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Nov 2025
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Home/Insights/Retailers/lensmartonline.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for lensmartonline.comlensmartonline.com

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2.1M
Revenue
Nov 25
971.9K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Buy glasses online! Lensmart is filled with various eyeglasses for men & women. Feel free to choose frames and lenses by shape, style or color.

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lensmartonline.com's monthly revenueOVER TIME
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Over the past three months, lensmartonline.com revenue has experienced decline of 13%, compared to the preceding three months.

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lensmartonline.com revenue decline for last six months
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OVERVIEW
In November 2025, lensmartonline.com, a player in the LUXURY sector, generated impressive online sales revenue of $2,119,767, far exceeding the industry median of $89,238, though still shy of the leading brilliantearth.com at $98,845,396; its conversion rate ranged between 2.00-2.50%, slightly below the high of 2.95%, while its average order value (AOV) stood at $100-125, which is notably below the industry high of $975; with 971,871 sessions, it remains well below the top competitor pandora.net's staggering 26,095,375 sessions and the median of 27,171 for the sector.
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lensmartonline.com competitors

In November 2025, lensmartonline.com had a revenue of 2,119,767 with 21,123 transactions and 971,871 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 2.00-2.50. Comparing it to its competitors, yesglasses.com had a revenue of 634,476 with 7,847 transactions and 565,016 sessions, a lower AOV of 75-100, and a conversion rate of 1.00-1.50. payneglasses.com recorded a revenue of 1,623,634 with 16,747 transactions and 468,294 sessions, similar AOV and a higher conversion rate of 3.50-4.00. paireyewear.com outperformed with a revenue of 5,288,808, 42,390 transactions, and 1,512,318 sessions, matching AOV but with a slightly higher conversion rate of 2.50-3.00. eyebuydirect.com was the top performer with a revenue of 32,150,627, 256,547 transactions, and 5,135,932 sessions, a higher AOV of 125-150, and a conversion rate of 4.50-5.00. lensmartonline.com falls in the middle in terms of revenue, transactions, sessions, AOV, and conversion rate compared to its competitors in the eyewear industry.

yesglasses.com screenshot
#1 yesglasses.com
634.5K
Revenue
565K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
payneglasses.com screenshot
#2 payneglasses.com
1.6M
Revenue
468.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
vintandyork.com screenshot
#3 vintandyork.com
562.9K
Revenue
61.9K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
paireyewear.com screenshot
#4 paireyewear.com
5.3M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
eyebuydirect.com screenshot
#5 eyebuydirect.com
32.2M
Revenue
5.1M
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
lensmartonline.com vs top market performers
lensmartonline.com
top retailers
conversion rate vs average order value for lensmartonline.com and its competitors
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Revenue share by device at lensmartonline.com

In November large majority of sales on lensmartonline.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In November large majority of sales on lensmartonline.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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lensmartonline.com channels

Identify top traffic channels that drive growth for lensmartonline.comand discover how performance of traffic channels has changed over time.

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lensmartonline.com Google Ads spend

Evaluate lensmartonline.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lensmartonline.com devices

Review lensmartonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lensmartonline.com top markets

Explore lensmartonline.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lensmartonline.com country & global rank

Assess the ranking of lensmartonline.com among other retailers within its primary country and worldwide.

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