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Sep 2024
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Home/Insights/Retailers/hannaford.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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27.3M
Revenue
2M
Sessions
7.0-7.5%
Conversion rate
$175-200
Average order value
Online only revenue for hannaford.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Hannaford.com is an online platform that offers customers a wide range of products for purchase. Their inventory includes groceries, fresh produce, household essentials, personal care items, and more. The website aims to provide convenience and accessibility for users, enabling them to shop for various daily necessities from the comfort of their own homes.

hannaford.com’s revenueOVER TIME
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Over the past three months, hannaford.com revenue has experienced decline of 21%, compared to the preceding three months.

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hannaford.com revenue decline for last six months
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OVERVIEW
In September 2024, hannaford.com, a FOOD AND DRINK website, generated $27,255,709 in revenue from online sales with a conversion rate of 7.00-7.50% and an average order value (AOV) of $175-200. This conversion rate is higher than the FOOD AND DRINK industry median of 5.61% and the AOV is above the industry median of $188. hannaford.com had 2,000,018 sessions, below the top-performing kroger.com with 42,085,541 sessions. The industry median for sessions is 17,767.
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hannaford.com competitors

When comparing hannaford.com to its competitors in the online grocery industry, several key metrics stand out. While hannaford.com has a revenue of $27,255,709 and 143,918 transactions with a conversion rate of 7.00-7.50%, it falls behind heb.com which has a revenue of $63,014,070 and 773,111 transactions. However, hannaford.com outperforms shaws.com in terms of conversion rate, with shaws.com having a lower conversion rate of 5.00-5.50%. Additionally, hannaford.com has a higher average order value (AOV) of $175-200 compared to some competitors like foodservicedirect.com with an AOV of $125-150. Overall, while hannaford.com may not have the highest revenue or number of transactions among its competitors, it does have a strong conversion rate and AOV, indicating a loyal customer base with higher purchase intent.

#1 shaws.com
15M
Revenue
1.7M
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
#2 greenchoicenow.com
14.7K
Revenue
11.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
#3 freshdirect.com
12.8M
Revenue
934.1K
Sessions
6.5-7.0%
Conv. rate
$200-225
AOV
#4 heb.com
63M
Revenue
11.4M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
#5 foodservicedirect.com
2.3M
Revenue
742.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hannaford.com vs top market performers
hannaford.com
top retailers
conversion rate vs average order value for hannaford.com and its competitors
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hannaford.com brandsby revenue

1
Logo for 10 lb.10 Lb.
2
Logo for 89.2 oz. - serves 2089.2 Oz. - Serves 20
3
Logo for 200 sq. ft.200 Sq. Ft.

hannaford.com categoriesby revenue

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brands overtime comparison

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hannaford.com channels

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hannaford.com Google Ads spend

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hannaford.com devices

Review hannaford.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hannaford.com top markets

Explore hannaford.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hannaford.com country & global rank

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