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Home/Insights/Retailers/jumia.com.eg
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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3.6M
Revenue
Aug 25
2.6M
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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  • Main country of store: EGYPT
  • Website category: MARKETPLACE

Jumia.com.eg is an online shopping platform that operates in Egypt. The website offers a wide range of products, including electronics, home appliances, fashion items, beauty essentials, groceries, and more. Users can browse and buy from various categories with convenient delivery options available throughout Egypt.

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jumia.com.eg Annual Revenue and Growth

jumia.com.eg's annual sales on its online store amounted to $51M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$51M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jumia.com.eg revenue by year

jumia.com.eg's monthly revenueOVER TIME
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Over the past three months, jumia.com.eg revenue has experienced growth of 0.89%, compared to the preceding three months.

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jumia.com.eg revenue growth for last six months
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OVERVIEW
In August 2025, jumia.com.eg in the MARKETPLACE industry had a revenue of $3,619,644, a conversion rate of 2.00-2.50%, an AOV of $50-75, and 2,598,389 sessions. Compared to amazon.com, jumia.com.eg's revenue was significantly lower at $13,327,172,929, but its conversion rate and AOV were in the mid-range. However, jumia.com.eg had fewer sessions than the median of 137,896 in the MARKETPLACE category, indicating room for growth in its online traffic.
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jumia.com.eg competitors

In August 2025, jumia.com.eg reported a revenue of 3,619,644 EGP with 54,050 transactions and 2,598,389 sessions, boasting an average order value (AOV) of 50-75 EGP and a conversion rate of 2.00-2.50%. Compared to its competitors, jumia.com.eg outperformed carrefouregypt.com in terms of revenue, transactions, and sessions. However, when looking at giants like walmart.com and amazon.com, jumia.com.eg falls behind significantly in revenue, transactions, and sessions. walmart.com reported a staggering revenue of 2,903,521,764 USD with 23,643,244 transactions and 512,792,427 sessions, while amazon.com boasted a revenue of 13,327,172,929 USD with 193,334,157 transactions and 2,711,651,630 sessions. rayashop.com excelled in AOV with a range of 350-375 EGP, albeit with a lower conversion rate. target.com also surpassed jumia.com.eg in revenue and transactions, indicating a competitive market landscape.

carrefouregypt.com screenshot
#1 carrefouregypt.com
1.7M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
walmart.com screenshot
#2 walmart.com
2.9B
Revenue
512.8M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
amazon.com screenshot
#3 amazon.com
13.3B
Revenue
2.7B
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
rayashop.com screenshot
#4 rayashop.com
1.4M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
target.com screenshot
#5 target.com
959.8M
Revenue
189.9M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
jumia.com.eg vs top market performers
jumia.com.eg
top retailers
conversion rate vs average order value for jumia.com.eg and its competitors
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Revenue share by device at jumia.com.eg

In August large majority of sales on jumia.com.eg, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In August large majority of sales on jumia.com.eg, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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jumia.com.eg channels

Identify top traffic channels that drive growth for jumia.com.egand discover how performance of traffic channels has changed over time.

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jumia.com.eg Google Ads spend

Evaluate jumia.com.eg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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jumia.com.eg devices

Review jumia.com.eg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jumia.com.eg top markets

Explore jumia.com.eg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jumia.com.eg country & global rank

Assess the ranking of jumia.com.eg among other retailers within its primary country and worldwide.

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