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Dec 2025
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Home/Insights/Retailers/jumia.com.eg
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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5.6M
Revenue
Dec 25
2.7M
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: EGYPT
  • Website category: MARKETPLACE

Jumia.com.eg is an online shopping platform that operates in Egypt. The website offers a wide range of products, including electronics, home appliances, fashion items, beauty essentials, groceries, and more. Users can browse and buy from various categories with convenient delivery options available throughout Egypt.

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jumia.com.eg Annual Revenue and Growth

jumia.com.eg's annual sales on its online store amounted to $51M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$51M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jumia.com.eg revenue by year

jumia.com.eg's monthly revenueOVER TIME
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Over the past three months, jumia.com.eg revenue has experienced growth of 67%, compared to the preceding three months.

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jumia.com.eg revenue growth for last six months
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OVERVIEW
In December 2025, jumia.com.eg generated $5,587,911 in revenue, significantly outperforming the e-commerce industry median of $558,585, although it falls short of Amazon's colossal $14,705,791,070. The site's conversion rate, ranging from 3.00% to 3.50%, is competitive, yet below the high benchmark of 4.66%. The average order value (AOV) sits between $50 and $75, close to the lower end of the marketplace's typical range, where the high is $293. With 2,669,373 sessions, jumia.com.eg also showcases strong engagement compared to the median of 184,801, indicating robust user interest in its offerings.
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jumia.com.eg competitors

In December 2025, jumia.com.eg reported a revenue of $5,587,911 with 80,588 transactions and 2,669,373 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 3.00-3.50%. Compared to its competitors, jumia.com.eg falls behind giants like Amazon and Walmart in terms of revenue, transactions, and sessions. Amazon recorded a revenue of $14,705,791,070 with 229,823,070 transactions and 3,099,241,882 sessions, while Walmart reported $4,309,617,149 in revenue with 32,151,839 transactions and 623,876,533 sessions. However, jumia.com.eg outperformed some smaller competitors like carrefouregypt.com and rayashop.com in terms of revenue and sessions. carrefouregypt.com reported a revenue of $2,588,710 with 37,177 transactions and 1,298,164 sessions, while rayashop.com recorded $1,164,545 in revenue with 4,522 transactions and 840,367 sessions. target.com, on the other hand, showed comparable performance to jumia.com.eg with a revenue of $1,462,615,740, 9,569,817 transactions, and 313,744,301 sessions, both boasting an AOV of $150-175 and a conversion rate of 3.00-3.50%.

carrefouregypt.com screenshot
#1 carrefouregypt.com
2.6M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
walmart.com screenshot
#2 walmart.com
4.3B
Revenue
623.9M
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
amazon.com screenshot
#3 amazon.com
14.7B
Revenue
3.1B
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
rayashop.com screenshot
#4 rayashop.com
1.2M
Revenue
840.4K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
target.com screenshot
#5 target.com
1.5B
Revenue
313.7M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
jumia.com.eg vs top market performers
jumia.com.eg
top retailers
conversion rate vs average order value for jumia.com.eg and its competitors
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jumia.com.eg channels

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jumia.com.eg Google Ads spend

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jumia.com.eg devices

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jumia.com.eg top markets

Explore jumia.com.eg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jumia.com.eg country & global rank

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