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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.8M
Revenue
Jan 26
526.5K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$700-800
AOV
Jan 26
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Jacob.de is a German e-commerce platform that offers a wide range of products, encompassing electronics, office supplies, home appliances, and consumer goods. The website serves as a marketplace, facilitating purchases from various sellers. It is a popular destination for customers seeking diverse products within Germany.

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jacob.de Annual Revenue and Growth

jacob.de's annual sales on its online store amounted to $29.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$29.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
jacob.de revenue by year

jacob.de's monthly revenueOVER TIME
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Over the past three months, jacob.de revenue has experienced growth of 17%, compared to the preceding three months.

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jacob.de revenue growth for last six months
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OVERVIEW
In January 2026, jacob.de generated $2,757,812 in online sales, significantly above the sector median of $250,769, yet still distant from industry leader apple.com’s $3,348,231,526. The site recorded a conversion rate of 0.50-1.00%, below the very high benchmark of 3.86%, while its average order value (AOV) ranged from $700-725, also below the sector high of $892. With 526,474 sessions, jacob.de performed well compared to the median of 55,440 sessions, yet it fell short of the top performer samsung.com’s astonishing 730,124,573 sessions, indicating substantial room for growth in both traffic and conversion metrics.
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jacob.de competitors

In January 2026, jacob.de lags behind its competitors in terms of revenue, with $2,757,812 compared to the highest performer, notebooksbilliger.de, at $53,459,146. Similarly, jacob.de falls short in transactions, sessions, average order value (AOV), and conversion rate. For instance, jacob.de had 3,825 transactions and 526,474 sessions, while proshop.de had 23,378 transactions and 1,266,234 sessions. Additionally, jacob.de's AOV ranges from $700 to $725, whereas notebooksbilliger.de boasts an AOV of $500 to $525. Finally, jacob.de's conversion rate of 0.50% to 1.00% pales in comparison to notebooksbilliger.de's impressive 3.50% to 4.00%. Overall, jacob.de has room for improvement to catch up with its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

bechtle.com screenshot
#1 bechtle.com
5.6M
Revenue
673.1K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
office-partner.de screenshot
#2 office-partner.de
4.6M
Revenue
349.3K
Sessions
3.0-3.5%
Conv. rate
$375-400
AOV
senetic.de screenshot
#3 senetic.de
445.3K
Revenue
57.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
proshop.de screenshot
#4 proshop.de
7M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
notebooksbilliger.de screenshot
#5 notebooksbilliger.de
53.5M
Revenue
2.8M
Sessions
3.5-4.0%
Conv. rate
$500-600
AOV
jacob.de vs top market performers
jacob.de
top retailers
conversion rate vs average order value for jacob.de and its competitors
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Revenue share by device at jacob.de

In January large majority of sales on jacob.de, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on jacob.de, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jacob.de channels

Identify top traffic channels that drive growth for jacob.deand discover how performance of traffic channels has changed over time.

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jacob.de Google Ads spend

Evaluate jacob.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jacob.de devices

Review jacob.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jacob.de top markets

Explore jacob.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jacob.de country & global rank

Assess the ranking of jacob.de among other retailers within its primary country and worldwide.

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