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Dec 2025
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Home/Insights/Retailers/notonthehighstreet.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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23.1M
Revenue
Dec 25
6M
Sessions
Dec 25
4.5-5.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Notonthehighstreet.com is an online marketplace offering a wide variety of products directly from independent sellers. The website features a diverse range of items such as personalized gifts, unique home decor, handmade jewelry, fashion accessories, bespoke artwork, and other distinctive creations, catering to diverse interests and tastes.

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notonthehighstreet.com Annual Revenue and Growth

notonthehighstreet.com's annual sales on its online store amounted to $119.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$119.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
notonthehighstreet.com revenue by year

notonthehighstreet.com's monthly revenueOVER TIME
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Over the past three months, notonthehighstreet.com revenue has experienced growth of 160%, compared to the preceding three months.

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notonthehighstreet.com revenue growth for last six months
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OVERVIEW
In December 2025, notonthehighstreet.com generated $23,091,451 in online sales within the GIFTS industry, significantly outperforming the median revenue of $57,545 but trailing behind the leader, giftcards.com at $59,146,003. With a conversion rate of 4.50-5.00%, it falls short of the high benchmark of 6.02%, yet well above the low of 1.92%. The average order value (AOV) ranged between $75-100, notably lower than the industry high of $228 and above the low of $43. The site recorded 6,028,406 sessions, less than the highest at 12,778,425 and below the industry median of 14,891.
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notonthehighstreet.com competitors

In December 2025, notonthehighstreet.com generated $23,091,451 in revenue from 297,273 transactions and 6,028,406 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 4.50-5.00%. In comparison, its competitors showed varying levels of performance. menkind.co.uk had revenue of $5,365,327 from 73,516 transactions and 2,345,245 sessions, with an AOV of $50-75 and a conversion rate of 3.00-3.50%. johnlewis.com led with revenue of $411,872,864 from 1,920,503 transactions and 49,654,117 sessions, with an AOV of $200-225 and a conversion rate of 3.50-4.00%. hobbycraft.co.uk and wayfair.co.uk had revenue of $11,668,091 and $86,736,504 respectively, while The range.co.uk generated $34,493,569 in revenue. Each competitor exhibited different AOV and conversion rates, highlighting the diverse performance landscape in the industry.

menkind.co.uk screenshot
#1 menkind.co.uk
5.4M
Revenue
2.3M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
johnlewis.com screenshot
#2 johnlewis.com
411.9M
Revenue
49.7M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
hobbycraft.co.uk screenshot
#3 hobbycraft.co.uk
11.7M
Revenue
4.8M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
wayfair.co.uk screenshot
#4 wayfair.co.uk
86.7M
Revenue
11.8M
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
therange.co.uk screenshot
#5 therange.co.uk
34.5M
Revenue
13.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
notonthehighstreet.com vs top market performers
notonthehighstreet.com
top retailers
conversion rate vs average order value for notonthehighstreet.com and its competitors
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Revenue share by device at notonthehighstreet.com

In December large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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notonthehighstreet.com channels

Identify top traffic channels that drive growth for notonthehighstreet.comand discover how performance of traffic channels has changed over time.

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notonthehighstreet.com Google Ads spend

Evaluate notonthehighstreet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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notonthehighstreet.com devices

Review notonthehighstreet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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notonthehighstreet.com top markets

Explore notonthehighstreet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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notonthehighstreet.com country & global rank

Assess the ranking of notonthehighstreet.com among other retailers within its primary country and worldwide.

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