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Home/Insights/Retailers/notonthehighstreet.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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16.4M
Revenue
Nov 25
4.1M
Sessions
Nov 25
5.0-5.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Notonthehighstreet.com is an online marketplace offering a wide variety of products directly from independent sellers. The website features a diverse range of items such as personalized gifts, unique home decor, handmade jewelry, fashion accessories, bespoke artwork, and other distinctive creations, catering to diverse interests and tastes.

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notonthehighstreet.com Annual Revenue and Growth

notonthehighstreet.com's annual sales on its online store amounted to $119.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$119.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
notonthehighstreet.com revenue by year

notonthehighstreet.com's monthly revenueOVER TIME
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Over the past three months, notonthehighstreet.com revenue has experienced growth of 76%, compared to the preceding three months.

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notonthehighstreet.com revenue growth for last six months
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OVERVIEW
In November 2025, notonthehighstreet.com generated $16,363,783 in online sales with a conversion rate of 5.00-5.50%, outperforming the lower end of the GIFTS range (1.99%) but below the high benchmark of 6.42%. The average order value (AOV) ranged between $50-75, matching the low threshold in the industry, while the website recorded 4,064,099 sessions, significantly lower than the leading competitor, paperlesspost.com, which attracted 13,058,084 sessions. Overall, notonthehighstreet.com demonstrates solid performance within its niche but faces challenges in both revenue and session numbers compared to industry leaders.
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notonthehighstreet.com competitors

When comparing notonthehighstreet.com to its competitors in November 2025, we can see that notonthehighstreet.com had a revenue of $16,363,783 with 222,272 transactions and 4,064,099 sessions. Its average order value (AOV) ranged between $50-75, with a conversion rate of 5.00-5.50%. In comparison, menkind.co.uk had a revenue of $4,275,944 with 58,158 transactions and 1,671,511 sessions, while hobbycraft.co.uk generated $12,380,067 in revenue with 202,744 transactions and 4,710,870 sessions. johnlewis.com led the pack with $349,658,518 in revenue, 1,650,698 transactions, and 43,550,893 sessions, with an AOV of $200-225 and a conversion rate of 3.50-4.00%. wayfair.co.uk and therange.co.uk also had significant revenue and transaction numbers, but notonthehighstreet.com stood out with a higher conversion rate, indicating better performance in turning sessions into transactions.

menkind.co.uk screenshot
#1 menkind.co.uk
4.3M
Revenue
1.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
johnlewis.com screenshot
#2 johnlewis.com
349.7M
Revenue
43.6M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
hobbycraft.co.uk screenshot
#3 hobbycraft.co.uk
12.4M
Revenue
4.7M
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
wayfair.co.uk screenshot
#4 wayfair.co.uk
108.2M
Revenue
12.4M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
therange.co.uk screenshot
#5 therange.co.uk
41.3M
Revenue
12.8M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
notonthehighstreet.com vs top market performers
notonthehighstreet.com
top retailers
conversion rate vs average order value for notonthehighstreet.com and its competitors
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Revenue share by device at notonthehighstreet.com

In November large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on notonthehighstreet.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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notonthehighstreet.com channels

Identify top traffic channels that drive growth for notonthehighstreet.comand discover how performance of traffic channels has changed over time.

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notonthehighstreet.com Google Ads spend

Evaluate notonthehighstreet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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notonthehighstreet.com devices

Review notonthehighstreet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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notonthehighstreet.com top markets

Explore notonthehighstreet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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notonthehighstreet.com country & global rank

Assess the ranking of notonthehighstreet.com among other retailers within its primary country and worldwide.

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