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Oct 2025
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TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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216.5M
Revenue
Oct 25
36.4M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$1000-1100
AOV
Oct 25
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Dell.com is an online platform offering a wide range of technology products and services. It includes personal computers, servers, peripherals, storage devices, networking equipment, software, and electronics. Additionally, they provide related customer support, IT consulting services, and solutions for individuals, businesses, and organizations worldwide.

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dell.com Annual Revenue and Growth

dell.com's annual sales on its online store amounted to $2.7B in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.7B
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
dell.com revenue by year

dell.com's monthly revenueOVER TIME
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Over the past three months, dell.com revenue has experienced growth of 5.3%, compared to the preceding three months.

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dell.com revenue growth for last six months
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OVERVIEW
In October 2025, dell.com dominated the computers, electronics, and technology market with an impressive online sales revenue of $216,481,095, significantly surpassing the median of $194,678. As the largest online store in its category, dell.com recorded sessions of 36,398,084, closely trailing behind lenovo.com’s 46,760,978. Its conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 3.86% and above the low of 0.47%. The average order value (AOV) stood between $1,050 and $1,075, exceeding the sector's high of $905 and well above the low of $139, indicating strong consumer engagement.
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dell.com competitors

In October 2025, dell.com generated a revenue of $216,481,095 with 202,313 transactions from 36,398,084 sessions, boasting an average order value (AOV) range of $1050-$1075 and a conversion rate of 0.50-1.00. Comparatively, newegg.com had a revenue of $94,013,810 with 224,807 transactions from 12,692,041 sessions, an AOV of $400-$425, and a higher conversion rate of 1.50-2.00. lenovo.com recorded a revenue of $149,535,041 with 202,515 transactions from 46,760,978 sessions, showing an AOV of $725-$750 and a conversion rate of 0.00-0.50. cdw.com had a revenue of $33,297,361 with 39,370 transactions from 1,956,855 sessions, showcasing an AOV of $825-$850 and a conversion rate of 2.00-2.50. microcenter.com generated $54,657,170 in revenue with 135,553 transactions from 7,858,377 sessions, displaying an AOV of $400-$425 and a conversion rate of 1.50-2.00. Lastly, hp.com achieved a revenue of $88,316,577 with 376,848 transactions from 53,583,119 sessions, exhibiting an AOV of $225-$250 and a conversion rate of 0.50-1.00.

newegg.com screenshot
#1 newegg.com
94M
Revenue
12.7M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
lenovo.com screenshot
#2 lenovo.com
149.5M
Revenue
46.8M
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
cdw.com screenshot
#3 cdw.com
33.3M
Revenue
2M
Sessions
2.0-2.5%
Conv. rate
$800-900
AOV
microcenter.com screenshot
#4 microcenter.com
54.7M
Revenue
7.9M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
hp.com screenshot
#5 hp.com
88.3M
Revenue
53.6M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
dell.com vs top market performers
dell.com
top retailers
conversion rate vs average order value for dell.com and its competitors
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Revenue share by device at dell.com

In October large majority of sales on dell.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on dell.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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dell.com channels

Identify top traffic channels that drive growth for dell.comand discover how performance of traffic channels has changed over time.

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dell.com Google Ads spend

Evaluate dell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dell.com devices

Review dell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dell.com top markets

Explore dell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dell.com country & global rank

Assess the ranking of dell.com among other retailers within its primary country and worldwide.

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