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Jan 2026
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Home/Insights/Retailers/jollyroom.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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178.4K
Revenue
Jan 26
68.4K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Jollyroom.de is an e-commerce website that offers a wide range of products for children and parents. They sell items such as clothing, toys, strollers, car seats, and furniture, catering to every stage of a childs growth. The platform provides a convenient shopping experience with a diverse selection of high-quality products.

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jollyroom.de Annual Revenue and Growth

jollyroom.de's annual sales on its online store amounted to $1.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
jollyroom.de revenue by year

jollyroom.de's monthly revenueOVER TIME
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Over the past three months, jollyroom.de revenue has experienced growth of 41%, compared to the preceding three months.

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jollyroom.de revenue growth for last six months
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OVERVIEW
In January 2026, jollyroom.de generated $178,444 in online sales, significantly surpassing the e-commerce industry median of $104,613, with a conversion rate of 2.00-2.50%, below the high benchmark of 3.81%. The Average Order Value (AOV) ranged from $125-150, lower than the high of $348, and the site attracted 68,361 sessions, outperforming the median of 44,933 but far from the top store's impressive 35,443,340 sessions.
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jollyroom.de competitors

When comparing jollyroom.de to its competitors in January 2026, we see that jollyroom.de had a revenue of $178,444 with 1,426 transactions and 68,361 sessions, resulting in an AOV of $125-150 and a conversion rate of 2.00-2.50%. In contrast, baby-walz.de had a revenue of $3,511,990 with 31,234 transactions and 1,243,156 sessions, an AOV of $100-125, and a conversion rate of 2.50-3.00%. cybex-online.com had a revenue of $4,006,793 with 7,345 transactions and 1,000,410 sessions, boasting a higher AOV of $525-550 but a lower conversion rate of 0.50-1.00%. Lastly, vertbaudet.de had a revenue of $2,409,214 with 24,785 transactions and 818,234 sessions, an AOV of $75-100, and a conversion rate of 3.00-3.50%. Overall, while jollyroom.de has a smaller revenue compared to its competitors, it maintains a respectable conversion rate and AOV within the industry standard.

baby-walz.de screenshot
#1 baby-walz.de
3.5M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
cybex-online.com screenshot
#2 cybex-online.com
4M
Revenue
1M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
smythstoys.com screenshot
#3 smythstoys.com
50.2M
Revenue
15.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vertbaudet.de screenshot
#4 vertbaudet.de
2.4M
Revenue
818.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
rofu.de screenshot
#5 rofu.de
269.5K
Revenue
467.3K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
jollyroom.de vs top market performers
jollyroom.de
top retailers
conversion rate vs average order value for jollyroom.de and its competitors
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Revenue share by device at jollyroom.de

In January large majority of sales on jollyroom.de, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on jollyroom.de, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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jollyroom.de channels

Identify top traffic channels that drive growth for jollyroom.deand discover how performance of traffic channels has changed over time.

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jollyroom.de Google Ads spend

Evaluate jollyroom.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jollyroom.de devices

Review jollyroom.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jollyroom.de top markets

Explore jollyroom.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jollyroom.de country & global rank

Assess the ranking of jollyroom.de among other retailers within its primary country and worldwide.

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