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Jul 2026
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Home/Insights/Retailers/fit2run.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for fit2run.comfit2run.com

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828.4K
Revenue
Jul 26
330.6K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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Fit2Run.com is an online platform offering various products related to running. They sell running shoes, apparel, accessories, and equipment catering to athletes of all levels. The website also provides resources for training, nutrition, and fitness, aiming to assist consumers in optimizing their running performance and embracing an active lifestyle.

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fit2run.com Annual Revenue and Growth

fit2run.com's annual sales on its online store amounted to $10.7M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$10.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
fit2run.com revenue by year

fit2run.com's monthly revenueOVER TIME
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Over the past three months, fit2run.com revenue has experienced growth of 1.5%, compared to the preceding three months.

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fit2run.com revenue growth for last six months
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OVERVIEW
fit2run.com’s conversion rate for July 2026 was between 1.50-2.00%, aligning with the typical sports retailer range of 0.64% to 3.02%. The site generated $828,000 in revenue, significantly higher than the typical sports retailer’s monthly revenue of around $77,200. Its average order value (AOV) ranged from $150-175, which is within the typical sports category range of $82 to $571. Additionally, fit2run.com attracted 331,000 sessions, vastly exceeding the typical sports retailer's approximately 28,500 sessions a month.
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fit2run.com competitors

The single biggest gap between fit2run.com and its competitor brooksrunning.com is a staggering $14.1 million in revenue as of July 2026. While fit2run.com generated $828,000 from 5,251 transactions over 331,000 sessions, brooksrunning.com led significantly with $14.9 million, 119,000 transactions, and 7.2 million sessions. fit2run.com ranks 5th of 6 in revenue and trails brooksrunning.com by 114,000 transactions and 6.9 million sessions. In terms of average order value (AOV), fit2run.com has a range of $150-175, slightly higher than tcrunningco.com’s $75-100, but lower than competitors like marathonsports.com with $175-200 and believeintherun.com at $325-350. fit2run.com’s conversion rate of 1.50-2.00% is on par with several competitors, indicating room for improvement in attracting customers.

brooksrunning.com screenshot
#1 brooksrunning.com
14.9M
Revenue
7.2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
tcrunningco.com screenshot
#2 tcrunningco.com
355.5K
Revenue
83.7K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
marathonsports.com screenshot
#3 marathonsports.com
1.1M
Revenue
570.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
runpacers.com screenshot
#4 runpacers.com
963.4K
Revenue
84.8K
Sessions
6.0-6.5%
Conv. rate
$175-200
AOV
believeintherun.com screenshot
#5 believeintherun.com
3.9M
Revenue
717.5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
fit2run.com vs top market performers
fit2run.com
top retailers
conversion rate vs average order value for fit2run.com and its competitors
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Revenue share by device at fit2run.com

In July large majority of sales on fit2run.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on fit2run.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries fit2run.com operates in

fit2run.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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fit2run.com channels

Identify top traffic channels that drive growth for fit2run.comand discover how performance of traffic channels has changed over time.

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fit2run.com Google Ads spend

Evaluate fit2run.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fit2run.com devices

Review fit2run.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fit2run.com top markets

Explore fit2run.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fit2run.com country & global rank

Assess the ranking of fit2run.com among other retailers within its primary country and worldwide.

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