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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for windeln.dewindeln.de

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38.1K
Revenue
Apr 26
9.5K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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windeln.de Annual Revenue and Growth

windeln.de's annual sales on its online store amounted to $1.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
windeln.de revenue by year

windeln.de's monthly revenueOVER TIME
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Over the past three months, windeln.de revenue has experienced decline of 47%, compared to the preceding three months.

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windeln.de revenue decline for last six months
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OVERVIEW
In April 2026, windeln.de, operating in the CHILDCARE sector, generated online sales revenue of $38,110, slightly below the median of $38,623; its conversion rate ranged from 2.50% to 3.00%, lower than the high benchmark of 4.44%; the average order value (AOV) stood between $150 and $175, significantly less than the industry high of $249; with 9,469 sessions, windeln.de lagged behind the median of 18,157 sessions, and far from babylist.com's leading 16,933,794 sessions, highlighting opportunities for growth in traffic and conversion efficiency.
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windeln.de competitors

In April 2026, windeln.de reported a revenue of $38,110 from 248 transactions and 9,469 sessions, with an Average Order Value (AOV) ranging from $150-175 and a conversion rate between 2.50-3.00%. In comparison, babyartikel.de significantly outperformed with $2,226,446 in revenue, 13,479 transactions, and 652,577 sessions, boasting an AOV of $150-175 and a conversion rate of 2.00-2.50%. baby-walz.de led the pack with an impressive revenue of $3,015,738 from 30,629 transactions and 1,281,060 sessions, with an AOV of $75-100 and a similar conversion rate of 2.00-2.50%. hipp.de, while having a higher revenue of $446,057, experienced a much larger number of sessions (857,464) but a lower AOV of $25-50 and a conversion rate of 1.00-1.50%. lillydoo.com also fell short, generating $82,687 with a conversion rate of 1.50-2.00%. Overall, windeln.de's metrics indicate it lags behind these competitors.

hipp.de screenshot
#1 hipp.de
446.1K
Revenue
857.5K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
babyartikel.de screenshot
#2 babyartikel.de
2.2M
Revenue
652.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
lillydoo.com screenshot
#3 lillydoo.com
82.7K
Revenue
76K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
baby-walz.de screenshot
#4 baby-walz.de
3M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
windeln.de vs top market performers
windeln.de
top retailers
conversion rate vs average order value for windeln.de and its competitors
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Revenue share by device at windeln.de

In April large majority of sales on windeln.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.

In April large majority of sales on windeln.de, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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windeln.de channels

Identify top traffic channels that drive growth for windeln.deand discover how performance of traffic channels has changed over time.

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windeln.de Google Ads spend

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windeln.de devices

Review windeln.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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windeln.de top markets

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windeln.de country & global rank

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