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Sep 2025
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Home/Insights/Retailers/zzounds.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for zzounds.comzzounds.com

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12.7M
Revenue
Sep 25
1.6M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$500-600
AOV
Sep 25
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Zzounds.com is an online retailer offering a vast range of music equipment and instruments. Their inventory consists of guitars, drums, keyboards, DJ equipment, recording gear, and live sound equipment. Additionally, they provide accessories, music software, and instructional resources for musicians of different genres and experience levels.

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zzounds.com Annual Revenue and Growth

zzounds.com's annual sales on its online store amounted to $124.7M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$124.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
zzounds.com revenue by year

zzounds.com's monthly revenueOVER TIME
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Over the past three months, zzounds.com revenue has experienced growth of 47%, compared to the preceding three months.

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zzounds.com revenue growth for last six months
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OVERVIEW
In September 2025, zzounds.com generated $12,655,240 in revenue, significantly surpassing the arts and entertainment/music median of $48,156, though it trails behind industry leader reverb.com, which earned $118,105,794. The site's conversion rate ranges from 1.50-2.00%, below the high of 3.58% in the sector, with an average order value (AOV) of $500-525, lower than the industry high of $656. With 1,552,832 sessions, zzounds.com has room for growth compared to the 14,748,933 sessions on reverb.com, while the sector median stands at 16,222 sessions, indicating potential areas for improvement.
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zzounds.com competitors

In September 2025, zzounds.com outperformed some of its competitors in terms of revenue, with a total of $12,655,240. While zzounds.com had fewer transactions compared to some competitors like Guitar Center and Sweetwater, its average order value (AOV) of $500-$525 was competitive. Additionally, zzounds.com had a solid conversion rate of 1.50-2.00%. musiciansfriend.com had a lower revenue of $9,818,042 but a higher number of transactions at 45,123. sweetwater.com had the highest revenue among the competitors at $46,866,543, with a significant number of transactions and sessions. Despite not being the top performer in all metrics, zzounds.com maintained a strong position in the market with its consistent performance across revenue, AOV, and conversion rate.

musiciansfriend.com screenshot
#1 musiciansfriend.com
9.8M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
samash.com screenshot
#2 samash.com
218.7K
Revenue
127.2K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
americanmusical.com screenshot
#3 americanmusical.com
4.4M
Revenue
814K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
sweetwater.com screenshot
#4 sweetwater.com
46.9M
Revenue
10M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
guitarcenter.com screenshot
#5 guitarcenter.com
83.2M
Revenue
8.4M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
zzounds.com vs top market performers
zzounds.com
top retailers
conversion rate vs average order value for zzounds.com and its competitors
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Revenue share by device at zzounds.com

In September large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zzounds.com channels

Identify top traffic channels that drive growth for zzounds.comand discover how performance of traffic channels has changed over time.

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zzounds.com Google Ads spend

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zzounds.com devices

Review zzounds.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zzounds.com top markets

Explore zzounds.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zzounds.com country & global rank

Assess the ranking of zzounds.com among other retailers within its primary country and worldwide.

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