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Oct 2025
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Home/Insights/Retailers/zzounds.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for zzounds.comzzounds.com

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14.7M
Revenue
Oct 25
1.5M
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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Zzounds.com is an online retailer offering a vast range of music equipment and instruments. Their inventory consists of guitars, drums, keyboards, DJ equipment, recording gear, and live sound equipment. Additionally, they provide accessories, music software, and instructional resources for musicians of different genres and experience levels.

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zzounds.com Annual Revenue and Growth

zzounds.com's annual sales on its online store amounted to $124.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$124.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
zzounds.com revenue by year

zzounds.com's monthly revenueOVER TIME
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Over the past three months, zzounds.com revenue has experienced growth of 83%, compared to the preceding three months.

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zzounds.com revenue growth for last six months
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OVERVIEW
In October 2025, zzounds.com, a leading player in the arts and entertainment/music industry, generated $14,698,614 in online sales, significantly outperforming the median revenue of $47,440. The site achieved a conversion rate between 1.50% and 2.00%, falling short of the industry high of 3.57%. With an average order value (AOV) ranging from $500 to $525, zzounds.com remains below the industry's peak AOV of $676. The platform attracted 1,473,003 sessions, while the top competitor, reverb.com, garnered 15,687,987 sessions, highlighting the competitive landscape within this sector.
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zzounds.com competitors

In October 2025, zzounds.com reported a revenue of $14,698,614 with 28,727 transactions and 1,473,003 sessions, boasting an average order value (AOV) of $500-$525 and a conversion rate of 1.50-2.00%. When compared to its competitors, zzounds.com falls in the middle in terms of revenue, with musiciansfriend.com generating $9,661,954 and sweetwater.com leading the pack with $52,742,891. However, zzounds.com has a higher AOV compared to musiciansfriend.com and americanmusical.com, indicating that customers are spending more per transaction on the site. Additionally, zzounds.com's conversion rate is on par with other competitors like musiciansfriend.com and guitarcenter.com, suggesting that it is effectively turning sessions into transactions. Overall, zzounds.com holds its ground in the competitive online music instrument retail market with its solid performance metrics.

musiciansfriend.com screenshot
#1 musiciansfriend.com
9.7M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
samash.com screenshot
#2 samash.com
280K
Revenue
127.2K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
americanmusical.com screenshot
#3 americanmusical.com
4.5M
Revenue
807.8K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
sweetwater.com screenshot
#4 sweetwater.com
52.7M
Revenue
12.1M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
guitarcenter.com screenshot
#5 guitarcenter.com
89.5M
Revenue
8.7M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
zzounds.com vs top market performers
zzounds.com
top retailers
conversion rate vs average order value for zzounds.com and its competitors
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Revenue share by device at zzounds.com

In October large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zzounds.com channels

Identify top traffic channels that drive growth for zzounds.comand discover how performance of traffic channels has changed over time.

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zzounds.com Google Ads spend

Evaluate zzounds.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zzounds.com devices

Review zzounds.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zzounds.com top markets

Explore zzounds.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zzounds.com country & global rank

Assess the ranking of zzounds.com among other retailers within its primary country and worldwide.

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