glasses.com
Glasses.com is an online platform that offers a wide range of eyewear products for men, women, and kids. Their inventory includes prescription glasses, sunglasses, and contact lenses. They provide a virtual try-on tool, various lens options, and frames from popular brands. Additionally, they offer unbiased customer reviews and a price-match guarantee.
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glasses.com Annual Revenue and Growth
glasses.com's annual sales on its online store amounted to $32.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
glasses.com's monthly revenueOVER TIME
Over the past three months, glasses.com revenue has experienced decline of 9.5%, compared to the preceding three months.
glasses.com competitors
In May 2026, glasses.com generated $2,944,920 in revenue from 11,952 transactions over 658,217 sessions, resulting in an average order value (AOV) between $225-250 and a conversion rate of 1.50-2.00%. In comparison, eyebuydirect.com significantly outperformed with $23,847,068 in revenue and a conversion rate of 2.50-3.00%, benefiting from a higher volume of 175,178 transactions across 6,224,931 sessions and an AOV of $125-150. glassesusa.com also led with $25,573,176 in revenue, a higher conversion rate of 3.50-4.00%, and an AOV similar to eyebuydirect's. framesdirect.com and lenscrafters.com recorded revenues of $2,825,418 and $12,748,230, respectively, but maintained similar conversion rates of 2.50-3.00%. Overall, glasses.com lags behind its competitors in revenue and conversion rates, despite its higher AOV.
Revenue share by device at glasses.com
In May large majority of sales on glasses.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries glasses.com operates in
glasses.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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glasses.com channels
Identify top traffic channels that drive growth for glasses.comand discover how performance of traffic channels has changed over time.
glasses.com Google Ads spend
Evaluate glasses.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
glasses.com devices
Review glasses.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
