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May 2025
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Home/Insights/Retailers/zennioptical.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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19.5M
Revenue
7.5M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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ZenniOptical.com sells a wide range of prescription eyeglasses and sunglasses. They offer various styles and designs for men, women, and children. The website provides a convenient platform to order glasses online at affordable prices, allowing customers to customize their lenses, frames, and explore different lens options to meet their needs.

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zennioptical.com's revenueOVER TIME
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Over the past three months, zennioptical.com revenue has experienced decline of 20%, compared to the preceding three months.

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zennioptical.com revenue decline for last six months
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OVERVIEW
zennioptical.com's performance metrics for May 2025 in the HEALTH industry: online sales revenue $19,546,027 (median $93,599), conversion rate 3.00-3.50% (high 5.31%, low 1.38%), average order value $75-100 (high $353, low $55), sessions 7,481,153 (highest 54,921,193 from walgreens.com, median 27,872).
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zennioptical.com competitors

In May 2025, zennioptical.com reported a revenue of $19,546,027 with 249,008 transactions and 7,481,153 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Comparing this data to its competitors, we see that eyebuydirect.com leads in revenue with $20,754,157 but lags in transactions and sessions. warbyparker.com stands out with the highest revenue of $26,646,395, a high AOV of $200-225, but fewer transactions compared to Zenni Optical. framesdirect.com and glasses.com have significantly lower revenue numbers, while payneglasses.com falls behind in all metrics. Zenni Optical's AOV falls in the middle range compared to its competitors, but its conversion rate is on the higher side, indicating strong performance in turning sessions into transactions.

eyebuydirect.com screenshot
#1 eyebuydirect.com
20.8M
Revenue
4.6M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
warbyparker.com screenshot
#2 warbyparker.com
26.6M
Revenue
4.1M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
payneglasses.com screenshot
#3 payneglasses.com
1.2M
Revenue
474.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
glasses.com screenshot
#4 glasses.com
2.4M
Revenue
415.1K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
framesdirect.com screenshot
#5 framesdirect.com
2.4M
Revenue
608K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
zennioptical.com vs top market performers
zennioptical.com
top retailers
conversion rate vs average order value for zennioptical.com and its competitors
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Revenue share by device at zennioptical.com

In May large majority of sales on zennioptical.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.

In May large majority of sales on zennioptical.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices.
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zennioptical.com channels

Identify top traffic channels that drive growth for zennioptical.comand discover how performance of traffic channels has changed over time.

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zennioptical.com Google Ads spend

Evaluate zennioptical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zennioptical.com devices

Review zennioptical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zennioptical.com top markets

Explore zennioptical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zennioptical.com country & global rank

Assess the ranking of zennioptical.com among other retailers within its primary country and worldwide.

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