glasses.com
Glasses.com is an online platform that offers a wide range of eyewear products for men, women, and kids. Their inventory includes prescription glasses, sunglasses, and contact lenses. They provide a virtual try-on tool, various lens options, and frames from popular brands. Additionally, they offer unbiased customer reviews and a price-match guarantee.
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glasses.com Annual Revenue and Growth
glasses.com's annual sales on its online store amounted to $32.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
glasses.com's monthly revenueOVER TIME
Over the past three months, glasses.com revenue has experienced decline of 4.8%, compared to the preceding three months.
glasses.com competitors
In April 2026, glasses.com reported a revenue of $3,590,224 with 13,861 transactions across 657,573 sessions, yielding an average order value (AOV) of $250-275 and a conversion rate of 2.00-2.50%. In comparison, eyegbuydirect.com dominated the market with a staggering $29,832,307 in revenue from 219,840 transactions across 6,130,345 sessions, reflecting a lower AOV of $125-150 but a higher conversion rate of 3.50-4.00%. Similarly, glassesusa.com achieved $21,399,926 in revenue and 139,122 transactions, with an AOV of $150-175 and a conversion rate of 3.00-3.50%. framesdirect.com generated $3,058,769 with an AOV of $150-175, while lenscrafters.com brought in $14,705,759 from 92,248 transactions. Overall, while glasses.com maintains a high AOV, it lags in total revenue and transaction volume compared to its competitors.
Revenue share by device at glasses.com
In April large majority of sales on glasses.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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glasses.com channels
Identify top traffic channels that drive growth for glasses.comand discover how performance of traffic channels has changed over time.
glasses.com Google Ads spend
Evaluate glasses.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
glasses.com devices
Review glasses.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
