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Dec 2025
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Home/Insights/Retailers/kappahl.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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4.4M
Revenue
Dec 25
4.1M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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kappahl.com Annual Revenue and Growth

kappahl.com's annual sales on its online store amounted to $34.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$34.7M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
kappahl.com revenue by year

kappahl.com's monthly revenueOVER TIME
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Over the past three months, kappahl.com revenue has experienced growth of 71%, compared to the preceding three months.

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kappahl.com revenue growth for last six months
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OVERVIEW
In December 2025, kappahl.com achieved online sales revenue of $4,431,401, significantly exceeding the FASHION AND APPAREL median of $92,600, though it trails far behind industry leader macys.com at $926,839,757; its conversion rate ranged between 1.50-2.00%, lower than the high of 3.17%, with an average order value (AOV) between $50-75, which is well below the high AOV of $389; with 4,114,564 sessions, kappahl.com also outperformed the sector median of 39,789, showcasing strong traffic, but still lagged behind top competitor shein.com at 304,519,814 sessions.
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kappahl.com competitors

In December 2025, kappahl.com stood out with a revenue of $4,431,401 from 72,816 transactions and 4,114,564 sessions. With an Average Order Value (AOV) ranging between $50-75 and a conversion rate of 1.50-2.00%, Kappahl had a strong performance in comparison to its competitors. hm.com generated the highest revenue of $161,811,569 but had a slightly higher conversion rate of 2.00-2.50% from 2,637,481 transactions and 115,623,082 sessions. zara.com followed closely with $208,466,333 in revenue from 2,350,951 transactions and 119,844,811 sessions, featuring a higher AOV of $75-100. na-kd.com had a revenue of $6,306,334 from 55,189 transactions and 2,819,275 sessions, while bonprix.se had a revenue of $2,061,683 with 34,038 transactions and 1,039,457 sessions, but a higher conversion rate of 3.00-3.50%. zalando.se recorded a revenue of $20,668,501 from 235,809 transactions and 8,584,023 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%.

hm.com screenshot
#1 hm.com
161.8M
Revenue
115.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
zara.com screenshot
#2 zara.com
208.5M
Revenue
119.8M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
na-kd.com screenshot
#3 na-kd.com
6.3M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
bonprix.se screenshot
#4 bonprix.se
2.1M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
zalando.se screenshot
#5 zalando.se
20.7M
Revenue
8.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
kappahl.com vs top market performers
kappahl.com
top retailers
conversion rate vs average order value for kappahl.com and its competitors
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Revenue share by device at kappahl.com

In December large majority of sales on kappahl.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In December large majority of sales on kappahl.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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kappahl.com channels

Identify top traffic channels that drive growth for kappahl.comand discover how performance of traffic channels has changed over time.

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kappahl.com Google Ads spend

Evaluate kappahl.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kappahl.com devices

Review kappahl.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kappahl.com top markets

Explore kappahl.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kappahl.com country & global rank

Assess the ranking of kappahl.com among other retailers within its primary country and worldwide.

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