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Oct 2025
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Home/Insights/Retailers/midsouthshooterssupply.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.1M
Revenue
Oct 25
403.4K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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Midsouth Shooters Supply (midsouthshooterssupply.com) is an online retailer offering a range of shooting and reloading supplies, catering to the needs of shooting enthusiasts and sportsmen. Their inventory includes ammunition, firearms accessories, reloading equipment, optics, targets, cleaning kits, and other related products.

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midsouthshooterssupply.com Annual Revenue and Growth

midsouthshooterssupply.com's annual sales on its online store amounted to $14.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$14.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
midsouthshooterssupply.com revenue by year

midsouthshooterssupply.com's monthly revenueOVER TIME
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Over the past three months, midsouthshooterssupply.com revenue has experienced growth of 2.9%, compared to the preceding three months.

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midsouthshooterssupply.com revenue growth for last six months
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OVERVIEW
In October 2025, midsouthshooterssupply.com achieved impressive online sales revenue of $1,096,224, significantly surpassing the median of $103,393 in the SPORTS industry, although still far below the market leader, gunbroker.com, at $307,190,709. The site maintained a conversion rate of 1.00-1.50%, slightly below the high of 2.58%, with an average order value (AOV) between $225-250, which is notably less than the high AOV of $652. With 403,431 sessions, midsouthshooterssupply.com demonstrated robust engagement compared to the median of 38,088, showcasing its strong presence in the market.
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midsouthshooterssupply.com competitors

In October 2025, midsouthshooterssupply.com generated a revenue of $1,096,224 from 4,620 transactions and 403,431 sessions with an average order value (AOV) ranging from $225 to $250 and a conversion rate of 1.00% to 1.50%. In comparison to its competitors, Graf's had a revenue of $427,434 from 2,513 transactions and 161,319 sessions with an AOV of $150 to $175 and a conversion rate of 1.50% to 2.00%. natchezss.com achieved a revenue of $992,788 from 5,980 transactions and 386,006 sessions with an AOV of $150 to $175 and a conversion rate of 1.50% to 2.00%. hornady.com had a revenue of $1,041,182 from 3,020 transactions and 572,927 sessions with an AOV of $325 to $350 and a conversion rate of 0.50% to 1.00%. ballisticproducts.com generated $183,126 in revenue from 1,272 transactions and 62,379 sessions with an AOV of $125 to $150 and a conversion rate of 2.00% to 2.50%. Finally, brownells.com led the pack with a revenue of $5,152,443 from 21,880 transactions and 1,710,395 sessions with an AOV of $225 to $250 and a conversion rate of 1.00% to 1.50%. Overall, midsouthshooterssupply.com falls in the middle of the pack in terms of revenue

grafs.com screenshot
#1 grafs.com
427.4K
Revenue
161.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
natchezss.com screenshot
#2 natchezss.com
992.8K
Revenue
386K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
hornady.com screenshot
#3 hornady.com
1M
Revenue
572.9K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
ballisticproducts.com screenshot
#4 ballisticproducts.com
183.1K
Revenue
62.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
brownells.com screenshot
#5 brownells.com
5.2M
Revenue
1.7M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
midsouthshooterssupply.com vs top market performers
midsouthshooterssupply.com
top retailers
conversion rate vs average order value for midsouthshooterssupply.com and its competitors
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Revenue share by device at midsouthshooterssupply.com

In October large majority of sales on midsouthshooterssupply.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on midsouthshooterssupply.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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midsouthshooterssupply.com channels

Identify top traffic channels that drive growth for midsouthshooterssupply.comand discover how performance of traffic channels has changed over time.

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midsouthshooterssupply.com Google Ads spend

Evaluate midsouthshooterssupply.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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midsouthshooterssupply.com devices

Review midsouthshooterssupply.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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midsouthshooterssupply.com top markets

Explore midsouthshooterssupply.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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midsouthshooterssupply.com country & global rank

Assess the ranking of midsouthshooterssupply.com among other retailers within its primary country and worldwide.

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