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Home/Insights/Retailers/jumia.com.eg

TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

jumia.com.eg

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7.5M

Revenue

Nov 25

Sessions

Nov 25

3.0-3.5%

Conv. rate

Nov 25

$50-75

AOV

Nov 25

Main country of store: EGYPT
Website category: MARKETPLACE

Jumia.com.eg is an online shopping platform that operates in Egypt. The website offers a wide range of products, including electronics, home appliances, fashion items, beauty essentials, groceries, and more. Users can browse and buy from various categories with convenient delivery options available throughout Egypt.

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jumia.com.eg Annual Revenue and Growth

jumia.com.eg's annual sales on its online store amounted to $51M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024

$51M

Annual growth forecast2024/2025

<0%

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eCommerce Revenue

jumia.com.eg's monthly revenueOVER TIME
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Over the past three months, jumia.com.eg revenue has experienced growth of 58%, compared to the preceding three months.

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jumia.com.eg revenue growth for last six months

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OVERVIEW

In November 2025, jumia.com.eg, a key player in the e-commerce and shopping marketplace, achieved impressive online sales revenue of $7,467,959, significantly above the median of $470,147, although far behind industry leader amazon.com, which reported $16,336,181,110. The site recorded a conversion rate of 3.00-3.50%, slightly below the high benchmark of 4.97%, while its average order value (AOV) ranged between $50-75, close to the lower threshold in the sector. Additionally, jumia.com.eg garnered 3,025,112 sessions, well above the industry median of 159,615 but dwarfed by amazon.com's staggering 2,883,966,808 sessions.

jumia.com.eg competitors

In November 2025, jumia.com.eg reported a revenue of 7,467,959 EGP with 104,472 transactions and 3,025,112 sessions. The average order value (AOV) ranged between 50-75 EGP, and the conversion rate was between 3.00-3.50%. In comparison, carrefouregypt.com had a lower revenue of 3,360,652 EGP, walmart.com dominated with 4,005,860,308 USD, amazon.com led the pack with 16,336,181,110 USD, rayashop.com had significantly lower revenue at 1,470,486 EGP, and target.com trailed with 1,330,065,993 USD. Each competitor had varying numbers of transactions, sessions, AOV, and conversion rates, showcasing the diversity in performance across the e-commerce market. jumia.com.eg performed relatively well in terms of revenue and conversion rate when compared to its competitors in November 2025.

#1 carrefouregypt.com

3.4M

Revenue

1.5M

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#2 walmart.com

Revenue

605.5M

Sessions

4.5-5.0%

Conv. rate

$125-150

AOV

#3 amazon.com

16.3B

Revenue

2.9B

Sessions

7.0-7.5%

Conv. rate

$75-100

AOV

#4 rayashop.com

1.5M

Revenue

973.1K

Sessions

0.5-1.0%

Conv. rate

$250-275

AOV

#5 target.com

1.3B

Revenue

276M

Sessions

3.0-3.5%

Conv. rate

$150-175

AOV

CLOSEST COMPETITORSby revenue

carrefouregypt.com

rayashop.com

TOP MARKET PERFORMERSby revenue

jumia.com.eg vs top market performers

jumia.com.eg

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jumia.com.eg channels

Identify top traffic channels that drive growth for jumia.com.egand discover how performance of traffic channels has changed over time.

jumia.com.eg Google Ads spend

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jumia.com.eg devices

Review jumia.com.eg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

jumia.com.eg top markets

Explore jumia.com.eg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.