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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for windeln.dewindeln.de

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52K
Revenue
May 26
14.4K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$125-150
AOV
May 26
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windeln.de Annual Revenue and Growth

windeln.de's annual sales on its online store amounted to $1.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
windeln.de revenue by year

windeln.de's monthly revenueOVER TIME
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Over the past three months, windeln.de revenue has experienced growth of 17%, compared to the preceding three months.

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windeln.de revenue growth for last six months
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OVERVIEW
In May 2026, windeln.de generated $51,980 in online sales, outperforming the CHILDCARE median of $39,345, with a conversion rate of 2.50-3.00%, below the category's high of 4.52%. Its average order value (AOV) ranged from $125-150, significantly lower than the industry high of $278. With 14,360 sessions, windeln.de is close to the lifestyle median of 14,612 but far behind babylist.com’s leading figure of 16,509,473. Overall, windeln.de demonstrates solid performance in the CHILDCARE sector, yet it has opportunities for growth in conversion rate and AOV compared to industry leaders.
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windeln.de competitors

In May 2026, windeln.de generated a revenue of $51,980 from 406 transactions and 14,360 sessions, with an average order value (AOV) between $125-$150 and a conversion rate of 2.50-3.00%. Comparatively, baby-walz.de led with $3,995,813 in revenue from 30,372 transactions and a similar AOV range, achieving a conversion rate of 2.00-2.50%. babyartikel.de significantly outperformed with $2,028,881 in revenue from 12,376 transactions, yet it had a slightly lower conversion rate of 2.00-2.50%. In contrast, hipp.de saw $395,827 from 8,119 transactions but with a low conversion rate of 0.50-1.00%. Lying lower on the scale, lillydoo.com made $84,361, while babymarkt.de only achieved $575 in revenue, indicating that windeln.de occupies a modest middle ground within a competitive landscape marked by significant disparities in revenue and conversion performance among its competitors.

hipp.de screenshot
#1 hipp.de
395.8K
Revenue
817.5K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
babyartikel.de screenshot
#2 babyartikel.de
2M
Revenue
591.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
lillydoo.com screenshot
#3 lillydoo.com
84.4K
Revenue
58.9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
babymarkt.de screenshot
#4 babymarkt.de
575.2
Revenue
243
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
baby-walz.de screenshot
#5 baby-walz.de
4M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
windeln.de vs top market performers
windeln.de
top retailers
conversion rate vs average order value for windeln.de and its competitors
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Revenue share by device at windeln.de

In May large majority of sales on windeln.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In May large majority of sales on windeln.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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windeln.de channels

Identify top traffic channels that drive growth for windeln.deand discover how performance of traffic channels has changed over time.

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windeln.de Google Ads spend

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windeln.de devices

Review windeln.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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windeln.de top markets

Explore windeln.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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windeln.de country & global rank

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