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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for chanel.comchanel.com

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18.5M
Revenue
Sep 26
11.9M
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$200-225
AOV
Sep 26
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Chanel.com is a website that showcases the offerings of the luxury fashion brand Chanel. It features a wide range of products, including clothing, accessories, handbags, perfumes, and cosmetics. The website provides visitors with detailed information about each product along with pricing and availability.

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chanel.com Annual Revenue and Growth

chanel.com's annual sales on its online store amounted to $132M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$132M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
chanel.com revenue by year

chanel.com's monthly revenueOVER TIME
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Over the past three months, chanel.com revenue has experienced growth of 42%, compared to the preceding three months.

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chanel.com revenue growth for last six months
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OVERVIEW
chanel.com attracted 11.9 million sessions, significantly higher than a typical fashion and apparel store, which sees around 26,000 sessions a month. In September 2026, its revenue for online sales reached $18.5 million, well above the typical fashion and apparel store's monthly revenue of around $63,500. The site's conversion rate ranged from 0.50% to 1.00%, falling within the typical range of 0.67% to 3.16%. Additionally, its average order value (AOV) of $200-225 is also within the typical range of $79 to $406.
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chanel.com competitors

In September 2026, microperfumes.com achieved a revenue of $19.2 million with 29,500 transactions and 2.1 million sessions. In contrast, chanel.com generated $18.5 million, leading with 90,600 transactions and 11.9 million sessions. The average order value (AOV) for microperfumes.com stands at $650-675, surpassing chanel.com’s AOV of $200-225. orchardmile.com, with $81,600 in revenue from 286 transactions and 56,600 sessions, trails behind chanel.com in both transactions and sessions. Meanwhile, rebag.com recorded $10.1 million in revenue, 19,000 transactions, and 1.4 million sessions, also falling short compared to chanel.com. Overall, chanel.com excels in transaction volume and user engagement, while microperfumes.com leads in total revenue.

buyma.us screenshot
#1 buyma.us
8.4K
Revenue
3.7K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
orchardmile.com screenshot
#2 orchardmile.com
81.6K
Revenue
56.6K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
rebag.com screenshot
#3 rebag.com
10.1M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
bragmybag.com screenshot
#4 bragmybag.com
99.3K
Revenue
49.4K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
microperfumes.com screenshot
#5 microperfumes.com
19.2M
Revenue
2.1M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
chanel.com vs top market performers
chanel.com
top retailers
conversion rate vs average order value for chanel.com and its competitors
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Industries chanel.com operates in

chanel.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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chanel.com channels

Identify top traffic channels that drive growth for chanel.comand discover how performance of traffic channels has changed over time.

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chanel.com Google Ads spend

Evaluate chanel.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chanel.com devices

Review chanel.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chanel.com top markets

Explore chanel.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chanel.com country & global rank

Assess the ranking of chanel.com among other retailers within its primary country and worldwide.

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