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Sep 2024
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Home/Insights/Retailers/midwayusa.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for midwayusa.commidwayusa.com

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29M
Revenue
7.2M
Sessions
1.5-2.0%
Conversion rate
$225-250
Average order value
Online only revenue for midwayusa.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

MidwayUSA.com is an online retailer catering to outdoor enthusiasts. They offer a wide array of products, including firearms, ammunition, hunting gear, shooting accessories, outdoor apparel, and reloading supplies. The website provides a convenient platform for consumers to shop and explore various items related to outdoor activities.

midwayusa.com’s revenueOVER TIME
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Over the past three months, midwayusa.com revenue has experienced growth of 11%, compared to the preceding three months.

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midwayusa.com revenue growth for last six months
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OVERVIEW
In September 2024, midwayusa.com in the SPORTS industry had online sales revenue of $28,972,482, with a median revenue of $126,938. The conversion rate ranged from 1.50% to 2.00%, while a very high conversion rate was 2.57% and a very low conversion rate was 0.55%. The average order value (AOV) was between $225 and $250, with a high AOV of $678 and a low AOV of $107. The site had 7,234,884 sessions, with the highest being 11,900,296 for gunbroker.com and a median of 41,866 sessions for the industry.
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midwayusa.com competitors

When comparing midwayusa.com to its competitors in the online retail space, several key metrics stand out. In terms of revenue, basspro.com leads the pack with $63,670,760, followed by midwayusa.com with $28,972,482. However, midwayusa.com has a higher conversion rate of 1.50-2.00%, compared to basspro.com's 2.00-2.50%. cheaperthandirt.com has the lowest revenue at $6,089,183, but boasts a higher average order value (AOV) of $300-325. In terms of transactions and sessions, basspro.com has the highest numbers, indicating a larger customer base and higher traffic. Despite not having the highest revenue, opticsplanet.com and primaryarms.com have comparable numbers to midwayusa.com in terms of transactions, sessions, AOV, and conversion rate. Overall, midwayusa.com holds its own in a competitive market, with a solid conversion rate and respectable revenue figures.

#1 opticsplanet.com
28.5M
Revenue
4.9M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
#2 cheaperthandirt.com
6.1M
Revenue
2.1M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
#3 brownells.com
6.3M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
#4 basspro.com
63.7M
Revenue
11.7M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
#5 primaryarms.com
11.6M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
CLOSEST COMPETITORSby revenue
Favicon for basspro.combasspro.com
Favicon for scheels.comscheels.com
Favicon for academy.comacademy.com
Favicon for guns.comguns.com
Favicon for sportsmansguide.comsportsmansguide.com
Favicon for midwayusa.commidwayusa.com
$29M
Favicon for opticsplanet.comopticsplanet.com
Favicon for sigsauer.comsigsauer.com
Favicon for primaryarms.comprimaryarms.com
Favicon for grabagun.comgrabagun.com
Favicon for budsgunshop.combudsgunshop.com
TOP MARKET PERFORMERSby revenue
1
Favicon for gunbroker.comgunbroker.com
$289M
2
Favicon for basspro.combasspro.com
3
Favicon for scheels.comscheels.com
4
Favicon for academy.comacademy.com
5
Favicon for guns.comguns.com
6
Favicon for sportsmansguide.comsportsmansguide.com
7
Favicon for midwayusa.commidwayusa.com
8
Favicon for opticsplanet.comopticsplanet.com
9
Favicon for sigsauer.comsigsauer.com
10
Favicon for primaryarms.comprimaryarms.com
midwayusa.com vs top market performers
midwayusa.com
top retailers
conversion rate vs average order value for midwayusa.com and its competitors
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midwayusa.com brandsby revenue

1
Logo for midayusa logoMidayusa Logo
2
Logo for manufacturer #: bwkManufacturer #: Bwk
3
Logo for boxerBoxer
Top retailers:kohls.comsilvan.dk
4
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Top retailers:simpsonltd.com
5
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midwayusa.com categoriesby revenue

1
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
2
Security Safes
Top retailers:amazon.comtrezor.iowayfair.com
3
Arts & Entertainment
Top retailers:shein.co.ukwalmart.comebay.co.uk
4
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Top retailers:amazon.comebay.comwalmart.com
5
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Top retailers:ebay.co.ukamazon.co.ukamazon.com
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brands overtime comparison

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midwayusa.com channels

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midwayusa.com Google Ads spend

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midwayusa.com devices

Review midwayusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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midwayusa.com top markets

Explore midwayusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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midwayusa.com country & global rank

Assess the ranking of midwayusa.com among other retailers within its primary country and worldwide.

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