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Nov 2025
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Home/Insights/Retailers/kappahl.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.5M
Revenue
Nov 25
4.1M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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kappahl.com Annual Revenue and Growth

kappahl.com's annual sales on its online store amounted to $34.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$34.7M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
kappahl.com revenue by year

kappahl.com's monthly revenueOVER TIME
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Over the past three months, kappahl.com revenue has experienced growth of 51%, compared to the preceding three months.

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kappahl.com revenue growth for last six months
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OVERVIEW
In November 2025, kappahl.com, operating in the lifestyle and fashion apparel sector, generated online sales revenue of $4,461,634, significantly above the median of $93,064, while achieving a conversion rate of 1.50-2.00%, below the industry high of 3.37%. With an average order value (AOV) between $50-75, it also falls short of the high AOV of $375, while accumulating an impressive 4,098,276 sessions, far exceeding the sector median of 36,492, yet dwarfed by shein.com's market dominance with $916,157,774 in revenue and 342,497,064 sessions.
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kappahl.com competitors

In November 2025, kappahl.com performed well compared to its competitors in terms of revenue and conversion rate. While kappahl.com generated $4,461,634 in revenue with 72,035 transactions and a conversion rate of 1.50-2.00%, its competitors like hm.com and zara.com surpassed it in revenue with $356,999,826 and $221,760,558 respectively. However, kappahl.com had a higher conversion rate compared to zara.com. In terms of average order value (AOV), kappahl.com falls in the range of $50-75, similar to bonprix.se, but lower than na-kd.com and the higher end of hm.com and zara.com. Overall, kappahl.com is holding its own in the market, demonstrating solid performance in conversion rate and revenue, despite facing tough competition from larger players in the industry.

hm.com screenshot
#1 hm.com
357M
Revenue
129.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
zara.com screenshot
#2 zara.com
221.8M
Revenue
116.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
na-kd.com screenshot
#3 na-kd.com
7.2M
Revenue
2.9M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
bonprix.se screenshot
#4 bonprix.se
2.2M
Revenue
1.1M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
zalando.se screenshot
#5 zalando.se
23.5M
Revenue
10.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
kappahl.com vs top market performers
kappahl.com
top retailers
conversion rate vs average order value for kappahl.com and its competitors
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Revenue share by device at kappahl.com

In November large majority of sales on kappahl.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In November large majority of sales on kappahl.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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kappahl.com channels

Identify top traffic channels that drive growth for kappahl.comand discover how performance of traffic channels has changed over time.

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kappahl.com Google Ads spend

Evaluate kappahl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kappahl.com devices

Review kappahl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kappahl.com top markets

Explore kappahl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kappahl.com country & global rank

Assess the ranking of kappahl.com among other retailers within its primary country and worldwide.

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