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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for toypro.comtoypro.com

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413.8K
Revenue
390.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

ToyPro specializes in online sales of original LEGO parts, minifigures and sets.

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toypro.com's revenueOVER TIME
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Over the past three months, toypro.com revenue has experienced decline of 20%, compared to the preceding three months.

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toypro.com revenue decline for last six months
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OVERVIEW
toypro.com, an e-commerce_and_shopping website, generated a revenue of $413,795 in online sales in May 2025, with a conversion rate of 0.50-1.00% and an average order value (AOV) of $125-150. The site recorded 390,925 sessions during the month. The largest online store in the category was qvc.com with revenue of $120,848,035 and the highest AOV was $349. The highest number of sessions was 27,739,926 from boots.com, while the median revenue and sessions in the E COMMERCE AND SHOPPING industry were $83,973 and 37,355, respectively.
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toypro.com competitors

In May 2025, toypro.com generated $413,795 in revenue from 2,921 transactions and 390,925 sessions with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 0.50% to 1.00%. Comparing these metrics to its competitors, lego.com stands out with significantly higher revenue of $37,693,395 from 783,331 transactions and 40,952,675 sessions, although their AOV is lower at $25 to $50. firestartoys.com and atlbrick.com have revenue closer to Toypro at $302,509 and $256,840 respectively, with similar transaction and session numbers, but slightly different AOV and conversion rates. lightmybricks.com has a higher AOV range of $175 to $200 and conversion rate of 1.50% to 2.00% with revenue of $329,063. zavvi.com, on the other hand, falls in the middle with $1,233,581 in revenue from 19,912 transactions and 1,356,075 sessions, with an AOV of $50 to $75.

lego.com screenshot
#1 lego.com
37.7M
Revenue
41M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
atlbrick.com screenshot
#2 atlbrick.com
256.8K
Revenue
147.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
firestartoys.com screenshot
#3 firestartoys.com
302.5K
Revenue
182.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
zavvi.com screenshot
#4 zavvi.com
1.2M
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lightmybricks.com screenshot
#5 lightmybricks.com
329.1K
Revenue
96.9K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
toypro.com vs top market performers
toypro.com
top retailers
conversion rate vs average order value for toypro.com and its competitors
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Revenue share by device at toypro.com

In May large majority of sales on toypro.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on toypro.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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brands overtime comparison

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toypro.com channels

Identify top traffic channels that drive growth for toypro.comand discover how performance of traffic channels has changed over time.

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toypro.com Google Ads spend

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toypro.com devices

Review toypro.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toypro.com top markets

Explore toypro.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toypro.com country & global rank

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