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Jan 2026
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Home/Insights/Retailers/eyebuydirect.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for eyebuydirect.comeyebuydirect.com

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32.3M
Revenue
Jan 26
5.2M
Sessions
Jan 26
4.5-5.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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eyebuydirect.com is an e-commerce platform offering an extensive range of eyewear products. They specialize in selling prescription glasses, sunglasses, and various lens types such as single vision, bifocal, and progressive lenses. The website provides an easy-to-use platform for browsing and purchasing eyewear products.

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eyebuydirect.com Annual Revenue and Growth

eyebuydirect.com's annual sales on its online store amounted to $297.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$297.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
eyebuydirect.com revenue by year

eyebuydirect.com's monthly revenueOVER TIME
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Over the past three months, eyebuydirect.com revenue has experienced growth of 18%, compared to the preceding three months.

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eyebuydirect.com revenue growth for last six months
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OVERVIEW
In January 2026, eyebuydirect.com reported online sales revenue of $32,318,273, significantly below the HEALTH industry median of $95,642, with its conversion rate ranging from 4.50% to 5.00%, just shy of the industry high of 5.32%. The average order value (AOV) was between $125 and $150, far below the high of $375 in the sector. The website attracted 5,176,865 sessions, a stark contrast to the leading walgreens.com, which garnered 63,073,346 sessions, and well above the industry median of 27,449 sessions, reflecting its robust but competitive standing in the online health marketplace.
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eyebuydirect.com competitors

In January 2026, eyebuydirect.com had a revenue of $32,318,273 with 258,502 transactions and 5,176,865 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 4.50-5.00%. Comparing this to its competitors, zennioptical.com had a higher revenue of $35,366,516 with 419,052 transactions and 8,262,054 sessions, but a lower AOV of $75-100 and a slightly higher conversion rate of 5.00-5.50%. warbyparker.com had a revenue of $29,483,662 with 147,209 transactions and 6,076,125 sessions, boasting a higher AOV of $200-225 but a lower conversion rate of 2.00-2.50%. framesdirect.com and glassesusa.com had significantly lower revenues compared to eyebuydirect.com, while glasses.com had a revenue closer to eyebuydirect.com but with lower transactions and sessions.

zennioptical.com screenshot
#1 zennioptical.com
35.4M
Revenue
8.3M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
warbyparker.com screenshot
#2 warbyparker.com
29.5M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
framesdirect.com screenshot
#3 framesdirect.com
3.8M
Revenue
718.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
glasses.com screenshot
#4 glasses.com
4.1M
Revenue
667.6K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
glassesusa.com screenshot
#5 glassesusa.com
24.3M
Revenue
3.9M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
eyebuydirect.com vs top market performers
eyebuydirect.com
top retailers
conversion rate vs average order value for eyebuydirect.com and its competitors
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Revenue share by device at eyebuydirect.com

In January large majority of sales on eyebuydirect.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In January large majority of sales on eyebuydirect.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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eyebuydirect.com channels

Identify top traffic channels that drive growth for eyebuydirect.comand discover how performance of traffic channels has changed over time.

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eyebuydirect.com Google Ads spend

Evaluate eyebuydirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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eyebuydirect.com devices

Review eyebuydirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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eyebuydirect.com top markets

Explore eyebuydirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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eyebuydirect.com country & global rank

Assess the ranking of eyebuydirect.com among other retailers within its primary country and worldwide.

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