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Jul 2025

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Home/Insights/Retailers/hipp.de

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

hipp.de

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357.6K

Revenue

813.4K

Sessions

0.5-1.0%

Conv. rate

$25-50

AOV

Main country of store: GERMANY
Website category: FOOD AND DRINK

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hipp.de's revenueOVER TIME
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Over the past three months, hipp.de revenue has experienced decline of 16%, compared to the preceding three months.

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hipp.de revenue decline for last six months

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OVERVIEW

In July 2025, hipp.de in the FOOD AND DRINK industry had online sales revenue of $357,587, with a conversion rate of 0.50-1.00% and an AOV of $25-50. They had 813,430 sessions, while the top store nespresso.com had $102,024,373 in revenue, a 4.52% conversion rate, and $350 AOV with 14,465,330 sessions. The median revenue was $49,616, the median sessions were 17,633, the high conversion rate was 4.52%, and the low conversion rate was 0.89%. The high AOV was $350 and the low AOV was $53 in the FOOD AND DRINK industry.

hipp.de competitors

In July 2025, hipp.de performed moderately compared to its competitors in the baby products industry. babyartikel.de led in revenue with €2,067,532 and had the highest average order value (AOV) range of €150-175. windeln.de had the lowest revenue at €195,146 but a high conversion rate of 2.00-2.50%. hipp.de, with revenue of €357,587, fell in the middle in terms of revenue and had an AOV range of €25-50. However, it had a lower conversion rate of 0.50-1.00% compared to some competitors. Overall, rossman.de stood out with the highest revenue of €10,351,152 and a substantial number of transactions and sessions, indicating a strong market presence. hipp.de may need to focus on increasing its conversion rate to stay competitive in the market.

#1 babyartikel.de

2.1M

Revenue

577K

Sessions

2.0-2.5%

Conv. rate

$150-175

AOV

#2 windeln.de

195.1K

Revenue

72.8K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#3 lillydoo.com

202K

Revenue

158.7K

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#4 babymarkt.de

228.4K

Revenue

90K

Sessions

1.0-1.5%

Conv. rate

$150-175

AOV

#5 rossmann.de

10.4M

Revenue

8.1M

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

hipp.de vs top market performers

hipp.de

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Revenue share by device at hipp.de

In July large majority of sales on hipp.de, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

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hipp.de channels

Identify top traffic channels that drive growth for hipp.deand discover how performance of traffic channels has changed over time.

hipp.de Google Ads spend

Evaluate hipp.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

hipp.de devices

Review hipp.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

hipp.de top markets

Explore hipp.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.