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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for windeln.dewindeln.de

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51.6K
Revenue
Jul 26
14.8K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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Finde Ratgeber und Top-Produkte für dein Baby bei windeln.de. Von Pflegetipps bis zu Qualitätsartikeln – alles an einem Ort!

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windeln.de Annual Revenue and Growth

windeln.de's annual sales on its online store amounted to $1.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
windeln.de revenue by year

windeln.de's monthly revenueOVER TIME
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Over the past three months, windeln.de revenue has experienced growth of 41%, compared to the preceding three months.

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windeln.de revenue growth for last six months
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OVERVIEW
In July 2026, windeln.de's conversion rate was 2.00-2.50%, placing it within the typical childcare store range of 1.01% to 4.41%. The average order value (AOV) was $150-175, also within the typical range of $53 to $283. Revenue from online sales reached $51,600, compared to a typical childcare store's $38,900. windeln.de attracted 14,800 sessions, slightly below a typical childcare store's 16,000 sessions, while babylist.com leads the category with 18.2 million sessions.
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windeln.de competitors

The biggest gap is in revenue, where windeln.de trails baby-walz.de by 2.7 million. As of July 2026, windeln.de generated $51,600 from 326 transactions and had 14,800 sessions, translating to an AOV of $150-175 and a conversion rate of 2.00-2.50%. In contrast, baby-walz.de leads with $2.8 million in revenue from 19,100 transactions and 1 million sessions, achieving an AOV of $125-150 and a conversion rate of 1.50-2.00%. Other competitors like babyartikel.de also significantly outperform windeln.de, with $2.1 million in revenue, while hipp.de and lillydoo.com show better engagement metrics. Overall, windeln.de ranks 5 of 6 in key performance indicators among its competitors.

hipp.de screenshot
#1 hipp.de
468.8K
Revenue
683.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
babyartikel.de screenshot
#2 babyartikel.de
2.1M
Revenue
568.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
lillydoo.com screenshot
#3 lillydoo.com
142.3K
Revenue
87.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
babymarkt.de screenshot
#4 babymarkt.de
1.7K
Revenue
348
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
baby-walz.de screenshot
#5 baby-walz.de
2.8M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
windeln.de vs top market performers
windeln.de
top retailers
conversion rate vs average order value for windeln.de and its competitors
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windeln.de channels

Identify top traffic channels that drive growth for windeln.deand discover how performance of traffic channels has changed over time.

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windeln.de Google Ads spend

Evaluate windeln.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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windeln.de devices

Review windeln.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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windeln.de top markets

Explore windeln.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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windeln.de country & global rank

Assess the ranking of windeln.de among other retailers within its primary country and worldwide.

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