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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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211.4M
Revenue
39.4M
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
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Dell.com is an online platform offering a wide range of technology products and services. It includes personal computers, servers, peripherals, storage devices, networking equipment, software, and electronics. Additionally, they provide related customer support, IT consulting services, and solutions for individuals, businesses, and organizations worldwide.

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dell.com's revenueOVER TIME
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Over the past three months, dell.com revenue has experienced growth of 7.8%, compared to the preceding three months.

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dell.com revenue growth for last six months
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OVERVIEW
In July 2025, dell.com, leading the computer hardware sector in online sales, reported revenue of $211,383,254, significantly higher than the median of $177,727 in its industry. Despite its financial success, the website’s conversion rate ranged between 0.00-0.50%, noticeably lower compared to the industry's high of 3.69%. Dell's Average Order Value (AOV) stood impressively between $1075-1100, surpassing the industry's highest average of $888. However, with 39,402,599 sessions, dell.com fell short of the sector’s highest sessions recorded by lenovo.com at 43,965,059, although far surpassing the median of 41,204 sessions in the category.
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dell.com competitors

In July 2025, dell.com had a revenue of $211,383,254 from 39,402,599 sessions, with an average order value (AOV) ranging between $1075-1100 and a conversion rate of 0.00-0.50. Comparing this to its competitors, newegg.com had a revenue of $97,839,766 from 14,013,381 sessions, with an AOV of $400-425 and a conversion rate of 1.50-2.00. lenovo.com generated $102,824,004 revenue from 43,965,059 sessions, with an AOV of $675-700 and a conversion rate of 0.00-0.50. cdw.com had a revenue of $17,504,909 from 1,931,199 sessions, with an AOV of $800-825 and a conversion rate of 1.00-1.50. microcenter.com had a revenue of $58,355,315 from 8,250,505 sessions, with an AOV of $375-400 and a conversion rate of 1.50-2.00. hp.com had a revenue of $97,897,025 from 53,458,021 sessions, with an AOV of $225-250 and a conversion rate of 0.50-1.00. dell.com's revenue and session numbers were significantly higher than most competitors, but its AOV and conversion rate were slightly lower than some, indicating potential areas for improvement in customer behavior and average spending.

newegg.com screenshot
#1 newegg.com
97.8M
Revenue
14M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
lenovo.com screenshot
#2 lenovo.com
102.8M
Revenue
44M
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
cdw.com screenshot
#3 cdw.com
17.5M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
microcenter.com screenshot
#4 microcenter.com
58.4M
Revenue
8.3M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
hp.com screenshot
#5 hp.com
97.9M
Revenue
53.5M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
dell.com vs top market performers
dell.com
top retailers
conversion rate vs average order value for dell.com and its competitors
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Revenue share by device at dell.com

In July large majority of sales on dell.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on dell.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dell.com channels

Identify top traffic channels that drive growth for dell.comand discover how performance of traffic channels has changed over time.

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dell.com Google Ads spend

Evaluate dell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dell.com devices

Review dell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dell.com top markets

Explore dell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dell.com country & global rank

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