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Jan 2026
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Home/Insights/Retailers/feature.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.8M
Revenue
Jan 26
880.7K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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Feature.com is a website offering a range of products for sale. Their inventory consists of various items from different categories like clothing, electronics, gadgets, home decor, and more. The websites interface allows users to search, explore, and purchase products conveniently, presenting a diverse selection to cater to different needs.

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feature.com Annual Revenue and Growth

feature.com's annual sales on its online store amounted to $21.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$21.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
feature.com revenue by year

feature.com's monthly revenueOVER TIME
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Over the past three months, feature.com revenue has experienced growth of 108%, compared to the preceding three months.

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feature.com revenue growth for last six months
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OVERVIEW
In January 2026, feature.com, operating in the FASHION AND APPAREL sector, achieved online sales revenue of $2,822,616, significantly exceeding the median of $91,806; however, it remains distant from the category leader shein.com’s $809,875,018. With a conversion rate between 1.00-1.50%, it falls short of the high benchmark of 3.1%. The average order value (AOV) ranged from $200-225, below the high of $390. feature.com garnered 880,701 sessions, greatly surpassing the median of 38,909 yet far below shein.com's 279,580,739 sessions, indicating room for growth in engagement and sales effectiveness within the competitive landscape.
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feature.com competitors

In January 2026, feature.com generated a revenue of $2,822,616 with 13,058 transactions and 880,701 sessions, resulting in a conversion rate of 1.00-1.50% and an average order value (AOV) of $200-225. When compared to its competitors, feature.com falls behind in revenue when compared to kith.com, which generated $6,737,527 in revenue with 32,185 transactions and 2,453,527 sessions. However, feature.com outperforms bdgastore.com, sneakerpolitics.com, and socialstatuspgh.com in terms of revenue and transactions. Additionally, doverstreetmarket.com surpasses feature.com in revenue with $6,654,364, but has fewer transactions and sessions. Despite the varying performance metrics, feature.com remains competitive in the market with a steady conversion rate and average order value comparable to its competitors.

bdgastore.com screenshot
#1 bdgastore.com
1.5M
Revenue
154.8K
Sessions
4.0-4.5%
Conv. rate
$200-225
AOV
kith.com screenshot
#2 kith.com
6.7M
Revenue
2.5M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
endclothing.com screenshot
#3 endclothing.com
29.5M
Revenue
4.8M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
doverstreetmarket.com screenshot
#4 doverstreetmarket.com
6.7M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
sneakerpolitics.com screenshot
#5 sneakerpolitics.com
599.7K
Revenue
726.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
feature.com vs top market performers
feature.com
top retailers
conversion rate vs average order value for feature.com and its competitors
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Revenue share by device at feature.com

In January large majority of sales on feature.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on feature.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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feature.com channels

Identify top traffic channels that drive growth for feature.comand discover how performance of traffic channels has changed over time.

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feature.com Google Ads spend

Evaluate feature.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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feature.com devices

Review feature.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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feature.com top markets

Explore feature.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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feature.com country & global rank

Assess the ranking of feature.com among other retailers within its primary country and worldwide.

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