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Sep 2025
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Home/Insights/Retailers/spyderco.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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410.3K
Revenue
Sep 25
221.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Spyderco.com is an official website of Spyderco, a renowned knife manufacturer. The site offers a variety of high-quality knives designed for various applications. They specialize in crafting pocket knives, fixed-blade knives, and folding knives. Spyderco.com also provides accessories, knife sharpeners, and other reliable cutting tools.

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spyderco.com Annual Revenue and Growth

spyderco.com's annual sales on its online store amounted to $10.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$10.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
spyderco.com revenue by year

spyderco.com's monthly revenueOVER TIME
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Over the past three months, spyderco.com revenue has experienced decline of 17%, compared to the preceding three months.

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spyderco.com revenue decline for last six months
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OVERVIEW
In September 2025, spyderco.com generated $410,294 in online sales, significantly outperforming the e-commerce and shopping industry median of $81,105, while its conversion rate ranged between 0.50-1.00%, lower than the industry high of 3.72%. With an average order value (AOV) between $225-250, Spyderco's AOV remains competitive compared to the industry high of $351. The site attracted 221,813 sessions, well below the leading site, michaels.com, which recorded 30,281,186 sessions, and also below the median of 37,786 sessions in the e-commerce sector, indicating potential areas for growth in customer engagement.
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spyderco.com competitors

When comparing spyderco.com to its competitors in September 2025, Spyderco stands out in terms of revenue, transactions, and sessions. spyderco.com generated $410,294 in revenue from 1,806 transactions and 221,813 sessions, with an average order value (AOV) ranging between $225-$250 and a conversion rate of 0.50-1.00%. In contrast, nationalknives.com lagged behind with $33,202 in revenue from 169 transactions and 10,807 sessions, boasting a higher conversion rate of 1.50-2.00% but lower AOV of $175-$200. knivesshipfree.com performed better than spyderco.com in revenue ($256,439) and sessions (93,400), with a higher AOV of $275-$300 but a similar conversion rate of 0.50-1.00%. dlttrading.com also excelled in revenue ($303,026) and transactions (1,351) but had a lower conversion rate of 0.00-0.50%. Overall, spyderco.com maintained a strong presence in the market compared to its competitors.

nationalknives.com screenshot
#1 nationalknives.com
33.2K
Revenue
10.8K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
knivesshipfree.com screenshot
#2 knivesshipfree.com
256.4K
Revenue
93.4K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
dlttrading.com screenshot
#3 dlttrading.com
303K
Revenue
337.8K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
agrussell.com screenshot
#4 agrussell.com
178.7K
Revenue
64.8K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
deadwoodknives.com screenshot
#5 deadwoodknives.com
29.9K
Revenue
56.4K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
spyderco.com vs top market performers
spyderco.com
top retailers
conversion rate vs average order value for spyderco.com and its competitors
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Revenue share by device at spyderco.com

In September large majority of sales on spyderco.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In September large majority of sales on spyderco.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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spyderco.com channels

Identify top traffic channels that drive growth for spyderco.comand discover how performance of traffic channels has changed over time.

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spyderco.com Google Ads spend

Evaluate spyderco.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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spyderco.com devices

Review spyderco.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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spyderco.com top markets

Explore spyderco.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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spyderco.com country & global rank

Assess the ranking of spyderco.com among other retailers within its primary country and worldwide.

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