Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/hobbycraft.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for hobbycraft.co.ukhobbycraft.co.uk

Start benchmarking for free
Sign in with GoogleSign up with Google
7M
Revenue
Sep 25
3.3M
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
Loading...
  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Hobbycraft.co.uk is an online retailer providing a wide range of hobby and crafting supplies. Their inventory includes art materials, sewing and knitting supplies, papercraft essentials, home décor items, and various DIY tools. The website also offers project ideas and tutorials to inspire creative individuals.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hobbycraft.co.uk Annual Revenue and Growth

hobbycraft.co.uk's annual sales on its online store amounted to $86.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$86.3M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hobbycraft.co.uk revenue by year

hobbycraft.co.uk's monthly revenueOVER TIME
View real-time data

Over the past three months, hobbycraft.co.uk revenue has experienced growth of 21%, compared to the preceding three months.

View real-time data
hobbycraft.co.uk revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, hobbycraft.co.uk generated $7,007,358 in online sales, significantly outperforming the median revenue of $81,105 in the e-commerce and shopping sector. The site's conversion rate ranged from 3.50-4.00%, surpassing the very low benchmark of 0.71% but slightly below the high of 3.72%. Its average order value (AOV) was between $50-75, while the median AOV in the sector stood at $57. With 3,307,534 sessions, hobbycraft.co.uk's traffic remained well below the top competitor, michaels.com, which recorded 30,281,186 sessions, and also under the median of 37,786 for its category.
Read more

hobbycraft.co.uk competitors

In September 2025, hobbycraft.co.uk reported a revenue of £7,007,358 with 127,281 transactions and 3,307,534 sessions, boasting an average order value (AOV) of £50-75 and a conversion rate of 3.50-4.00%. Comparing this data to its competitors, it is evident that Hobbycraft falls within the mid-range in terms of revenue, transactions, and sessions. lovecrafts.com stands out with the highest revenue at £6,145,633, while The Range leads with the highest revenue of £23,000,049. notonthehighstreet.com shares a similar AOV range and boasts the highest conversion rate at 4.50-5.00%. Hobbycraft's performance seems to be on par with some competitors in terms of AOV and conversion rate, but there is room for improvement in increasing transactions and sessions to potentially boost revenue.

theworks.co.uk screenshot
#1 theworks.co.uk
839.5K
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$0-25
AOV
lovecrafts.com screenshot
#2 lovecrafts.com
6.1M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
therange.co.uk screenshot
#3 therange.co.uk
23M
Revenue
8.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
cassart.co.uk screenshot
#4 cassart.co.uk
287.2K
Revenue
295.6K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
notonthehighstreet.com screenshot
#5 notonthehighstreet.com
6.2M
Revenue
1.9M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
hobbycraft.co.uk vs top market performers
hobbycraft.co.uk
top retailers
conversion rate vs average order value for hobbycraft.co.uk and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hobbycraft.co.uk

In September large majority of sales on hobbycraft.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on hobbycraft.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hobbycraft.co.uk channels

Identify top traffic channels that drive growth for hobbycraft.co.ukand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hobbycraft.co.uk Google Ads spend

Evaluate hobbycraft.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hobbycraft.co.uk devices

Review hobbycraft.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hobbycraft.co.uk top markets

Explore hobbycraft.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hobbycraft.co.uk country & global rank

Assess the ranking of hobbycraft.co.uk among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard