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Oct 2025
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Home/Insights/Retailers/feature.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.3M
Revenue
Oct 25
717.1K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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Feature.com is a website offering a range of products for sale. Their inventory consists of various items from different categories like clothing, electronics, gadgets, home decor, and more. The websites interface allows users to search, explore, and purchase products conveniently, presenting a diverse selection to cater to different needs.

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feature.com Annual Revenue and Growth

feature.com's annual sales on its online store amounted to $29.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$29.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
feature.com revenue by year

feature.com's monthly revenueOVER TIME
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Over the past three months, feature.com revenue has experienced decline of 22%, compared to the preceding three months.

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feature.com revenue decline for last six months
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OVERVIEW
In October 2025, feature.com generated $1,303,126 in online sales, significantly exceeding the FASHION AND APPAREL median of $80,524, though far behind market leader shein.com at $977,396,912; with a conversion rate of 0.50-1.00%, feature.com remains below the high of 3.36% but above the low of 0.74%, while its average order value (AOV) ranged from $200 to $225, compared to a high of $378 and a low of $74 in the sector; featuring 717,143 sessions, it again surpassed the median of 33,163 but was well behind shein.com's staggering 321,650,758 sessions.
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feature.com competitors

In October 2025, feature.com reported a revenue of $1,303,126 with 6,078 transactions and 717,143 sessions. Their average order value (AOV) ranges from $200 to $225, with a conversion rate between 0.50% and 1.00%. Comparing this data to their competitors, feature.com falls in the middle in terms of revenue, transactions, and sessions. While bdgastore.com has lower revenue and transactions but a higher conversion rate, kith.com stands out with significantly higher revenue, transactions, and sessions. doverstreetmarket.com has the highest AOV among the competitors but a similar conversion rate to feature.com. sneakerpolitics.com has lower revenue and AOV, while socialstatuspgh.com lags behind in all metrics. Overall, feature.com competes well in terms of revenue and conversion rate, but has room for growth in sessions and transactions compared to top competitors like kith.com and doverstreetmarket.com.

bdgastore.com screenshot
#1 bdgastore.com
790.2K
Revenue
159.5K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
kith.com screenshot
#2 kith.com
7.7M
Revenue
2.4M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
endclothing.com screenshot
#3 endclothing.com
41.9M
Revenue
6.5M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
doverstreetmarket.com screenshot
#4 doverstreetmarket.com
4.9M
Revenue
855.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
sneakerpolitics.com screenshot
#5 sneakerpolitics.com
820.1K
Revenue
749.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
feature.com vs top market performers
feature.com
top retailers
conversion rate vs average order value for feature.com and its competitors
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Revenue share by device at feature.com

In October large majority of sales on feature.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on feature.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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feature.com channels

Identify top traffic channels that drive growth for feature.comand discover how performance of traffic channels has changed over time.

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feature.com Google Ads spend

Evaluate feature.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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feature.com devices

Review feature.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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feature.com top markets

Explore feature.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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feature.com country & global rank

Assess the ranking of feature.com among other retailers within its primary country and worldwide.

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