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Apr 2026
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Home/Insights/Retailers/guardian.com.sg
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for guardian.com.sgguardian.com.sg

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277.2K
Revenue
Apr 26
410.8K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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  • Main country of store: SINGAPORE
  • Website category: HEALTH

Guardian.com.sg is a website that offers a wide range of products for sale. It includes a variety of health, beauty, personal care, and household items from popular brands. The site allows customers to conveniently browse and purchase these products online, delivered to their doorsteps.

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guardian.com.sg Annual Revenue and Growth

guardian.com.sg's annual sales on its online store amounted to $4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
guardian.com.sg revenue by year

guardian.com.sg's monthly revenueOVER TIME
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Over the past three months, guardian.com.sg revenue has experienced decline of 18%, compared to the preceding three months.

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guardian.com.sg revenue decline for last six months
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OVERVIEW
In April 2026, guardian.com.sg generated $277,191 in online sales, significantly above the health industry's median of $84,099, while achieving a conversion rate of 1.50-2.00%, below the high benchmark of 4.81%. The site's average order value (AOV) ranged between $25-50, far below the health sector's high of $364. With 410,822 sessions, guardian.com.sg surpassed the median of 24,080 sessions, yet fell short of industry leader walgreens.com, which recorded 59,127,205 sessions. Overall, these metrics reflect guardian.com.sg's solid performance within the health category, albeit with room for growth in conversion rates and AOV.
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guardian.com.sg competitors

In April 2026, guardian.com.sg generated $277,191 in revenue from 7,524 transactions across 410,822 sessions, yielding an Average Order Value (AOV) of $25-50 and a conversion rate of 1.50-2.00%. In comparison, iherb.com significantly outperformed with $181,440,159 in revenue from 1,844,337 transactions over 45,056,195 sessions, boasting a much higher AOV of $75-100 and a conversion rate of 4.00-4.50%. boots.com also surpassed guardian.com.sg, generating $95,016,392 from 957,995 transactions and 28,182,023 sessions, with a similar AOV range and a conversion rate of 3.00-3.50%. Meanwhile, caretobeauty.com and superdrug.com had revenues of $2,397,973 and $11,638,937, respectively, with higher conversion rates than guardian.com.sg, at 2.50-3.00% and 3.00-3.50%. Overall, guardian.com.sg has a modest presence compared to its more established competitors.

iherb.com screenshot
#1 iherb.com
181.4M
Revenue
45.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
boots.com screenshot
#2 boots.com
95M
Revenue
28.2M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
caretobeauty.com screenshot
#3 caretobeauty.com
2.4M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
superdrug.com screenshot
#4 superdrug.com
11.6M
Revenue
10.5M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
guardian.com.sg vs top market performers
guardian.com.sg
top retailers
conversion rate vs average order value for guardian.com.sg and its competitors
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brands overtime comparison

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guardian.com.sg channels

Identify top traffic channels that drive growth for guardian.com.sgand discover how performance of traffic channels has changed over time.

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guardian.com.sg Google Ads spend

Evaluate guardian.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guardian.com.sg devices

Review guardian.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guardian.com.sg top markets

Explore guardian.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guardian.com.sg country & global rank

Assess the ranking of guardian.com.sg among other retailers within its primary country and worldwide.

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