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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for gibson.comgibson.com

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8.1M
Revenue
Nov 25
1.5M
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$1000-1100
AOV
Nov 25
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gibson.com Annual Revenue and Growth

gibson.com's annual sales on its online store amounted to $43.6M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$43.6M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
gibson.com revenue by year

gibson.com's monthly revenueOVER TIME
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Over the past three months, gibson.com revenue has experienced growth of 38%, compared to the preceding three months.

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gibson.com revenue growth for last six months
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OVERVIEW
In November 2025, gibson.com achieved online sales revenue of $8,137,416, significantly surpassing the MUSIC median of $52,847, although it falls short of the $141,937,438 generated by the industry leader, reverb.com. The website's conversion rate ranged from 0.50-1.00%, below the high of 3.65%, while its average order value (AOV) between $1,050-$1,075 also exceeded the industry's high of $690. With 1,454,944 sessions, gibson.com lagged behind the 15,833,824 sessions recorded by reverb.com, though it maintained a solid presence compared to the median of 15,296 sessions in the sector.
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gibson.com competitors

In November 2025, gibson.com reported a revenue of $8,137,416 with 7,701 transactions and 1,454,944 sessions. Their average order value (AOV) ranged from $1050 to $1075, with a conversion rate between 0.50-1.00. Comparing this to its competitors, epiphone.com had significantly lower revenue at $201,356 with 366 transactions and 16,870 sessions, but a higher AOV of $550-$575 and a conversion rate of 2.00-2.50. Chicago Music Exchange reported $1,786,429 in revenue with 4,224 transactions and 359,590 sessions, an AOV of $400-$425, and a conversion rate of 1.00-1.50. The Music Zoo had a revenue of $949,373 with 816 transactions and 110,093 sessions, an AOV of $1150-$1175, and a conversion rate of 0.50-1.00. Cream City Music and Dave's Guitar fell within a similar range of revenue, transactions, sessions, AOV, and conversion rate as gibson.com.

epiphone.com screenshot
#1 epiphone.com
201.4K
Revenue
16.9K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
chicagomusicexchange.com screenshot
#2 chicagomusicexchange.com
1.8M
Revenue
359.6K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
themusiczoo.com screenshot
#3 themusiczoo.com
949.4K
Revenue
110.1K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
creamcitymusic.com screenshot
#4 creamcitymusic.com
387.3K
Revenue
84.5K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
davesguitar.com screenshot
#5 davesguitar.com
1.2M
Revenue
157.5K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
gibson.com vs top market performers
gibson.com
top retailers
conversion rate vs average order value for gibson.com and its competitors
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Revenue share by device at gibson.com

In November large majority of sales on gibson.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on gibson.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gibson.com channels

Identify top traffic channels that drive growth for gibson.comand discover how performance of traffic channels has changed over time.

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gibson.com Google Ads spend

Evaluate gibson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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gibson.com devices

Review gibson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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gibson.com top markets

Explore gibson.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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gibson.com country & global rank

Assess the ranking of gibson.com among other retailers within its primary country and worldwide.

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