Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for toypro.comtoypro.com

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504.4K
Revenue
478.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

ToyPro specializes in online sales of original LEGO parts, minifigures and sets.

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toypro.com's revenueOVER TIME
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Over the past three months, toypro.com revenue has experienced growth of 15%, compared to the preceding three months.

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toypro.com revenue growth for last six months
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OVERVIEW
In July 2025, toypro.com in the e-commerce_and_shopping category had a revenue of $504,434, conversion rate of 0.50-1.00%, AOV of $125-150, and 478,382 sessions. The median revenue for e-commerce_and_shopping is $85,151, the largest online store is qvc.com with $122,268,926, a very high conversion rate is 3.64%, a very low conversion rate is 0.7%, a very high AOV is $346, a very low AOV is $57, the highest sessions come from boots.com at 28,051,919, and the median sessions are 40,404.
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toypro.com competitors

In July 2025, toypro.com has a revenue of $504,434 with 3,540 transactions and 478,382 sessions. Their average order value (AOV) ranges between $125-150, and their conversion rate falls between 0.50-1.00%. In comparison, lego.com leads the pack with a revenue of $47,342,180, 1,010,137 transactions, and 44,379,856 sessions. However, their AOV is lower at $25-50, but they have a higher conversion rate of 2.00-2.50%. Another competitor, atlbrick.com, generates $336,587 in revenue from 2,565 transactions and 187,115 sessions. Their AOV matches toypro.com at $125-150, but they have a slightly higher conversion rate of 1.00-1.50%. firestartoys.com, zavvi.com, and lightmybricks.com also have their own strengths and weaknesses compared to toypro.com in terms of revenue, transactions, sessions, AOV, and conversion rate.

lego.com screenshot
#1 lego.com
47.3M
Revenue
44.4M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
atlbrick.com screenshot
#2 atlbrick.com
336.6K
Revenue
187.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
firestartoys.com screenshot
#3 firestartoys.com
328.1K
Revenue
275.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
zavvi.com screenshot
#4 zavvi.com
1.5M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lightmybricks.com screenshot
#5 lightmybricks.com
338.5K
Revenue
94.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
toypro.com vs top market performers
toypro.com
top retailers
conversion rate vs average order value for toypro.com and its competitors
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Revenue share by device at toypro.com

In July large majority of sales on toypro.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on toypro.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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toypro.com channels

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toypro.com Google Ads spend

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toypro.com devices

Review toypro.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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toypro.com top markets

Explore toypro.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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toypro.com country & global rank

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