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Sep 2026
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Home/Insights/Retailers/superdrug.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for superdrug.comsuperdrug.com

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18.7M
Revenue
Sep 26
10.2M
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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Superdrug.com is an online platform where diverse health and beauty products are offered for sale. The website provides customers with various items including cosmetics, skincare products, personal care essentials, haircare items, fragrances, and medications. Additionally, it offers a range of health services, beauty tips, and regularly updates its stock.

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superdrug.com Annual Revenue and Growth

superdrug.com's annual sales on its online store amounted to $246.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$246.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
superdrug.com revenue by year

superdrug.com's monthly revenueOVER TIME
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Over the past three months, superdrug.com revenue has experienced decline of 0.22%, compared to the preceding three months.

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superdrug.com revenue decline for last six months
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OVERVIEW
In September 2026, superdrug.com, a health category site, generated $18.7 million in online sales. Its conversion rate of 2.50-3.00% falls within the typical health store range of 1.25% to 5.13%. The average order value (AOV) at superdrug.com is $50-75, which is within the typical health category range of $61 to $378. The site recorded 10.2 million sessions, significantly lower than the typical health store's approximately 19,700 sessions, while the most-visited walgreens.com sees 61.2 million sessions.
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superdrug.com competitors

In September 2026, boots.com leads with impressive figures, achieving revenue of $85 million, 914,000 transactions, and 28.5 million sessions. superdrug.com ranks second with revenue of $18.7 million from 304,000 transactions across 10.2 million sessions. While superdrug.com has an average order value (AOV) ranging from $50-75, boots.com surpasses it with an AOV of $75-100. In comparison to other competitors, superdrug.com outperforms lookfantastic.com, which generated $10.4 million in revenue from 183,000 transactions and 6 million sessions. Additionally, superdrug.com significantly exceeds the performance of feelunique.com, which recorded $37,900 in revenue and a mere 604 transactions. Overall, while superdrug.com maintains a strong position, it trails behind boots.com in all key metrics.

boots.com screenshot
#1 boots.com
85M
Revenue
28.5M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lloydspharmacy.com screenshot
#2 lloydspharmacy.com
6M
Revenue
723.6K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
lookfantastic.com screenshot
#3 lookfantastic.com
10.4M
Revenue
6M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
feelunique.com screenshot
#4 feelunique.com
37.9K
Revenue
10.8K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
theperfumeshop.com screenshot
#5 theperfumeshop.com
5.1M
Revenue
2.1M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
superdrug.com vs top market performers
superdrug.com
top retailers
conversion rate vs average order value for superdrug.com and its competitors
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Industries superdrug.com operates in

superdrug.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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superdrug.com channels

Identify top traffic channels that drive growth for superdrug.comand discover how performance of traffic channels has changed over time.

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superdrug.com Google Ads spend

Evaluate superdrug.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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superdrug.com devices

Review superdrug.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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superdrug.com top markets

Explore superdrug.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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superdrug.com country & global rank

Assess the ranking of superdrug.com among other retailers within its primary country and worldwide.

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