversion rate of 2.50-3.00%, below the BEAUTY AND COSMETICS median of $51,477 and a high of 4.7%. The average order value (AOV) ranged from $75-100, significantly lower than the sector's high of $194 and above the low of $45. The site recorded 6,277 sessions, well below the median of 22,631 and far from ulta.com's 47,691,438 sessions, indicating potential for growth in traffic and revenue amidst the competitive landscape of lifestyle and beauty e-commerce.
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dapperday.com competitors

In January 2026, dapperday.com generated a revenue of $14,555 from 181 transactions and 6,277 sessions with an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Comparing this to its competitors, chanel.com leads with a revenue of $14,202,441 from 89,785 transactions and 11,425,347 sessions, with an AOV of $150-175 and a conversion rate of 0.50-1.00%. gucci.com surpassed all with a revenue of $56,774,973 from 104,374 transactions and 11,659,287 sessions, with an AOV of $525-550 and a conversion rate of 0.50-1.00%. While dapperday.com falls behind in revenue and transactions compared to Gucci and Chanel, it shows competitive AOV and conversion rates, placing it in a good position within its market segment. snapon.com and zazzle.com also show different performance metrics in comparison.

chanel.com screenshot
#1 chanel.com
14.2M
Revenue
11.4M
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
snapon.com screenshot
#2 snapon.com
5.3M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gucci.com screenshot
#3 gucci.com
56.8M
Revenue
11.7M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
zazzle.com screenshot
#4 zazzle.com
41.5M
Revenue
7.6M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
dapperday.com vs top market performers
dapperday.com
top retailers
conversion rate vs average order value for dapperday.com and its competitors
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Revenue share by device at dapperday.com

In January large majority of sales on dapperday.com, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.

In January large majority of sales on dapperday.com, 81% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 19% of sales coming from desktop devices.
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dapperday.com channels

Identify top traffic channels that drive growth for dapperday.comand discover how performance of traffic channels has changed over time.

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dapperday.com Google Ads spend

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dapperday.com devices

Review dapperday.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dapperday.com top markets

Explore dapperday.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dapperday.com country & global rank

Assess the ranking of dapperday.com among other retailers within its primary country and worldwide.

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