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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for hy-vee.comhy-vee.com

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16.4M
Revenue
Apr 26
5.4M
Sessions
Apr 26
4.5-5.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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Hy-Vee.com is an online grocery shopping platform offering a wide range of products and services. Customers can find groceries, fresh produce, meat, dairy, frozen foods, pantry items, household supplies, and health and beauty products. The website also provides digital coupons, online ordering for pickup or delivery, meal ideas, and recipes.

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hy-vee.com Annual Revenue and Growth

hy-vee.com's annual sales on its online store amounted to $225.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$225.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
hy-vee.com revenue by year

hy-vee.com's monthly revenueOVER TIME
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Over the past three months, hy-vee.com revenue has experienced decline of 57%, compared to the preceding three months.

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hy-vee.com revenue decline for last six months
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OVERVIEW
In April 2026, hy-vee.com, a key player in the food and drink/groceries industry, achieved online sales revenue of $16,434,554, significantly higher than the median of $41,101. With a conversion rate of 4.50-5.00%, it remains competitive against the very high average of 5.45%. The average order value (AOV) ranged between $50-75, lower than the very high AOV of $180 in the sector. The site attracted 5,400,495 sessions, while the industry leader, kroger.com, saw 38,651,813 sessions, compared to the median of 15,274, highlighting the challenges in expanding its customer reach.
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hy-vee.com competitors

In April 2026, hy-vee.com generated a revenue of $16,434,554 with 261,341 transactions from 5,400,495 sessions, resulting in an AOV of $50-75 and a conversion rate of 4.50-5.00%. In comparison, competitors like heb.com and safeway.com show significantly higher performance, with heb.com earning $62,489,454 from 614,157 transactions at a conversion rate of 5.00-5.50%, while safeway.com leads with $169,968,681 from 1,523,597 transactions and an impressive conversion rate of 13.50-14.00%. kroger.com surpasses all with a revenue of $233,569,102 and a conversion rate of 6.50-7.00%, but albertsons.com and vons.com, despite lower revenues ($40,162,159 and $19,109,284 respectively), also have higher conversion rates than hy-vee.com. Overall, hy-vee.com appears to be trailing its competitors in both revenue and conversion efficiency.

heb.com screenshot
#1 heb.com
62.5M
Revenue
11.6M
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
safeway.com screenshot
#2 safeway.com
170M
Revenue
11.2M
Sessions
13.5-14.0%
Conv. rate
$100-125
AOV
kroger.com screenshot
#3 kroger.com
233.6M
Revenue
38.7M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
albertsons.com screenshot
#4 albertsons.com
40.2M
Revenue
6.6M
Sessions
8.0-8.5%
Conv. rate
$75-100
AOV
vons.com screenshot
#5 vons.com
19.1M
Revenue
1.7M
Sessions
7.0-7.5%
Conv. rate
$150-175
AOV
hy-vee.com vs top market performers
hy-vee.com
top retailers
conversion rate vs average order value for hy-vee.com and its competitors
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Revenue share by device at hy-vee.com

In April large majority of sales on hy-vee.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on hy-vee.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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hy-vee.com channels

Identify top traffic channels that drive growth for hy-vee.comand discover how performance of traffic channels has changed over time.

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hy-vee.com Google Ads spend

Evaluate hy-vee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hy-vee.com devices

Review hy-vee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hy-vee.com top markets

Explore hy-vee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hy-vee.com country & global rank

Assess the ranking of hy-vee.com among other retailers within its primary country and worldwide.

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