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Nov 2025
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Home/Insights/Retailers/fit2run.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1M
Revenue
Nov 25
369.9K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Fit2Run.com is an online platform offering various products related to running. They sell running shoes, apparel, accessories, and equipment catering to athletes of all levels. The website also provides resources for training, nutrition, and fitness, aiming to assist consumers in optimizing their running performance and embracing an active lifestyle.

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fit2run.com Annual Revenue and Growth

fit2run.com's annual sales on its online store amounted to $10.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
fit2run.com revenue by year

fit2run.com's monthly revenueOVER TIME
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Over the past three months, fit2run.com revenue has experienced growth of 5.8%, compared to the preceding three months.

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fit2run.com revenue growth for last six months
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OVERVIEW
In November 2025, fit2run.com achieved online sales revenue of $1,037,475, significantly surpassing the sports industry median of $89,556, but trailing far behind the top player, garmin.com, at $203,335,992. The site’s conversion rate ranged from 1.00% to 1.50%, below the industry's high of 3.31% and above the low of 0.69%. With an average order value (AOV) between $175 and $200, it remains under the sports sector’s peak AOV of $552 and above its minimum of $76. The site recorded 369,948 sessions, well above the median of 31,405 yet distant from dickssportinggoods.com’s 57,640,222 sessions.
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fit2run.com competitors

In November 2025, fit2run.com lagged behind some of its competitors in terms of revenue, with a total of $1,037,475. brooksrunning.com led the pack with a revenue of $16,987,460, followed by believeintherun.com with $3,156,091. In terms of transactions, fit2run.com had 5,207, while believeintherun.com had the highest at 9,395. However, fit2run.com had a higher average order value (AOV) range of $175-200 compared to most competitors, with believeintherun.com having the highest AOV range of $325-350. fit2run.com had a competitive conversion rate of 1.00-1.50%, similar to marathonsports.com, while runpacers.com led with a conversion rate of 6.00-6.50%. Despite some areas where fit2run.com falls behind, such as revenue and transactions, it excels in AOV compared to its competitors in November 2025.

brooksrunning.com screenshot
#1 brooksrunning.com
17M
Revenue
6.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
tcrunningco.com screenshot
#2 tcrunningco.com
284.3K
Revenue
59.1K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
marathonsports.com screenshot
#3 marathonsports.com
893.2K
Revenue
435K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
runpacers.com screenshot
#4 runpacers.com
798.7K
Revenue
64K
Sessions
6.0-6.5%
Conv. rate
$200-225
AOV
believeintherun.com screenshot
#5 believeintherun.com
3.2M
Revenue
584.9K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
fit2run.com vs top market performers
fit2run.com
top retailers
conversion rate vs average order value for fit2run.com and its competitors
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Revenue share by device at fit2run.com

In November large majority of sales on fit2run.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fit2run.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fit2run.com channels

Identify top traffic channels that drive growth for fit2run.comand discover how performance of traffic channels has changed over time.

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fit2run.com Google Ads spend

Evaluate fit2run.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fit2run.com devices

Review fit2run.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fit2run.com top markets

Explore fit2run.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fit2run.com country & global rank

Assess the ranking of fit2run.com among other retailers within its primary country and worldwide.

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