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May 2026
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Home/Insights/Retailers/fit2run.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for fit2run.comfit2run.com

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484.3K
Revenue
May 26
314K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$150-175
AOV
May 26
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Fit2Run.com is an online platform offering various products related to running. They sell running shoes, apparel, accessories, and equipment catering to athletes of all levels. The website also provides resources for training, nutrition, and fitness, aiming to assist consumers in optimizing their running performance and embracing an active lifestyle.

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fit2run.com Annual Revenue and Growth

fit2run.com's annual sales on its online store amounted to $10.7M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$10.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fit2run.com revenue by year

fit2run.com's monthly revenueOVER TIME
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Over the past three months, fit2run.com revenue has experienced decline of 25%, compared to the preceding three months.

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fit2run.com revenue decline for last six months
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OVERVIEW
In May 2026, fit2run.com, operating in the SPORTS industry, generated $484,289 in online sales, significantly outperforming the median of $78,603. With a conversion rate between 0.50-1.00%, it remains below the high of 3.11%, and its average order value (AOV) of $150-175 is also lower than the peak of $567 in the sector. The site recorded 313,963 sessions, well above the median of 29,369 but far behind the industry leader, rei.com, which had an impressive 54,842,465 sessions, highlighting areas for growth and improvement in online engagement and sales efficiency.
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fit2run.com competitors

In May 2026, fit2run.com generated a revenue of $484,289 from 3,107 transactions and 313,963 sessions, with an average order value (AOV) between $150-175 and a conversion rate of 0.50-1.00%. In comparison, brooksrunning.com leads with a revenue of $15,773,635 from 128,446 transactions across 8,479,060 sessions, boasting a higher conversion rate of 1.50-2.00%. Meanwhile, runpacers.com has a noteworthy conversion rate of 5.50-6.00%, generating $762,645 from 3,623 transactions and 62,620 sessions. Although tcrunningco.com shows a higher conversion rate at 3.50-4.00% with a revenue of $366,170, it operates with a lower AOV of $75-100. marathonsports.com matches fit2run.com's AOV yet outperforms it with a revenue of $1,501,166 and a conversion rate of 1.00-1.50%. Overall, fit2run.com faces stiff competition from established brands with higher revenues and conversion rates.

brooksrunning.com screenshot
#1 brooksrunning.com
15.8M
Revenue
8.5M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tcrunningco.com screenshot
#2 tcrunningco.com
366.2K
Revenue
104.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
marathonsports.com screenshot
#3 marathonsports.com
1.5M
Revenue
846.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
runpacers.com screenshot
#4 runpacers.com
762.6K
Revenue
62.6K
Sessions
5.5-6.0%
Conv. rate
$200-225
AOV
believeintherun.com screenshot
#5 believeintherun.com
3M
Revenue
527.7K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
fit2run.com vs top market performers
fit2run.com
top retailers
conversion rate vs average order value for fit2run.com and its competitors
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Revenue share by device at fit2run.com

In May large majority of sales on fit2run.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on fit2run.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fit2run.com operates in

fit2run.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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fit2run.com channels

Identify top traffic channels that drive growth for fit2run.comand discover how performance of traffic channels has changed over time.

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fit2run.com Google Ads spend

Evaluate fit2run.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fit2run.com devices

Review fit2run.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fit2run.com top markets

Explore fit2run.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fit2run.com country & global rank

Assess the ranking of fit2run.com among other retailers within its primary country and worldwide.

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