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Sep 2026
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Home/Insights/Retailers/jollyroom.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for jollyroom.dejollyroom.de

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134.9K
Revenue
Sep 26
36.5K
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Jollyroom.de is an e-commerce website that offers a wide range of products for children and parents. They sell items such as clothing, toys, strollers, car seats, and furniture, catering to every stage of a childs growth. The platform provides a convenient shopping experience with a diverse selection of high-quality products.

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jollyroom.de Annual Revenue and Growth

jollyroom.de's annual sales on its online store amounted to $1.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
jollyroom.de revenue by year

jollyroom.de's monthly revenueOVER TIME
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Over the past three months, jollyroom.de revenue has experienced decline of 2.9%, compared to the preceding three months.

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jollyroom.de revenue decline for last six months
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OVERVIEW
jollyroom.de recorded 36,500 sessions in September 2026, slightly above the average store in the e-commerce and shopping category, which sees around 34,400 sessions. This resulted in a revenue of $135,000, significantly exceeding the average store's monthly revenue of $73,500. The conversion rate for jollyroom.de stands between 2.00% and 2.50%, comfortably within the typical range of 0.72% to 3.81%. Additionally, the average order value (AOV) is $150-175, also within the category's typical range of $59 to $347.
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jollyroom.de competitors

The competitive set includes baby-walz.de, babymarkt.de, cybex-online.com, tausendkind.de, and vertbaudet.de. In September 2026, jollyroom.de generated $135,000 from 851 transactions across 36,500 sessions, achieving an average order value (AOV) between $150-175 and a conversion rate of 2.00-2.50%. Meanwhile, baby-walz.de led significantly with $5.3 million in revenue, 44,900 transactions, and 1.8 million sessions, while maintaining a conversion rate of 2.50-3.00%. In contrast, jollyroom.de ranks 4th in revenue, transactions, and sessions, trailing behind its competitors. The AOV range of jollyroom.de is notably higher than babymarkt.de’s $325-350, yet lower than the AOVs of other competitors.

baby-walz.de screenshot
#1 baby-walz.de
5.3M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
babymarkt.de screenshot
#2 babymarkt.de
1.7K
Revenue
348
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
cybex-online.com screenshot
#3 cybex-online.com
4.5M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
smythstoys.com screenshot
#4 smythstoys.com
66M
Revenue
22.4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
tausendkind.de screenshot
#5 tausendkind.de
6.4K
Revenue
838
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
jollyroom.de vs top market performers
jollyroom.de
top retailers
conversion rate vs average order value for jollyroom.de and its competitors
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Revenue share by device at jollyroom.de

In September large majority of sales on jollyroom.de, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on jollyroom.de, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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jollyroom.de channels

Identify top traffic channels that drive growth for jollyroom.deand discover how performance of traffic channels has changed over time.

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jollyroom.de Google Ads spend

Evaluate jollyroom.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jollyroom.de devices

Review jollyroom.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jollyroom.de top markets

Explore jollyroom.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jollyroom.de country & global rank

Assess the ranking of jollyroom.de among other retailers within its primary country and worldwide.

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