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Sep 2024
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Home/Insights/Retailers/fanatics.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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40.9M
Revenue
13.1M
Sessions
2.0-2.5%
Conversion rate
$125-150
Average order value
Online only revenue for fanatics.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Fanatics.com is an online retail platform offering a wide range of officially licensed sports merchandise from professional leagues such as MLB, NFL, NBA, NHL, and MLS. Their inventory includes clothing, jerseys, hats, accessories, and collectibles for passionate fans looking to support their favorite teams and athletes.

fanatics.com’s revenueOVER TIME
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Over the past three months, fanatics.com revenue has experienced growth of 16%, compared to the preceding three months.

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fanatics.com revenue growth for last six months
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OVERVIEW
In September 2024, fanatics.com in the SPORTS industry reported online sales revenue of $40,863,130, with a conversion rate of 2.00-2.50% and an AOV of $125-150. The highest online store revenue was from garmin.com at $199,376,920, with a conversion rate of 3.13% and an AOV of $561. fanatics.com had 13,146,149 sessions, while garmin.com had the highest at 44,386,968. The median revenue in the SPORTS industry was $95,412, the median sessions were 34,499, the low conversion rate was 0.71%, and the low AOV was $78.
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fanatics.com competitors

When comparing fanatics.com to its competitors in the sports apparel and merchandise industry, fanatics.com stands out with a revenue of $40,863,130 generated from 284,833 transactions and 13,146,149 sessions in September 2024. With an average order value (AOV) ranging between $125-150 and a conversion rate of 2.00-2.50%, Fanatics has a strong performance. In contrast, competitors such as lids.com lag behind with revenue of $13,937,909 from 95,918 transactions and 3,454,543 sessions, despite a higher conversion rate of 2.50-3.00%. Similarly, worldsoccershop.com, soccer.com, and jcpenney.com also have lower revenues, transactions, and sessions compared to fanatics.com. dickssportinggoods.com, however, presents stiff competition with a revenue of $99,750,689 from 802,284 transactions and 36,000,488 sessions, alongside similar AOV and conversion rate metrics to fanatics.com. Overall, fanatics.com emerges as a strong player in the industry based on these metrics.

#1 lids.com
13.9M
Revenue
3.5M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#2 dickssportinggoods.com
99.8M
Revenue
36M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#3 jcpenney.com
93.6M
Revenue
26.8M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#4 worldsoccershop.com
968.2K
Revenue
439.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
#5 soccer.com
16.3M
Revenue
2.9M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
fanatics.com vs top market performers
fanatics.com
top retailers
conversion rate vs average order value for fanatics.com and its competitors
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fanatics.com brandsby revenue

1
Logo for concepts sportConcepts Sport
2
Logo for guardlabGuardlab
Top retailers:guardlab.com
3
Logo for home fields inc.Home Fields Inc.

fanatics.com categoriesby revenue

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brands overtime comparison

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fanatics.com channels

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fanatics.com Google Ads spend

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fanatics.com devices

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fanatics.com top markets

Explore fanatics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fanatics.com country & global rank

Assess the ranking of fanatics.com among other retailers within its primary country and worldwide.

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