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Dec 2025
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Home/Insights/Retailers/lotioncrafter.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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668.5K
Revenue
Dec 25
115.2K
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Lotioncrafter.com is an online platform that offers a wide range of cosmetic ingredients, raw materials, and specialty additives for personal care product formulation. They supply a variety of high-quality components for creating lotions, creams, cosmetics, and skin care products, serving as a valuable resource for DIY enthusiasts and industry professionals alike.

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lotioncrafter.com Annual Revenue and Growth

lotioncrafter.com's annual sales on its online store amounted to $11.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$11.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lotioncrafter.com revenue by year

lotioncrafter.com's monthly revenueOVER TIME
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Over the past three months, lotioncrafter.com revenue has experienced growth of 21%, compared to the preceding three months.

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lotioncrafter.com revenue growth for last six months
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OVERVIEW
In December 2025, lotioncrafter.com generated $668,523 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $53,444, though still below ulta.com’s $152,769,917. The site maintained a conversion rate between 3.50-4.00%, close to the high benchmark of 4.87% and well above the low of 1.29%. Its average order value (AOV) ranged from $150-175, nearing the high of $191 while far exceeding the low of $45. With 115,240 sessions, lotioncrafter.com surpassed the median of 23,270 but fell short of sephora.com's impressive 76,213,109 sessions, highlighting its competitive positioning in the market.
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lotioncrafter.com competitors

In December 2025, lotioncrafter.com outperformed its competitors in terms of revenue, with a total revenue of $668,523. The closest competitor in revenue was makingcosmetics.com with $503,647, followed by formulatorsampleshop.com with $120,995. In terms of transactions, lotioncrafter.com had the highest number at 4,381, followed by makingcosmetics.com at 2,477. lotioncrafter.com also had a higher conversion rate of 3.50-4.00%, similar to gardenofwisdom.com, while the other competitors had lower conversion rates ranging from 2.00-3.50%. Additionally, lotioncrafter.com had a competitive average order value (AOV) range of $150-175, comparable to makingcosmetics.com and gardenofwisdom.com. Overall, lotioncrafter.com stood out among its competitors in revenue, transactions, and conversion rate in the skincare industry.

makingcosmetics.com screenshot
#1 makingcosmetics.com
503.6K
Revenue
123.2K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
formulatorsampleshop.com screenshot
#2 formulatorsampleshop.com
121K
Revenue
38.9K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
gardenofwisdom.com screenshot
#3 gardenofwisdom.com
44.1K
Revenue
13.4K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
naturalorganicskincare.com screenshot
#4 naturalorganicskincare.com
34K
Revenue
11K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
skinactives.com screenshot
#5 skinactives.com
6.9K
Revenue
3.4K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
lotioncrafter.com vs top market performers
lotioncrafter.com
top retailers
conversion rate vs average order value for lotioncrafter.com and its competitors
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Revenue share by device at lotioncrafter.com

In December large majority of sales on lotioncrafter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on lotioncrafter.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lotioncrafter.com channels

Identify top traffic channels that drive growth for lotioncrafter.comand discover how performance of traffic channels has changed over time.

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lotioncrafter.com Google Ads spend

Evaluate lotioncrafter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lotioncrafter.com devices

Review lotioncrafter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lotioncrafter.com top markets

Explore lotioncrafter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lotioncrafter.com country & global rank

Assess the ranking of lotioncrafter.com among other retailers within its primary country and worldwide.

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