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May 2025
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Home/Insights/Retailers/emcosmetics.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for emcosmetics.comemcosmetics.com

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406.2K
Revenue
77K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
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EM Cosmetics is a website that sells a variety of beauty products. They offer a wide range of cosmetics, including makeup palettes, lipsticks, eyeliners, and brushes. The website provides a platform for customers to purchase these items online and provides detailed product information to help make informed purchasing decisions.

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emcosmetics.com's revenueOVER TIME
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Over the past three months, emcosmetics.com revenue has experienced growth of 2.8%, compared to the preceding three months.

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emcosmetics.com revenue growth for last six months
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Top products on emcosmetics.comby revenue

#1 Phantom Blur Lip Tint
$24
Price
$378.8K
Revenue
#2 Heaven's Glow Blush
$34
Price
$368.2K
Revenue
#3 Portrait Mode
$38
Price
$348.2K
Revenue
#4 Soft Spoken Velvet Lip Crème
$24
Price
Revenue
#5 Daydream Cushion Foundation SPF
$48
Price
Revenue
#6 Divine Water
$38
Price
Revenue
#7 Lip Mage Tinted Serum
$22
Price
Revenue
#8 Soft Spoken Collection
$216
Price
Revenue
#9 Lip Cushion Tinted Lip Luminizer
$26
Price
Revenue
#10 Soft Spoken Collection
$129
Price
Revenue
#1 Phantom Blur Lip Tint
$24
Price
$378.8K
Revenue
#2 Heaven's Glow Blush
$34
Price
$368.2K
Revenue
#3 Portrait Mode
$38
Price
$348.2K
Revenue
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OVERVIEW
In May 2025, emcosmetics.com in the BEAUTY AND COSMETICS industry had a revenue of $406,213, a conversion rate of 5.50-6.00%, and an AOV of $75-100. It received 76,972 sessions, with the highest sessions coming from sephora.com at 38,510,361. The median revenue in the industry is $46,882, the highest online store revenue is $96,002,620 from ulta.com, the highest conversion rate is 4.51%, the lowest conversion rate is 1.17%, the highest AOV is $213, the lowest AOV is $53, and the median sessions is 19,997.
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emcosmetics.com competitors

In May 2025, emcosmetics.com generated a revenue of $406,213 from 4,245 transactions with 76,972 sessions. With an average order value (AOV) ranging from $75 to $100, they achieved a conversion rate of 5.50% to 6.00%. When compared to its competitors, emcosmetics.com stands out in terms of revenue among some, like chella.com with $21,918, and kbeautyblossom.com with $39,577. However, it falls short when looking at transactions and sessions when compared to itcosmetics.com, which reported $1,489,251 in revenue from 15,259 transactions and 447,738 sessions. In terms of conversion rates, emcosmetics.com performs better than mentedcosmetics.com and itcosmetics.com, but lags slightly behind kbeautyblossom.com. Overall, emcosmetics.com shows a strong performance in revenue and conversion rates but may need to focus on increasing transactions and sessions to compete effectively in the market.

mentedcosmetics.com screenshot
#1 mentedcosmetics.com
166.7K
Revenue
80.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
kbeautyblossom.com screenshot
#2 kbeautyblossom.com
39.6K
Revenue
10.8K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
itcosmetics.com screenshot
#3 itcosmetics.com
1.5M
Revenue
447.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
chella.com screenshot
#4 chella.com
21.9K
Revenue
8.3K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
siiacosmetics.com screenshot
#5 siiacosmetics.com
4.2K
Revenue
2.3K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
emcosmetics.com vs top market performers
emcosmetics.com
top retailers
conversion rate vs average order value for emcosmetics.com and its competitors
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Revenue share by device at emcosmetics.com

In May large majority of sales on emcosmetics.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.

In May large majority of sales on emcosmetics.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.
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emcosmetics.com channels

Identify top traffic channels that drive growth for emcosmetics.comand discover how performance of traffic channels has changed over time.

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emcosmetics.com Google Ads spend

Evaluate emcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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emcosmetics.com devices

Review emcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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emcosmetics.com top markets

Explore emcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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emcosmetics.com country & global rank

Assess the ranking of emcosmetics.com among other retailers within its primary country and worldwide.

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