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Mar 2026
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Home/Insights/Retailers/modcloth.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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389.8K
Revenue
Mar 26
362.3K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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Modcloth.com is a website that offers a wide selection of womens clothing and accessories. They specialize in vintage-inspired fashion focusing on unique styles and sizes, offering dresses, tops, bottoms, outerwear, shoes, bags, and jewelry. The platform also features a vibrant community where customers can read reviews and share styling tips.

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modcloth.com Annual Revenue and Growth

modcloth.com's annual sales on its online store amounted to $6.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$6.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
modcloth.com revenue by year

modcloth.com's monthly revenueOVER TIME
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Over the past three months, modcloth.com revenue has experienced decline of 19%, compared to the preceding three months.

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modcloth.com revenue decline for last six months
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OVERVIEW
In March 2026, modcloth.com reported online sales revenue of $389,755, significantly above the lifestyle/fashion and apparel median of $83,040, but far below market leader shein.com at $945,812,338. The site's conversion rate of 1.00-1.50% falls short of the industry high of 3.14%, while its average order value (AOV) of $100-125 is below the high of $377. With 362,338 sessions, modcloth.com outperforms the median of 36,457, but is dwarfed by shein.com’s staggering 298,145,068 sessions, highlighting the competitive landscape in the lifestyle and fashion sector.
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modcloth.com competitors

In March 2026, modcloth.com generated a revenue of $389,755 with 3,746 transactions and 362,338 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, unique-vintage.com leads the pack with a revenue of $1,388,127 from 15,053 transactions and 690,452 sessions, showcasing an AOV of $75-$100 and a conversion rate of 2.00-2.50%. retro-stage.com follows closely behind with $1,015,485 in revenue, 15,747 transactions, and 849,816 sessions, offering a lower AOV of $50-$75 but a similar conversion rate of 1.50-2.00%. Meanwhile, pinupgirlclothing.com trails with only $13,972 in revenue, 114 transactions, and 13,530 sessions, and citychiconline.com with $576,293 in revenue, 3,316 transactions, and 316,472 sessions, both sharing a comparable AOV and conversion rate to modcloth.com. torrid.com outshines all with a revenue of $10,914,993, 159,458 transactions, and 10,210,525 sessions, demonstrating a lower AOV but a competitive conversion rate.

unique-vintage.com screenshot
#1 unique-vintage.com
1.4M
Revenue
690.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
retro-stage.com screenshot
#2 retro-stage.com
1M
Revenue
849.8K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pinupgirlclothing.com screenshot
#3 pinupgirlclothing.com
14K
Revenue
13.5K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
citychiconline.com screenshot
#4 citychiconline.com
576.3K
Revenue
316.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
torrid.com screenshot
#5 torrid.com
10.9M
Revenue
10.2M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
modcloth.com vs top market performers
modcloth.com
top retailers
conversion rate vs average order value for modcloth.com and its competitors
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Revenue share by device at modcloth.com

In March large majority of sales on modcloth.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on modcloth.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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modcloth.com channels

Identify top traffic channels that drive growth for modcloth.comand discover how performance of traffic channels has changed over time.

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modcloth.com Google Ads spend

Evaluate modcloth.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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modcloth.com devices

Review modcloth.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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modcloth.com top markets

Explore modcloth.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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modcloth.com country & global rank

Assess the ranking of modcloth.com among other retailers within its primary country and worldwide.

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