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Home/Insights/Retailers/hobbycraft.co.uk
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for hobbycraft.co.ukhobbycraft.co.uk

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4.8M
Revenue
Mar 26
2.9M
Sessions
Mar 26
3.0-3.5%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Hobbycraft.co.uk is an online retailer providing a wide range of hobby and crafting supplies. Their inventory includes art materials, sewing and knitting supplies, papercraft essentials, home décor items, and various DIY tools. The website also offers project ideas and tutorials to inspire creative individuals.

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hobbycraft.co.uk Annual Revenue and Growth

hobbycraft.co.uk's annual sales on its online store amounted to $74.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$74.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
hobbycraft.co.uk revenue by year

hobbycraft.co.uk's monthly revenueOVER TIME
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Over the past three months, hobbycraft.co.uk revenue has experienced decline of 46%, compared to the preceding three months.

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hobbycraft.co.uk revenue decline for last six months
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OVERVIEW
In March 2026, hobbycraft.co.uk reported online sales revenue of $4,765,198, significantly outperforming the e-commerce industry's median of $87,386, though still trailing behind the largest competitor, qvc.com at $110,955,292. With a conversion rate between 3.00-3.50%, it remains competitive, just shy of the high benchmark of 3.76%. The average order value (AOV) ranged from $50-75, while the number of sessions reached 2,886,791, well below the top store boots.com with 29,131,775 sessions, yet considerably above the median of 37,859 sessions in the industry.
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hobbycraft.co.uk competitors

When comparing hobbycraft.co.uk to its competitors in March 2026, it stands out in terms of revenue with $4,765,198. lovecrafts.com comes close with $4,392,228, while other competitors like theworks.co.uk and cassart.co.uk have significantly lower revenues at $1,021,873 and $474,030 respectively. In the number of transactions, hobbycraft.co.uk has 93,435, which is higher than theworks.co.uk but lower than the range.co.uk with 203,208 transactions. hobbycraft.co.uk also has a competitive conversion rate of 3.00-3.50%, similar to lovecrafts.com and notonthehighstreet.com. However, the average order value (AOV) of hobbycraft.co.uk at $50-75 falls behind the range.co.uk's $150-175 AOV. Overall, hobbycraft.co.uk holds its ground in revenue and transactions compared to its competitors, but has room for growth in AOV and conversion rate to potentially outperform them in the future.

theworks.co.uk screenshot
#1 theworks.co.uk
1M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$0-25
AOV
lovecrafts.com screenshot
#2 lovecrafts.com
4.4M
Revenue
1.9M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
therange.co.uk screenshot
#3 therange.co.uk
34.8M
Revenue
11M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
cassart.co.uk screenshot
#4 cassart.co.uk
474K
Revenue
433.4K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
notonthehighstreet.com screenshot
#5 notonthehighstreet.com
7.4M
Revenue
2.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
hobbycraft.co.uk vs top market performers
hobbycraft.co.uk
top retailers
conversion rate vs average order value for hobbycraft.co.uk and its competitors
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Revenue share by device at hobbycraft.co.uk

In March large majority of sales on hobbycraft.co.uk, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on hobbycraft.co.uk, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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hobbycraft.co.uk channels

Identify top traffic channels that drive growth for hobbycraft.co.ukand discover how performance of traffic channels has changed over time.

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hobbycraft.co.uk Google Ads spend

Evaluate hobbycraft.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hobbycraft.co.uk devices

Review hobbycraft.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hobbycraft.co.uk top markets

Explore hobbycraft.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hobbycraft.co.uk country & global rank

Assess the ranking of hobbycraft.co.uk among other retailers within its primary country and worldwide.

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