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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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17M
Revenue
Jan 26
8.2M
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Ilmakiage.com is a website that sells a variety of beauty products. Their range includes makeup items such as foundation, lipstick, eyeshadow, mascara, and more. They strive to offer a wide selection of high-quality and trendy products, catering to diverse customer preferences.

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ilmakiage.com Annual Revenue and Growth

ilmakiage.com's annual sales on its online store amounted to $163.9M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$163.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
ilmakiage.com revenue by year

ilmakiage.com's monthly revenueOVER TIME
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Over the past three months, ilmakiage.com revenue has experienced growth of 62%, compared to the preceding three months.

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ilmakiage.com revenue growth for last six months
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OVERVIEW
In January 2026, ilmakiage.com generated $17,044,239 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $51,477, but trailing behind ulta.com’s $104,496,353. With a conversion rate of 2.00-2.50%, it remains below the category's high of 4.7% and above the low of 1.19%. The average order value (AOV) ranged from $75 to $100, falling short of the category's high AOV of $194, while maintaining a healthy margin above the low of $45. Additionally, ilmakiage.com recorded 8,227,052 sessions, significantly higher than the median of 22,631 but still far from ulta.com's 47,691,438.
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ilmakiage.com competitors

In January 2026, ilmakiage.com reported a revenue of $17,044,239 with 180,511 transactions and 8,227,052 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, we see that Cover FX had a revenue of $90,844 with 2,233 transactions and 91,073 sessions, Milk Makeup had a revenue of $177,313 with 3,928 transactions and 249,556 sessions, Too Faced had a revenue of $691,623 with 10,838 transactions and 341,655 sessions, NARS Cosmetics had a revenue of $2,413,699 with 26,498 transactions and 938,691 sessions, and Makeup Forever had a revenue of $1,318,054 with 10,216 transactions and 373,865 sessions. It is evident that ilmakiage.com outperformed most of its competitors in terms of revenue, transactions, and AOV, showing a strong presence in the market.

coverfx.com screenshot
#1 coverfx.com
90.8K
Revenue
91.1K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
milkmakeup.com screenshot
#2 milkmakeup.com
177.3K
Revenue
249.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
toofaced.com screenshot
#3 toofaced.com
691.6K
Revenue
341.7K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
narscosmetics.com screenshot
#4 narscosmetics.com
2.4M
Revenue
938.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
makeupforever.com screenshot
#5 makeupforever.com
1.3M
Revenue
373.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
ilmakiage.com vs top market performers
ilmakiage.com
top retailers
conversion rate vs average order value for ilmakiage.com and its competitors
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Revenue share by device at ilmakiage.com

In January large majority of sales on ilmakiage.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In January large majority of sales on ilmakiage.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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ilmakiage.com channels

Identify top traffic channels that drive growth for ilmakiage.comand discover how performance of traffic channels has changed over time.

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ilmakiage.com Google Ads spend

Evaluate ilmakiage.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ilmakiage.com devices

Review ilmakiage.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ilmakiage.com top markets

Explore ilmakiage.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ilmakiage.com country & global rank

Assess the ranking of ilmakiage.com among other retailers within its primary country and worldwide.

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