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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

jumia.com.eg

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3.4M

Revenue

2.4M

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

Main country of store: EGYPT
Website category: MARKETPLACE

Jumia.com.eg is an online shopping platform that operates in Egypt. The website offers a wide range of products, including electronics, home appliances, fashion items, beauty essentials, groceries, and more. Users can browse and buy from various categories with convenient delivery options available throughout Egypt.

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jumia.com.eg's revenueOVER TIME
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Over the past three months, jumia.com.eg revenue has experienced growth of 20%, compared to the preceding three months.

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jumia.com.eg revenue growth for last six months

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OVERVIEW

In July 2025, jumia.com.eg, an e-commerce/marketplace website, had a revenue of $3,351,400 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $50-75. The site attracted 2,426,178 sessions, falling below the highest session count of 2,860,529,374 from amazon.com. The median revenue in the industry was $276,666, while the largest online store, amazon.com, reported revenue of $14,197,032,099. A very high conversion rate in the industry was 3.98%, while a very low conversion rate was 0.86%. Similarly, a very high AOV in the industry was $301, and a very low AOV was $52, with a median session count of 131,554.

jumia.com.eg competitors

In July 2025, jumia.com.eg reported a revenue of 3,351,400 EGP with 50,002 transactions and 2,426,178 sessions. The average order value (AOV) was between 50-75 EGP, and the conversion rate was 2.00-2.50%. In comparison, carrefouregypt.com had a revenue of 1,685,721 EGP with 32,763 transactions and 1,211,793 sessions. walmart.com outperformed both with a significant revenue of 3,185,063,583 USD, 25,197,171 transactions, and 516,638,566 sessions. amazon.com had the highest revenue among the competitors at 14,197,032,099 USD with 203,725,373 transactions and 2,860,529,374 sessions. rayashop.com had lower revenue at 1,639,163 EGP but a higher AOV of 350-375 EGP. target.com reported revenue of 1,017,314,751 USD with 6,371,586 transactions and 189,926,467 sessions, showing a higher AOV compared to jumia.com.eg and its competitors.

#1 carrefouregypt.com

1.7M

Revenue

1.2M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 walmart.com

3.2B

Revenue

516.6M

Sessions

4.5-5.0%

Conv. rate

$125-150

AOV

#3 amazon.com

14.2B

Revenue

2.9B

Sessions

7.0-7.5%

Conv. rate

$50-75

AOV

#4 rayashop.com

1.6M

Revenue

1.3M

Sessions

0.0-0.5%

Conv. rate

$350-375

AOV

#5 target.com

Revenue

189.9M

Sessions

3.0-3.5%

Conv. rate

$150-175

AOV

CLOSEST COMPETITORSby revenue

carrefouregypt.com

rayashop.com

TOP MARKET PERFORMERSby revenue

jumia.com.eg vs top market performers

jumia.com.eg

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Revenue share by device at jumia.com.eg

In July large majority of sales on jumia.com.eg, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

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jumia.com.eg channels

Identify top traffic channels that drive growth for jumia.com.egand discover how performance of traffic channels has changed over time.

jumia.com.eg Google Ads spend

Evaluate jumia.com.eg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

jumia.com.eg devices

Review jumia.com.eg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

jumia.com.eg top markets

Explore jumia.com.eg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.