hannaford.com
Hannaford.com is an online platform that offers customers a wide range of products for purchase. Their inventory includes groceries, fresh produce, household essentials, personal care items, and more. The website aims to provide convenience and accessibility for users, enabling them to shop for various daily necessities from the comfort of their own homes.
GRIPS CUSTOMERS & RESEARCH PARTNERS
hannaford.com Annual Revenue and Growth
hannaford.com's annual sales on its online store amounted to $384M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
hannaford.com's monthly revenueOVER TIME
Over the past three months, hannaford.com revenue has experienced growth of 0.76%, compared to the preceding three months.
hannaford.com competitors
In December 2025, hannaford.com generated a revenue of $19,078,408 from 117,120 transactions and 1,902,754 sessions with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 6.00% to 6.50%. Comparing this data to its competitors, Shaw's (shaws.com) had a revenue of $18,884,196 from 96,328 transactions and 2,274,655 sessions with an AOV of $175 to $200 and a conversion rate of 4.00% to 4.50%. Green Choice Now (greenchoicenow.com) had a significantly lower revenue of $22,442 from 170 transactions and 12,605 sessions with an AOV of $125 to $150 and a conversion rate of 1.00% to 1.50%. Fresh Direct (freshdirect.com) had a revenue of $7,864,855 from 45,547 transactions and 698,207 sessions with an AOV of $150 to $175 and a conversion rate of 6.50% to 7.00%. H-E-B (heb.com) outperformed all competitors with a revenue of $99,812,788 from 968,710 transactions and 13,021,747 sessions, an AOV of $100 to $125, and a conversion rate of 7.00% to 7.50%.
Revenue share by device at hannaford.com
In December large majority of sales on hannaford.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
hannaford.com channels
Identify top traffic channels that drive growth for hannaford.comand discover how performance of traffic channels has changed over time.
hannaford.com Google Ads spend
Evaluate hannaford.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
hannaford.com devices
Review hannaford.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
