heb.com
HEB.com is a website established in Texas. It is an online platform that offers a range of products, including groceries, household items, personal care products, clothing, and electronics. The site allows users to search and purchase items, and also offers delivery and pickup services for customer convenience.
GRIPS CUSTOMERS & RESEARCH PARTNERS
heb.com Annual Revenue and Growth
heb.com's annual sales on its online store amounted to $1.1B in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
heb.com's monthly revenueOVER TIME
Over the past three months, heb.com revenue has experienced growth of 11%, compared to the preceding three months.
heb.com competitors
In October 2025, heb.com reported a revenue of $106,661,979 from 929,396 transactions and 12,641,519 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 7.00-7.50%. Comparing this data to its competitors, kroger.com outperformed heb.com with a revenue of $358,991,540 from 3,059,786 transactions and 41,924,642 sessions, with similar AOV and conversion rate ranges. safeway.com also surpassed heb.com in revenue ($212,679,945) and conversion rate (12.50-13.00%), despite having fewer transactions and sessions. On the other hand, hy-vee.com, albertsons.com, and riteaid.com lagged behind heb.com in terms of revenue, transactions, and sessions, with varying AOV and conversion rate ranges. Overall, heb.com's performance falls within the mid-range when compared to its competitors in the online grocery market.
Revenue share by device at heb.com
In October large majority of sales on heb.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
heb.com channels
Identify top traffic channels that drive growth for heb.comand discover how performance of traffic channels has changed over time.
heb.com Google Ads spend
Evaluate heb.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
heb.com devices
Review heb.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
