modcloth.com
Modcloth.com is a website that offers a wide selection of womens clothing and accessories. They specialize in vintage-inspired fashion focusing on unique styles and sizes, offering dresses, tops, bottoms, outerwear, shoes, bags, and jewelry. The platform also features a vibrant community where customers can read reviews and share styling tips.
GRIPS CUSTOMERS & RESEARCH PARTNERS
modcloth.com Annual Revenue and Growth
modcloth.com's annual sales on its online store amounted to $10.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
modcloth.com's monthly revenueOVER TIME
Over the past three months, modcloth.com revenue has experienced decline of 20%, compared to the preceding three months.
modcloth.com competitors
In October 2025, ModCloth reported a revenue of $438,025 with 3,956 transactions and 373,276 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50. Compared to its competitors, ModCloth falls behind in terms of revenue, transactions, and sessions. Unique Vintage leads the pack with a revenue of $1,381,060 from 16,651 transactions and 742,747 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50. Retro Stage and City Chic Online also outperform ModCloth in revenue and sessions, while Torrid dominates with a staggering revenue of $15,694,906 from 237,322 transactions and 9,144,207 sessions, although it has a lower AOV. Pinup Girl Clothing lags behind in all metrics compared to ModCloth.
Revenue share by device at modcloth.com
In October large majority of sales on modcloth.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
modcloth.com channels
Identify top traffic channels that drive growth for modcloth.comand discover how performance of traffic channels has changed over time.
modcloth.com Google Ads spend
Evaluate modcloth.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
modcloth.com devices
Review modcloth.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
