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Sep 2024
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Home/Insights/Retailers/narscosmetics.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for narscosmetics.comnarscosmetics.com

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2.3M
Revenue
781.4K
Sessions
3.5-4.0%
Conversion rate
$75-100
Average order value
Online only revenue for narscosmetics.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

NARS Cosmetics official website offers a wide range of makeup products, encompassing face, lip, and eye cosmetics, as well as tools and skincare. The website provides an easily navigable platform for users to explore and purchase items from this well-established beauty brand.

narscosmetics.com’s revenueOVER TIME
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Over the past three months, narscosmetics.com revenue has experienced decline of 9.5%, compared to the preceding three months.

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narscosmetics.com revenue decline for last six months
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OVERVIEW
In September 2024, narscosmetics.com in the BEAUTY AND COSMETICS industry had online sales revenue of $2,309,174 with a conversion rate of 3.50-4.00% and an average order value (AOV) of $75-100. They had 781,364 sessions, while the highest sessions were 41,256,765 for sephora.com. The median revenue in the industry was $53,315, with ulta.com leading at $114,902,798. The highest conversion rate was 4.62% and the highest AOV was $191, while the lowest conversion rate was 1.45% and the lowest AOV was $49, highlighting narscosmetics.com's strong performance metrics within the industry.
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narscosmetics.com competitors

In comparison to its competitors, narscosmetics.com ranks third in revenue behind bluemercury.com and nyxcosmetics.com, with a total revenue of $2,309,174. However, narscosmetics.com leads in terms of transactions with 29,119 and sessions with 781,364. The average order value (AOV) falls within the range of $75-$100, similar to toofaced.com and glambot.com. The conversion rate for narscosmetics.com is also in line with toofaced.com and bluemercury.com, ranging from 3.50% to 4.00%. Despite not being the top earner, narscosmetics.com shows strength in customer engagement and transaction volume, positioning itself as a key player in the competitive online cosmetics market.

#1 glambot.com
49.2K
Revenue
43.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 toofaced.com
769.6K
Revenue
262.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#3 bluemercury.com
2.6M
Revenue
396.2K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
#4 nyxcosmetics.com
984.4K
Revenue
831.2K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
#5 kooding.com
893.5K
Revenue
209.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
Favicon for toofaced.comtoofaced.com
Favicon for urbandecay.comurbandecay.com
Favicon for mentedcosmetics.commentedcosmetics.com
Favicon for glambot.comglambot.com
Favicon for brigettesboutique.combrigettesboutique.com
TOP MARKET PERFORMERSby revenue
1
Favicon for cultbeauty.comcultbeauty.com
$12.8M
2
Favicon for charlottetilbury.comcharlottetilbury.com
3
Favicon for maccosmetics.commaccosmetics.com
4
Favicon for spacenk.comspacenk.com
5
Favicon for bluemercury.combluemercury.com
6
Favicon for narscosmetics.comnarscosmetics.com
7
Favicon for nyxcosmetics.comnyxcosmetics.com
8
Favicon for kooding.comkooding.com
9
Favicon for toofaced.comtoofaced.com
10
Favicon for urbandecay.comurbandecay.com
narscosmetics.com vs top market performers
narscosmetics.com
top retailers
conversion rate vs average order value for narscosmetics.com and its competitors
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narscosmetics.com brandsby revenue

1
Logo for othersellerOtherseller
Top retailers:jomalone.comthepetlabco.comteva-eu.com
2
Logo for narsNars
Top retailers:sephora.combloomingdales.comamazon.com
3
Logo for try it onTry It On
Top retailers:smashbox.com
4
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Top retailers:westelm.compotterybarn.comlancome.fr
5
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Top retailers:yeti.comoakley.comebay.com

narscosmetics.com categoriesby revenue

1
Face Makeup
Top retailers:next.co.ukmaccosmetics.comulta.com
2
Lip Makeup
Top retailers:macys.comcolourpop.comamazon.com
3
Skin Care
Top retailers:bathandbodyworks.commacys.comamazon.com
4
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Top retailers:thrivecausemetics.comamazon.comulta.com
5
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Top retailers:amazon.comulta.comamazon.de
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brands overtime comparison

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narscosmetics.com channels

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narscosmetics.com Google Ads spend

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narscosmetics.com devices

Review narscosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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narscosmetics.com top markets

Explore narscosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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narscosmetics.com country & global rank

Assess the ranking of narscosmetics.com among other retailers within its primary country and worldwide.

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