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Jul 2026
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Home/Insights/Retailers/superdrug.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for superdrug.comsuperdrug.com

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16.8M
Revenue
Jul 26
10.3M
Sessions
Jul 26
3.0-3.5%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Superdrug.com is an online platform where diverse health and beauty products are offered for sale. The website provides customers with various items including cosmetics, skincare products, personal care essentials, haircare items, fragrances, and medications. Additionally, it offers a range of health services, beauty tips, and regularly updates its stock.

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superdrug.com Annual Revenue and Growth

superdrug.com's annual sales on its online store amounted to $246.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$246.7M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
superdrug.com revenue by year

superdrug.com's monthly revenueOVER TIME
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Over the past three months, superdrug.com revenue has experienced decline of 13%, compared to the preceding three months.

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superdrug.com revenue decline for last six months
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OVERVIEW
In July 2026, superdrug.com, categorized under health, generated $16.8 million in online sales, significantly higher than a typical health store's $78,700. The site's conversion rate of 3.00-3.50% is within the typical health store range of 1.28% to 5.3%. Its average order value (AOV) of $50-75 falls within the typical health store range of $56 to $357. Additionally, superdrug.com attracted 10.3 million sessions, below a typical health store's 21,600 monthly sessions, contrasting with the 64.2 million sessions of walgreens.com.
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superdrug.com competitors

In July 2026, boots.com leads with $84.9 million in revenue and 952,000 transactions, significantly outperforming superdrug.com, which ranks second with $16.8 million in revenue and 315,000 transactions, trailing boots.com by $68.1 million and 637,000 transactions. Both sites share a conversion rate of 3.00-3.50%, but superdrug.com sees 10.3 million sessions compared to boots.com’s 28.1 million, trailing by 17.8 million sessions. lloydspharmacy.com has the highest AOV at $125-150 but generates only $7.2 million in revenue. Conversely, lookfantastic.com has a lower revenue of $13.7 million, yet matches superdrug.com’s AOV. Overall, while superdrug.com performs solidly, it lags behind boots.com in key metrics across the board.

boots.com screenshot
#1 boots.com
84.9M
Revenue
28.1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lloydspharmacy.com screenshot
#2 lloydspharmacy.com
7.2M
Revenue
925.9K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
lookfantastic.com screenshot
#3 lookfantastic.com
13.7M
Revenue
5.8M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
feelunique.com screenshot
#4 feelunique.com
54.4K
Revenue
18.8K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
theperfumeshop.com screenshot
#5 theperfumeshop.com
4.7M
Revenue
1.7M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
superdrug.com vs top market performers
superdrug.com
top retailers
conversion rate vs average order value for superdrug.com and its competitors
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Industries superdrug.com operates in

superdrug.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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superdrug.com channels

Identify top traffic channels that drive growth for superdrug.comand discover how performance of traffic channels has changed over time.

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superdrug.com Google Ads spend

Evaluate superdrug.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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superdrug.com devices

Review superdrug.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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superdrug.com top markets

Explore superdrug.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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superdrug.com country & global rank

Assess the ranking of superdrug.com among other retailers within its primary country and worldwide.

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