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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

guardian.com.sg

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349.9K

Revenue

460.3K

Sessions

2.0-2.5%

Conv. rate

$25-50

AOV

Main country of store: SINGAPORE
Website category: HEALTH

Guardian.com.sg is a website that offers a wide range of products for sale. It includes a variety of health, beauty, personal care, and household items from popular brands. The site allows customers to conveniently browse and purchase these products online, delivered to their doorsteps.

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guardian.com.sg's revenueOVER TIME
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Over the past three months, guardian.com.sg revenue has experienced decline of 33%, compared to the preceding three months.

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guardian.com.sg revenue decline for last six months

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OVERVIEW

In July 2025, guardian.com.sg in the health industry generated online sales revenue of $349,870, with a median revenue of $87,025. The conversion rate ranged from 2.00-2.50%, with a very high rate of 5.18% and a very low rate of 1.23%. The average order value (AOV) was between $25-50, with a very high AOV of $351 and a very low AOV of $51. The site had 460,333 sessions, while the highest sessions came from walgreens.com at 56,141,481 and a median of 27,953 sessions in the health industry.

guardian.com.sg competitors

In July 2025, guardian.com.sg reported revenue of 349,870 SGD with 10,001 transactions and 460,333 sessions. Their average order value (AOV) ranges between 25-50 SGD, with a conversion rate of 2.00-2.50%. In comparison, iherb.com generated significantly higher revenue of 160,868,722 SGD with 1,460,528 transactions and 38,234,797 sessions. Their AOV is between 100-125 SGD, with a conversion rate of 3.50-4.00%. boots.com followed with revenue of 69,689,723 SGD, 807,025 transactions, and 28,051,919 sessions, offering an AOV of 75-100 SGD and a conversion rate of 2.50-3.00%. caretobeauty.com and superdrug.com also performed well in terms of revenue and transactions, but guardian.com.sg stood out with a decent conversion rate in a competitive market.

#1 iherb.com

160.9M

Revenue

38.2M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#2 boots.com

69.7M

Revenue

28.1M

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#3 caretobeauty.com

2.8M

Revenue

1.2M

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#4 superdrug.com

14.9M

Revenue

9.6M

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

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TOP MARKET PERFORMERSby revenue

guardian.com.sg vs top market performers

guardian.com.sg

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Revenue share by device at guardian.com.sg

In July large majority of sales on guardian.com.sg, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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guardian.com.sg channels

Identify top traffic channels that drive growth for guardian.com.sgand discover how performance of traffic channels has changed over time.

guardian.com.sg Google Ads spend

Evaluate guardian.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

guardian.com.sg devices

Review guardian.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

guardian.com.sg top markets

Explore guardian.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.