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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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18.7M
Revenue
9.7M
Sessions
4.0-4.5%
Conversion rate
$25-50
Average order value
Online only revenue for superdrug.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Superdrug.com is an online platform where diverse health and beauty products are offered for sale. The website provides customers with various items including cosmetics, skincare products, personal care essentials, haircare items, fragrances, and medications. Additionally, it offers a range of health services, beauty tips, and regularly updates its stock.

superdrug.com’s revenueOVER TIME
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Over the past three months, superdrug.com revenue has experienced decline of 8.4%, compared to the preceding three months.

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superdrug.com revenue decline for last six months
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OVERVIEW
In September 2024, superdrug.com in the HEALTH industry had online sales revenue of $18,708,346, with a median revenue of $104,190. The conversion rate ranged from 4.00% to 4.50%, while the highest was 5.46% and the lowest was 1.54%. The average order value (AOV) was between $25-50, with the highest AOV at $333 and the lowest at $53. The website had 9,694,096 sessions, with the highest at 58,750,009 from walgreens.com and a median of 29,560 sessions in the HEALTH category.
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superdrug.com competitors

superdrug.com, with a revenue of £18,708,346, falls behind boots.com, which boasts a revenue of £70,543,326. However, superdrug.com outperforms The Perfume Shop with their revenue of £5,988,310. In terms of transactions, superdrug.com has 394,334 transactions, ranking below boots.com with 900,945 transactions, and lookfantastic.com with 301,492 transactions. Sessions-wise, superdrug.com records 9,694,096 sessions, coming in second to boots.com with 26,413,898 sessions. The Average Order Value (AOV) for superdrug.com falls within the range of £25-50, similar to feelunique.com, while boots.com leads with an AOV of £75-100. However, superdrug.com and lookfantastic.com both share a conversion rate of 4.00-4.50%, surpassing The Perfume Shop and feelunique.com. Overall, superdrug.com holds its own among its competitors in the online beauty and healthcare retail space.

#1 boots.com
70.5M
Revenue
26.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 lloydspharmacy.com
6.7M
Revenue
1.1M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
#3 lookfantastic.com
16.1M
Revenue
6.8M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
#4 feelunique.com
784.2K
Revenue
411.5K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
#5 theperfumeshop.com
6M
Revenue
2.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
Favicon for sainsburys.co.uksainsburys.co.uk
Favicon for asda.comasda.com
Favicon for tesco.comtesco.com
Favicon for boots.comboots.com
Favicon for morrisons.commorrisons.com
Favicon for superdrug.comsuperdrug.com
$18.7M
Favicon for lookfantastic.comlookfantastic.com
Favicon for hollandandbarrett.comhollandandbarrett.com
Favicon for wilko.comwilko.com
Favicon for notino.co.uknotino.co.uk
Favicon for lloydspharmacy.comlloydspharmacy.com
TOP MARKET PERFORMERSby revenue
1
Favicon for sainsburys.co.uksainsburys.co.uk
$180.2M
2
Favicon for asda.comasda.com
3
Favicon for tesco.comtesco.com
4
Favicon for boots.comboots.com
5
Favicon for morrisons.commorrisons.com
6
Favicon for superdrug.comsuperdrug.com
7
Favicon for lookfantastic.comlookfantastic.com
8
Favicon for hollandandbarrett.comhollandandbarrett.com
9
Favicon for wilko.comwilko.com
10
Favicon for notino.co.uknotino.co.uk
superdrug.com vs top market performers
superdrug.com
top retailers
conversion rate vs average order value for superdrug.com and its competitors
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superdrug.com channels

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superdrug.com Google Ads spend

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superdrug.com devices

Review superdrug.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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superdrug.com top markets

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superdrug.com country & global rank

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