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Jan 2026
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Home/Insights/Retailers/zzounds.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for zzounds.comzzounds.com

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16.7M
Revenue
Jan 26
1.8M
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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Zzounds.com is an online retailer offering a vast range of music equipment and instruments. Their inventory consists of guitars, drums, keyboards, DJ equipment, recording gear, and live sound equipment. Additionally, they provide accessories, music software, and instructional resources for musicians of different genres and experience levels.

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zzounds.com Annual Revenue and Growth

zzounds.com's annual sales on its online store amounted to $128.2M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$128.2M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
zzounds.com revenue by year

zzounds.com's monthly revenueOVER TIME
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Over the past three months, zzounds.com revenue has experienced growth of 16%, compared to the preceding three months.

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zzounds.com revenue growth for last six months
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OVERVIEW
In January 2026, zzounds.com achieved online sales of $16,660,022 with a conversion rate between 1.50-2.00%, significantly below the industry high of 3.49%. The average order value (AOV) ranged from $525-550, while the median AOV in the MUSIC sector stands at $727. With 1,757,896 sessions, zzounds.com surpassed the median of 15,617 but remains far behind reverb.com, the largest online store in this category, which garnered 16,335,863 sessions and recorded $104,422,429 in revenue. Overall, zzounds.com demonstrates solid engagement but faces competition for higher sales metrics.
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zzounds.com competitors

In January 2026, zzounds.com outperformed some of its competitors in terms of revenue, with a total revenue of $16,660,022. However, when looking at the number of transactions and sessions, zzounds.com had fewer transactions (30,854) and sessions (1,757,896) compared to some competitors like sweetwater.com with 133,875 transactions and 13,687,166 sessions, and guitarcenter.com with 130,427 transactions and 9,994,394 sessions. Despite this, zzounds.com had a higher Average Order Value (AOV) ranging from $525-550, while some competitors like americanmusical.com had an AOV of $675-700 and guitarcenter.com had an AOV of $575-600. Additionally, zzounds.com had a conversion rate of 1.50-2.00%, which was in line with some competitors like musiciansfriend.com. Overall, while zzounds.com may have lower transaction and session numbers compared to some competitors, it boasts a higher AOV and competitive conversion rate.

musiciansfriend.com screenshot
#1 musiciansfriend.com
7M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
samash.com screenshot
#2 samash.com
383.4K
Revenue
167.3K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
americanmusical.com screenshot
#3 americanmusical.com
6.4M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
sweetwater.com screenshot
#4 sweetwater.com
45.6M
Revenue
13.7M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
guitarcenter.com screenshot
#5 guitarcenter.com
75.3M
Revenue
10M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
zzounds.com vs top market performers
zzounds.com
top retailers
conversion rate vs average order value for zzounds.com and its competitors
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Revenue share by device at zzounds.com

In January large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on zzounds.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zzounds.com channels

Identify top traffic channels that drive growth for zzounds.comand discover how performance of traffic channels has changed over time.

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zzounds.com Google Ads spend

Evaluate zzounds.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zzounds.com devices

Review zzounds.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zzounds.com top markets

Explore zzounds.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zzounds.com country & global rank

Assess the ranking of zzounds.com among other retailers within its primary country and worldwide.

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