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Sep 2025
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Home/Insights/Retailers/notonthehighstreet.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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6.2M
Revenue
Sep 25
1.9M
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Notonthehighstreet.com is an online marketplace offering a wide variety of products directly from independent sellers. The website features a diverse range of items such as personalized gifts, unique home decor, handmade jewelry, fashion accessories, bespoke artwork, and other distinctive creations, catering to diverse interests and tastes.

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notonthehighstreet.com Annual Revenue and Growth

notonthehighstreet.com's annual sales on its online store amounted to $119.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$119.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
notonthehighstreet.com revenue by year

notonthehighstreet.com's monthly revenueOVER TIME
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Over the past three months, notonthehighstreet.com revenue has experienced growth of 30%, compared to the preceding three months.

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notonthehighstreet.com revenue growth for last six months
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OVERVIEW
In September 2025, notonthehighstreet.com generated online sales revenue of $6,225,187, significantly surpassing the GIFTS median of $37,404, with a conversion rate of 4.50-5.00%, close to the category high of 5.54%. Its average order value (AOV) ranged between $50-75, aligning with the lower end of the industry spectrum. The site attracted 1,907,176 sessions, a stark contrast to paperlesspost.com's leading 12,757,809 sessions and above the category median of 10,647. While competitive, notonthehighstreet.com remains behind the largest player in the market, reflecting room for growth and improvement.
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notonthehighstreet.com competitors

In September 2025, notonthehighstreet.com reported a revenue of £6,225,187 with 86,267 transactions and 1,907,176 sessions, boasting an average order value (AOV) of £50-75 and a conversion rate of 4.50-5.00%. In comparison, menkind.co.uk generated £909,152 in revenue with 14,801 transactions and 510,689 sessions, exhibiting a similar AOV and a lower conversion rate of 2.50-3.00%. johnlewis.com outperformed with a massive revenue of £189,976,753 from 934,064 transactions and 26,403,681 sessions, featuring a higher AOV of £200-225 and a slightly lower conversion rate of 3.50-4.00%. hobbycraft.co.uk, wayfair.co.uk, and therange.co.uk fell in between these metrics, showcasing varying levels of revenue, transactions, sessions, AOV, and conversion rates. Overall, notonthehighstreet.com held its ground against competitors, maintaining a solid performance in terms of revenue, transactions, sessions, AOV, and conversion rate.

menkind.co.uk screenshot
#1 menkind.co.uk
909.2K
Revenue
510.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
johnlewis.com screenshot
#2 johnlewis.com
190M
Revenue
26.4M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
hobbycraft.co.uk screenshot
#3 hobbycraft.co.uk
7M
Revenue
3.3M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
wayfair.co.uk screenshot
#4 wayfair.co.uk
65.6M
Revenue
9.9M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
therange.co.uk screenshot
#5 therange.co.uk
23M
Revenue
8.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
notonthehighstreet.com vs top market performers
notonthehighstreet.com
top retailers
conversion rate vs average order value for notonthehighstreet.com and its competitors
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Revenue share by device at notonthehighstreet.com

In September large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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notonthehighstreet.com channels

Identify top traffic channels that drive growth for notonthehighstreet.comand discover how performance of traffic channels has changed over time.

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notonthehighstreet.com Google Ads spend

Evaluate notonthehighstreet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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notonthehighstreet.com devices

Review notonthehighstreet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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notonthehighstreet.com top markets

Explore notonthehighstreet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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notonthehighstreet.com country & global rank

Assess the ranking of notonthehighstreet.com among other retailers within its primary country and worldwide.

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